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Global

  • Own the go-to-market strategy for new features and improvements, focusing on driving adoption.
  • Define positioning, messaging, and narrative for new features and product improvements with the marketing team.
  • Build internal enablement materials and optimize communications to help customers and teams extract more value from SplitMetrics.

Product Marketing Go-to-market Strategy Messaging & Positioning B2B SaaS AI Workflows

20 jobs similar to Product Marketing Manager

Jobs ranked by similarity.

$150,000–$180,000/yr
US

  • Own positioning and messaging to make Vitalize's value clear.
  • Deeply understand customers, market, and product to drive launches and sales enablement.
  • Partner with Product, Sales, and Customer Success to craft compelling stories and measure impact.

Vitalize is building the AI operating system for how health systems manage labor and capacity. We've raised $31M from top healthcare investors and are trusted by leading health systems across the country.

US Unlimited PTO

  • Drive product positioning, messaging, and go-to-market strategy for new products and features.
  • Lead competitive intelligence, win/loss analysis, and sales enablement to help AEs win deals.
  • Build customer education programs and measure product marketing impact to improve adoption.

Influ2 brings account-based marketing to the contact level, enabling businesses to target specific buyers with ads and orchestrate journeys across channels. The company is a cash-positive, Series A-funded organization with 200+ enterprise customers and a team culture that values diverse perspectives and work-life balance.

US Unlimited PTO

  • Own positioning, messaging, and product launches to shape how Hipp is perceived in the market.
  • Develop sales enablement materials and product demos that translate complex capabilities into clear customer value.
  • Conduct market and competitive research to inform go-to-market strategy and support revenue growth.

Hipp Health is an AI-native healthcare platform that modernizes operations for non-hospital healthcare providers, streamlining clinical workflows, billing, and revenue cycle management. As the company's first product marketer, you'll join a growing, collaborative team that values creativity and direct client engagement.

North America

  • Own positioning and messaging for Playout portfolio, crafting value propositions and differentiators.
  • Lead go-to-market strategy, defining target audiences and building programs.
  • Develop high-impact content and sales enablement tools that win in broadcast.

Imagine Communications delivers media software and networking solutions to over 3,000 customers in 185+ countries. An equal opportunity workplace, it celebrates difference and fosters mutual respect.

North America Unlimited PTO

  • Drive product marketing maturity and GTM execution, defining value props and launch playbooks.
  • Own the campaign calendar across US, DACH, and UK markets to deliver MQL targets.
  • Lead a team of four covering product marketing, content, events, community, and social media.

GotPhoto provides an end-to-end workflow and e-commerce solution for professional photographers, simplifying photo management, client communication, ordering, and payments. Backed by EQT and powered by a team of 150+ international employees, the company fosters an entrepreneurial, innovative culture.

Global

  • Own and drive the quarterly strategy and roadmap for the core product team focusing on performance optimization.
  • Lead end-to-end product development from discovery through delivery to adoption, collaborating with Engineering, QA, and Design.
  • Partner with Sales, CS, and Marketing to ensure product-market fit and drive measurable business outcomes.

SplitMetrics is a global software company offering an ecosystem of products and services that serve as a growth engine for top mobile-first businesses worldwide. With over 11 years in mobile marketing, we operate across 20+ countries with a remote-first and supportive culture.

Europe

  • Develop clear product positioning, define target audiences, and create compelling value propositions for Scaleo's AI-powered affiliate platform.
  • Plan and execute go-to-market strategies and product launches to drive market awareness and adoption.
  • Collaborate with Sales, Customer Success, and Product teams to create sales enablement materials and drive product growth.

Scaleo is a leading SaaS platform that helps businesses build, manage, and optimize their affiliate marketing programs. Trusted by thousands of users worldwide, the company processes millions of requests daily and has been recognized by G2 with its High Performer award in Summer 2024.

Global

  • Own the product strategy and roadmap across homeowner and partner-facing surfaces.
  • Drive growth, conversion, and martech experiments with analytics and cross-functional partners.
  • Lead, coach, and scale a team of PMs and designers to deliver best-in-class experiences.

Splitero is a remote-first fintech company that helps homeowners access home equity without monthly payments through an alternative to traditional financing. The company fosters a transparent, innovative, and inclusive culture with a diverse workforce and flexible benefits.

$0–$150,000/yr
US

  • Own product marketing for a dedicated line of business, connecting Product, Sales, Customer Success, and Marketing.
  • Develop product positioning, value propositions, and go-to-market plans grounded in customer needs.
  • Create sales enablement materials and lead customer and competitive research to inform strategy.

12twenty is a leading talent acquisition platform connecting employers with elite early career professionals from top universities. The fast-growing company values collaboration, innovation, and continuous improvement.

US 6w PTO

  • Develop joint positioning, messaging, and go-to-market narratives for platform and technology partners.
  • Lead launch readiness for partner-built integrations across Product, Partnerships, Sales, and CS.
  • Translate MDF commitments into briefs, content, enablement, and reporting with clear scope.

Triple Whale is the AI operating system for modern ecommerce, helping brands turn complex data into actions that grow profit. More than 65,000 brands, including Pressed Juicery, OUAI, and True Classic, use the platform.

