Source Job

$175,000–$185,000/yr
US

  • Develop platform narratives, positioning, and product launches for IT and business audiences.
  • Conduct market research, win/loss analysis, and competitive intelligence to inform strategy.
  • Create enablement content, collateral, and training for sales and customer-facing teams.

Product Marketing Positioning Competitive Intelligence B2B Software AI

20 jobs similar to Product Marketing Manager

Jobs ranked by similarity.

$220,000–$260,000/yr
US

  • Own product marketing end-to-end for AI infrastructure and AI-native applications.
  • Define positioning, messaging, and category narratives across durable execution and AI agents.
  • Partner with founders on packaging, pricing, and go-to-market strategy.

Restate builds durable execution infrastructure for AI-native applications and distributed systems. Backed by a $20M Series A and a world-class engineering team, the company is in its early growth stage with a founder-driven culture.

US Unlimited PTO

  • Drive product positioning, messaging, and go-to-market strategy for new products and features.
  • Lead competitive intelligence, win/loss analysis, and sales enablement to help AEs win deals.
  • Build customer education programs and measure product marketing impact to improve adoption.

Influ2 brings account-based marketing to the contact level, enabling businesses to target specific buyers with ads and orchestrate journeys across channels. The company is a cash-positive, Series A-funded organization with 200+ enterprise customers and a team culture that values diverse perspectives and work-life balance.

$170,000–$200,000/yr
US Unlimited PTO

  • Own product positioning, messaging, and storytelling for Impiricus' agentic AI platform.
  • Lead product launches, go-to-market strategy, and account-based marketing efforts.
  • Drive content strategy, sales enablement, and experiential marketing cross-functionally.

We are the first AI-powered HCP Engagement Engine, helping life sciences companies connect physicians with clinically meaningful resources. Deloitte named us the #1 fastest growing company in North America in 2025, guided by 2,000+ HCP advisors.

$192,400–$300,650/yr
US Canada

  • Own end-to-end launches for AI Control Tower, from planning to execution, partnering with product, comms, and campaigns.
  • Drive web and digital presence, shaping how AICT appears on servicenow.com and across digital properties.
  • Translate a technical, fast-evolving product into a clear story for governance, security, and IT leaders.

ServiceNow is the AI control tower for business reinvention, bringing together AI, data, and workflows for 85% of the Fortune 500. With a culture of flexibility and trust, we're building an AI-native environment where technology and talent are unstoppable together.

Europe

  • Own positioning and messaging for AppFollow's products, leading launches from development to campaign execution.
  • Build the product feedback loop with Sales and CS, aggregating insights and feeding them back to Product and Marketing.
  • Own customer proof: case studies, testimonials, and the internal source of truth for all product descriptions.

AppFollow is an AI-powered app reputation and ASO platform for mobile and Steam publishers. We are a B2B SaaS company serving SMB, mid-market and enterprise clients, with a remote team based mostly in Europe.

$145,503–$213,404/yr
US

  • Own the end-to-end win/loss program, from interviews and coding to synthesis and executive readouts.
  • Build competitive positioning, differentiation, and structural market analysis to shape strategy.
  • Deliver field enablement and claims discipline so competitive material holds up in live deals.

6sense is a B2B SaaS company that provides an AI-driven revenue intelligence platform to help organizations grow, retain, and operate efficiently. They emphasize a culture of curiosity, ownership, and belonging, with a focus on employee well-being and professional development.

Unlimited PTO

  • Owning the positioning, messaging, and packaging for Teramind's product suite across IRM, DLP, AI governance, and employee monitoring.
  • Driving sales enablement through battlecards, objection handling guides, and win/loss analysis to ensure the sales team has what they need to win.
  • Overseeing product launches and GTM strategy, translating product roadmap into market-ready narratives and collateral.

Teramind is a cybersecurity company that provides insider risk management, data loss prevention, and employee monitoring software. The company is fully remote and globally diverse, with a focus on collaborative growth and innovation.

$124,000–$223,100/yr
US

  • Define and drive the portfolio narrative and messaging for Intelligence Center X, creating a "better together" story.
  • Build scalable messaging frameworks and positioning that resonate with executive and technical audiences.
  • Partner cross-functionally to align go-to-market strategies and refine the portfolio narrative.

