Partner closely with Lifecycle Marketing to ensure product surfaces effectively support automated lifecycle triggers and behavioural segmentation.
Who Gives A Crap is an eco-friendly household essentials business that donates 50% of its profits to help everyone gain access to clean water and a toilet. With over 250 people across Australia, the UK, the Philippines, China, and the US, they have a strong culture of trust and aim to make the biggest possible impact for people and the planet.
Design and execute a holistic, data-backed lifecycle marketing strategy for customer acquisition, conversion, nurturing, and win-back across all products and geos.
Lead the strategy and execution of sophisticated omnichannel campaigns (email, in-app, push, SMS, referral, etc.) mapped precisely to the customer journey stages.
Define and own content-driven nurture and re-engagement strategies focused on driving activation, retention, and maximum Partner success.
Constant Contact empowers people everywhere to pursue their dreams by giving them all the help and tools they need to grow online. They are awesome people who take ownership and make an impact with the mindset, integrity and courage of a small business owner.
Design Master Journey Blueprints, define customer needs, map journey logic, and set experimentation hypotheses for all new and evergreen lifecycle programs.
Drive Experimentation & Causal Analysis, partner with Growth Data Scientists and Analysts to design rigorous test methodologies with clear hypotheses and success metrics.
Refine System Logic & Orchestration, collaborate with Orchestration Managers, System Specialists, and MarTech Analysts to optimize automation systems.
Life360's mission is to keep people close to the ones they love through their mobile app and Tile tracking devices. Life360 has more than 500 remote-first employees and delivers peace of mind and enhances everyday family life.
Own the strategic vision and roadmap for CRM, including segmentation frameworks and automation expansions.
Build a real-time predictive engine and lead the transition from manual campaigns to an algorithmic approach.
Partner with the Creative team to scale high-quality output and empower CRM managers.
Gametime unites the world through shared experiences by making it easy for people to discover and access live events. The company's platforms support more than 60,000 events across the US and Canada, and they are reimagining the event ticket industry.
Own B2B lifecycle strategy and roadmap across nurture, onboarding, activation, retention, and expansion.
Build and optimize multi-stage nurture and retention programs across email, push, SMS, and in-app channels.
Drive MQL → SQL → Closed Won performance from lifecycle programs in tight partnership with CX, Sales, and RevOps.
ChowNow is a leading player in off-premise restaurant technology, offering solutions across the entire digital dining experience so owners can focus on serving great food. They support over 20,000 restaurants across North America and are committed to helping local restaurants thrive in the digital economy.
Optimizing and driving performance of Propel’s lifecycle marketing revenue program.
Translate strategy into executional excellence, partnering with marketplace and healthcare teams.
Manage and optimize lifecycle marketing performance, including forecasting and reporting performance.
Propel is building technology that strengthens the social safety net. They are a passionate team of ~100 Propellers who envision a future where every American has the tools and resources they need to thrive.
Identify and prioritize growth opportunities across products, lifecycle, and channels.
Drive high-impact growth initiatives, owning some directly and enabling others.
Rigorously assess new opportunities with data-driven recommendations.
Ethos is dedicated to making life insurance faster and easier to obtain. They leverage technology and data science to streamline the life insurance process, issuing billions in coverage each month. Ethos is scaling quickly and looking for passionate people to protect the next million families!
Design and execute lifecycle programs across various channels.
Partner with Product, Design, Engineering, and Data Analytics to shape communication inside the product.
Own lifecycle experimentation and measurement across activation, conversion, and retention.
Alt is unlocking the value of alternative assets, starting with the $5B trading-card market by letting collectors buy, sell, vault, and finance their cards in one place. They are backed by leaders at Stripe, Coinbase, Seven Seven Six, and pro athletes like Tom Brady and Giannis Antetokounmpo.
Own and optimize end-to-end lifecycle marketing strategies.
Design and launch multi-channel campaigns tailored to key moments.
Use performance data and experimentation to inform continuous improvements.
Spring Health aims to revolutionize mental healthcare by removing barriers to access. They partner with over 450 companies and care for 10 million people, offering clinically validated technology and tailored care.