$175,000–$185,000/yr
US

  • Develop platform narratives, positioning, and product launches for IT and business audiences.
  • Conduct market research, win/loss analysis, and competitive intelligence to inform strategy.
  • Create enablement content, collateral, and training for sales and customer-facing teams.

Tines is an intelligent workflow company that powers critical workflows for IT and security teams. It values Simplicity, Speed, and Soundness, fostering a culture of curiosity, growth, and integrity.

Canada 5w PTO

  • Develop differentiated positioning, messaging, and go-to-market strategies for B2B SaaS products.
  • Lead full-funnel marketing, product launches, and sales enablement across cross-functional teams.
  • Use customer intelligence, AI, and automation to scale product marketing impact and drive measurable growth.

A B2B SaaS company focused on building and scaling solutions for large enterprise customers. The culture is product-first, high-impact, and collaborative, with a remote work environment and a strong emphasis on ownership and growth.

$220,000–$260,000/yr
US

  • Own product marketing end-to-end for AI infrastructure and AI-native applications.
  • Define positioning, messaging, and category narratives across durable execution and AI agents.
  • Partner with founders on packaging, pricing, and go-to-market strategy.

Restate builds durable execution infrastructure for AI-native applications and distributed systems. Backed by a $20M Series A and a world-class engineering team, the company is in its early growth stage with a founder-driven culture.

Canada

  • Own go-to-market strategies for products, features, and capabilities across the full lifecycle.
  • Develop clear product positioning, messaging, and competitive battlecards that drive market success.
  • Partner with Product, Marketing, Sales, and customer-facing teams to align launch plans and commercial priorities.

Jobgether is an AI-powered job matching platform that connects candidates with hiring companies based on core requirements. The company is technology-driven and uses an objective, data-backed approach to accelerate hiring for partner organizations.

Europe

  • Own product positioning and messaging for pdfFiller across key customer segments, translating complex capabilities into compelling commercial narratives.
  • Lead go-to-market strategy for major launches, partnering with Product to ensure customer insight drives roadmap and adoption.
  • Develop deep customer and market insight, enable sales teams, and shape product strategy to drive commercial impact.

airSlate is a global SaaS technology company developing no-code workflow automation, electronic signature, and document management solutions. With over hundreds of millions of users and more than one million customers worldwide, airSlate fosters a culture of growth and innovation across teams in more than 20 countries.

US Unlimited PTO

  • Lead strategic marketing initiatives across a B2B SaaS portfolio, combining product marketing, demand generation, and client expansion to drive measurable revenue growth.
  • Develop differentiated positioning, compelling messaging, and go-to-market strategies while creating sales enablement resources for product, sales, and client success teams.
  • Own the client expansion demand generation strategy, building persuasive narratives and targeted campaigns to increase upgrades, renewals, and expansion revenue.

They are a B2B SaaS company managing a complex product portfolio across multiple markets. The company operates with a globally distributed, remote-first team and fosters a culture of autonomy, innovation, and professional growth.

$190,000–$210,000/yr
US

  • Develop and evolve positioning, messaging, and value propositions that differentiate Huntress Managed SIEM from legacy SIEM products.
  • Partner with product management, growth marketing, and brand teams to shape go-to-market plans and launch campaigns.
  • Create sales enablement content and use AI tools to accelerate research, drafting, and iteration while applying judgment.

Huntress is a cybersecurity company founded by former NSA operators that provides a managed security platform backed by a 24/7 human-led SOC. It is a remote-first team securing over 5M endpoints and 15M identities, with a culture that values inclusivity, collaboration, and making an impact.

$190,000–$260,000/yr
US Unlimited PTO

  • Own product positioning and messaging across identity verification, eSign/eNotary, and agentic authorization.
  • Run launches and go-to-market, equip Sales with the toolkit, and shape use-case plays for key segments.
  • Lead market insight, win/loss analysis, and competitive intelligence while partnering with Product.

Proof is the world's first identity-assured transaction management platform, digitizing trust for high-stakes transactions. Since 2015, it has served 8,000+ finance, mortgage, insurance, and wealth businesses with an ownership-driven culture.

$170,000–$200,000/yr
US Unlimited PTO

  • Own product positioning, messaging, and storytelling for Impiricus' agentic AI platform.
  • Lead product launches, go-to-market strategy, and account-based marketing efforts.
  • Drive content strategy, sales enablement, and experiential marketing cross-functionally.

We are the first AI-powered HCP Engagement Engine, helping life sciences companies connect physicians with clinically meaningful resources. Deloitte named us the #1 fastest growing company in North America in 2025, guided by 2,000+ HCP advisors.

$160,000–$180,000/yr
US

  • Own product marketing end to end, including sales enablement, module marketing, and customer expansion.
  • Build and maintain the core sales content library, deal-specific assets, and competitive battlecards.
  • Develop executive buyer messaging and partner with Sales, Client Success, and Product to drive growth.

Bayesian Health improves patient outcomes by empowering clinicians with real-time AI insights for smarter, patient-specific care. It is a small, mission-driven remote startup backed by top-tier tech and biotech investors, with a culture of close collaboration and shared respect.