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Global

  • Own the digital experience that turns visitors into customers and first-time buyers into loyal repeat customers.
  • Lead website optimization, lifecycle marketing, email communication, and brand positioning across multiple product lines.
  • Translate customer insights into compelling messaging and measurable business outcomes by working with leadership and cross-functional teams.

Lifecycle Marketing Email Marketing Conversion Optimization A/B Testing Copywriting

20 jobs similar to Website & Lifecycle Marketing Lead

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$150,000–$300,000/yr
Canada

  • Own end-to-end website conversion from paid social clicks to completed sales, optimizing landing pages, quizzes, and checkout.
  • Lead a dedicated product squad of engineers and designers to execute high-impact experiments and drive measurable outcomes.
  • Use customer insights, behavioral data, and rigorous analytics to continuously improve conversion rates and growth efficiency.

They are a fast-growing digital healthcare company optimizing customer acquisition and conversion through data-driven experimentation. An early-stage, ambitious team with a globally distributed workforce and a high-performance, autonomy-driven culture.

Global Unlimited PTO

  • Own monthly email and SMS planning with clients, building calendars and leading reviews.
  • Write copy, segment customers, QA and send campaigns, and optimize automated flows.
  • Run A/B tests, maintain list health, and document processes for continuous improvement.

Pearmill is a growth marketing agency helping clients optimize performance across channels. It is a fast-growing, globally distributed team of marketers, creatives, engineers, and analysts running over $500M in ad spend.

US Unlimited PTO

  • Own the end-to-end website experience, from UX and user journeys to conversion optimization and analytics.
  • Build and manage pages, run A/B tests, and improve technical SEO and AI answer engine visibility.
  • Lead conversational marketing strategy and collaborate with brand, development, and growth teams.

The company provides innovative data infrastructure and AI solutions to technical buyers. It operates as a lean, fast-moving B2B technology organization that prioritizes digital experience and growth marketing.

$117,019–$167,170/yr
US 16w maternity 16w paternity

  • Lead lifecycle marketing strategy and execution across a portfolio of container and AI products.
  • Own end-to-end campaigns from audience validation to QA, launch monitoring, and reporting.
  • Translate technical usage signals into credible messaging for developer and admin audiences.

The company develops container and AI-focused products for developers and administrators. It operates with a remote-first, globally distributed team and emphasizes flexibility and autonomy.

Europe UK Israel Brazil

  • Own conversion optimization across the global website and landing pages.
  • Design, launch, and evaluate A/B tests to improve engagement and conversion.
  • Collaborate with growth, marketing, and engineering teams to craft high-impact web experiences.

The company is a fast-growing international organization focused on conversion-driven website experiences. It fosters a strong design culture and supports professional development in a remote-first environment.

$160,000–$190,000/yr
US 16w maternity 10w paternity

  • Own the owner lifecycle marketing program end-to-end, from strategy and journey building to platform execution and performance.
  • Lead the migration of owner communications to Customer.io and map tailored journeys for Core, Plus, and Pro owner segments.
  • Drive qualified lead conversion and six-month owner retention through analytics, A/B testing, and cross-functional partnership.

Evolve is a vacation rental platform on a mission to make vacation rental easy for everyone. With a high-performing, customer-obsessed team, the company fosters a culture of curiosity, communication, and accountability.

US Unlimited PTO

  • Lead web strategy and roadmap for a multi-brand ecosystem, aligning with business and pipeline objectives.
  • Drive conversion rate optimization and organic growth through experimentation, SEO, and analytics.
  • Partner cross-functionally to elevate content, UX, and technical execution across four web domains.

This company is a remote-first technology organization that manages a multi-brand web ecosystem across four digital properties. It fosters a collaborative, inclusive culture centered on experimentation, measurement, and continuous improvement.

$2,000–$2,500/mo
LATAM Africa Eastern Europe

  • Own lifecycle marketing execution across email, SMS, and campaign coordination to drive retention and engagement.
  • Manage marketing calendars, product launch execution, and cross-functional coordination with creative and product teams.
  • Support SEO, Shopify updates, paid ads maintenance, and performance reporting to optimize campaign results.

Scale Army Careers is a recruiting company placing talent with fast-growing DTC brands. Their current client is a premium eCommerce brand focused on customer experience and frequent product launches, building a high-performance marketing engine.

$150,000–$300,000/yr
Global

  • Act as DRI for end-to-end website CVR from Meta ads in your country, owning landers, quiz, and checkout.
  • Run macro experiments daily by leading a Product Squad of one engineer and one designer to ship high-quality tests.
  • Measure everything, dig into segment behavior, and improve tooling across Omniconvert, PostHog, and Hex.

AIOS is building the world's first full-stack AI doctor, serving 200k+ monthly patients via Bolt Pharmacy and Bolt Med. Profitable with $450M ARR, it's a young, founder-led company with an intense, frugal, mission-driven culture.

Copywriter

Runway
US

  • Write landing page copy, ad copy, and performance marketing assets that drive acquisition and conversion.
  • Own in-product copy like onboarding flows, feature announcements, tooltips, and upgrade prompts.
  • Craft lifecycle emails for launches, re-engagement, onboarding sequences, and feature adoption.

