Ideate, propose, and execute cutting-edge, high-impact top of funnel growth experiments, contributing at least 10% of all new site traffic. Deploy creative new tactics within existing growth channels to double their growth impact, including in affiliate program, SEO/AEO, website CRO, and more. Utilizing AI and automation tools, supercharge team's productivity to the top 5% of the industry and assist other sales & marketing team members in their week to week project execution.
Forbes Advisor is seeking a dynamic Head of Paid Social to lead a high-performing team, define strategy, and drive profit-at-scale. This role involves developing best-in-class social marketing campaigns, optimizing ad campaigns across platforms like Meta and TikTok, and improving landing page experiences via A/B testing. The ideal candidate will be comfortable in a ‘start-up’ environment, possess excellent team management skills, and demonstrate a proactive approach to problem-solving.