Spark Advisors is seeking a creative, results-obsessed, and operationally-minded Director of Demand Generation to join the team and play an integral role in the company's growth. You'll own the demand gen strategy and lead the team to plan and execute programs that drive pipeline and revenue, partnering with the broader GTM team and external agencies. The role reports to the VP of Marketing, focusing on pipeline growth through integrated campaigns, digital marketing, and field marketing & events.
LaunchDarkly is looking for an experienced VP, Demand Generation to create and execute a scalable marketing strategy across the customer lifecycle to achieve aggressive product-led growth and sales pipeline targets. The successful candidate is an experienced marketing leader with a proven track record of building high performance teams to deliver sustainable results.
This role involves leading North America demand generation, ABM, and event marketing, driving multi-channel programs to generate and nurture demand within high-growth market segments. You will lead a team and create program strategies to achieve lead, SQL, and pipeline coverage objectives, optimize processes, and constantly improve ROI.