Runway builds AI to simulate the world by merging art and science, aiming to unlock general-purpose simulation. The team is creative, open-minded, caring, and ambitious, recognized as a best place to work.

US

  • Own paid acquisition across LinkedIn, Meta, Google, and emerging channels, managing meaningful media spend.
  • Build a high-velocity creative testing engine across short-form video, UGC, and founder-led creative.
  • Drive measurement, attribution, funnel optimization, and experimentation to connect spend to pipeline and revenue.

This is a high-growth AI company building a performance marketing and growth engine from the ground up. The culture values autonomy, experimentation, and direct collaboration with founders and cross-functional teams.

$100,000–$130,000/yr
US

  • Lead end-to-end CRO strategy and results for a portfolio of clients, including hiring and managing a team.
  • Run A/B and multivariate programs where volume allows, plus research-led optimization for low-traffic sites.
  • Turn findings into actionable recommendations and partner with design, dev, SEO, content, and analytics teams.

Siege Media is a full-service GEO/AI search agency. The company values a remote, collaborative culture and is expanding into a new CRO practice.

$69,000–$83,000/yr
US

  • Create compelling SMS content and strategies for major brands to drive revenue.
  • Develop advisory relationships and execute best practices for customer growth.
  • Track and analyze customer results while maintaining expert-level knowledge of SMS marketing and ecommerce.

Postscript is an AI messaging platform trusted by 20,000+ Shopify brands to drive revenue through SMS marketing. The company is backed by Greylock and Y Combinator and has been fully remote since 2018, offering a high-growth startup culture with competitive compensation and flexible PTO.

Israel

  • Own the self-serve growth funnel end-to-end, from signup and trial through activation, conversion, and expansion.
  • Act as product owner for the website and product UI, shaping the roadmap with engineering and design.
  • Design and run conversion experiments, analyze results, and scale successful approaches.

They build a developer-focused product leveraging open-source technologies, web data, and AI. The company is remote-first, globally distributed, and values autonomy, rapid experimentation, and iterative delivery.

$140,000–$160,000/yr
US

  • Own conversion rate optimization and website strategy for emerging brands, building landing pages with AI-powered workflows.
  • Run testing programs tailored to low-traffic brands and analyze user behavior to uncover conversion insights.
  • Partner with marketing, design, and engineering to keep the CRO pipeline moving and hit CAC targets.

Grüns makes comprehensive nutrition gummies formulated from 60 nutrient-dense whole-food ingredients. We're a fully remote, high-trust team that values ownership, urgent impact, and continuous growth.

$48–$57/hr
Canada 3w PTO

  • Build an AI-powered marketing engine by deploying agents and automations.
  • Own marketing strategy, KPIs, and revenue growth across all channels.
  • Lead conversion rate optimization and lifecycle marketing programs.

This is a B2B SaaS company partnering with Jobgether to find a marketing leader. The company is building an AI-powered marketing engine and values hands-on execution, data-driven decision-making, and a fast-moving remote culture.

$120,000–$140,000/yr
US

  • Lead growth performance across paid advertising, organic search, email, social media, and partner channels.
  • Own performance measurement, including CAC, LTV, ROAS reporting, and marketing dashboards.
  • Drive budget allocation, SEO strategy, email marketing, and cross-functional collaboration to maximize acquisition and ROI.

The company is a mission-driven organization using technology to improve access to caregiving support for families, older adults, and healthcare partners. It operates in an entrepreneurial, collaborative environment focused on measurable growth and technology-enabled solutions.

Brazil Portugal Spain Mexico Argentina Colombia Unlimited PTO

  • Write email and SMS copy for campaigns, flows, and automations across a high-growth consumer tech client.
  • Own the brand voice, marketing calendar, and creative briefs while collaborating with design and CRM teams.
  • Deliver clear, persuasive copy for lead capture, onboarding, loyalty, and repeat purchase sequences.

Darkroom is a next-generation growth marketing firm engineering the brands of tomorrow, founded in 2017. It is one of the fastest-growing private companies in America (Inc. 5000) with a culture of high performance, autonomy, and no egos.

US

  • Own the day-to-day performance and functionality of a fast-growing beauty ecommerce site.
  • Combine hands-on Shopify management with strategic merchandising and site optimization.
  • Collaborate with marketing, creative, customer experience, product, engineering, and external partners.

They operate a fast-growing beauty ecommerce site. The company is a collaborative, fast-paced environment with opportunities for broad ownership and cross-functional impact.

Global

  • Plan and execute customer campaigns for product launches and adoption.
  • Own customer advocacy, Innovation Council, webinars, and customer newsletter.
  • Partner with Lifecycle Marketing, Product Marketing, and GTM to drive engagement.

Absorb Software is a global AI-driven learning platform provider, helping organizations unlock workforce potential through its Strategic Learning Systems approach. Trusted by over 3,300 organizations and 34 million users, Absorb fosters a caring, collaborative culture focused on innovation and continuous learning.