Forbes Advisor is seeking a candidate with deep SEM expertise and a clear understanding of current best practices to drive growth in profit and revenue. The ideal candidate will demonstrate strong analytical problem solving skills and work closely with the Business Development team to identify new revenue opportunities. Responsibilities include ensuring monthly profit targets are achieved, developing junior team members, and providing regular updates to the Leadership Team.
Job listings
Global
Unlimited PTO
As the Senior Manager, Demand Generation, you’ll be responsible for owning and scaling awareness, acquisition, and conversion efforts. This includes managing paid media strategy (search, display, social, and retargeting), overseeing lead nurturing programs, and aligning closely with Sales and Product Marketing to ensure campaigns are targeting the right audience, with the right message, at the right time.
Scale paid digital marketing efforts while maintaining cost-effective user acquisition. Instrumental in shaping online presence and driving measurable results through strategic campaign management and optimization. Manage and optimize SEM campaigns, including budget allocation, bid adjustments, creative optimization, keyword expansions, and managing negative keywords. Lead the charge in scaling paid digital channels, ensuring efficient acquisition costs and maximizing ROI.