Siemens Digital Industries Software helps organizations digitally transform using software, hardware, and services from the Siemens Xcelerator business platform. It is part of Siemens, a global technology leader focused on connecting the physical and digital worlds.

US

  • Lead enterprise GTM strategy for new products like Sidekick, defining commercial packaging from design partnerships through to GA.
  • Shape our governance story around secure auths, identity management, and safety with agent use.
  • Collaborate with product and sales to shape and close enterprise opportunities on new platform capabilities.

Zapier builds automation tools that enable businesses to connect apps and automate workflows. Zapier is a fully remote company with a focus on transparency, diversity, and inclusion, employing hundreds of people worldwide.

$135,000–$150,000/yr
US

  • Lead go-to-market strategy and execution for monthly releases and quarterly product launches for platform services.
  • Translate innovative offerings into marketable, sellable solutions that drive adoption and revenue growth.
  • Collaborate with cross-functional teams to deliver compelling content and enablement for sales and partners.

Outreach is a complete agentic AI platform for revenue teams that automates workflows and powers sales processes. The company serves world-leading enterprises like Databricks, SAP, and Siemens, and fosters a collaborative, innovative culture where teams support each other.

North America

  • Own a strategic area and define the bets and roadmap that move your outcome.
  • Work closely with engineering, design, and customers to ship complex features on time.
  • Use AI tools daily and launch features while measuring results to decide next steps.

Great Question is the all-in-one AI customer research platform that helps teams recruit participants, run research, and share insights. We are a small, senior remote team with a culture of high trust, high agency, and customer obsession.

$165,000–$182,000/yr
United States Canada

  • Own product-level positioning and messaging for platform areas, set launch strategy, and drive cross-functional launches end to end.
  • Build customer proof and enablement for sales, CS, and partners, using AI to scale content creation and distribution.
  • Serve as market and competitive expert, turning insights into actionable positioning and content that drives adoption.

Thanx is a loyalty and guest engagement platform for restaurants, unifying loyalty, digital ordering, and marketing automation. Backed by elite investors including Sequoia Capital, the company has raised over $30M and fosters an AI-native culture with strong employee tenure and core behaviors like Think Boldly and Execute Reliably.

North America Unlimited PTO

  • Own GitLab's competitive positioning for AI and agentic software development, from landscape analysis to market narrative.
  • Publish thought leadership and shape partnership strategy based on competitive footing.
  • Arm executives, sales, and analysts with clear competitive narratives to drive win rates.

GitLab is the intelligent orchestration platform for DevSecOps, enabling organizations to deliver better, more secure software faster. Trusted by over 50 million users and more than half of the Fortune 100, GitLab fosters a high-performance, values-driven culture embracing AI.

US Unlimited PTO

  • Own the overarching AI narrative for Iterable, connecting individual capabilities into a single, compelling point of view.
  • Craft bold, narrative-driven messaging for Tier 1 flagship releases, translating deep technical understanding into customer value.
  • Conduct market research and partner with product management to ensure the AI narrative reflects real market shifts and informs roadmap decisions.

Iterable is an AI customer engagement platform trusted by brands like Redfin, SeatGeek, Priceline, Calm, and Box. With nearly 1,200 brands across 50+ countries, the company values ownership, growth mindset, transparency, and unity, and has been recognized as a Leader by G2 and a Challenger by Gartner.

US Unlimited PTO

  • Own positioning and messaging for Nametag's core identity verification platform across all customer-facing surfaces.
  • Lead go-to-market plans for new product launches and build repeatable launch frameworks.
  • Drive sales enablement, competitive intelligence, and pricing communication for the platform.

Nametag is building the future of secure digital identity to protect every human identity and restore trust in the AI era. It is a remote-first team that values autonomy, inclusivity, and collaboration.

$190,000–$210,000/yr
US

  • Develop and evolve positioning, messaging, and value propositions that differentiate Huntress Managed SIEM from legacy SIEM products.
  • Partner with product management, growth marketing, and brand teams to shape go-to-market plans and launch campaigns.
  • Create sales enablement content and use AI tools to accelerate research, drafting, and iteration while applying judgment.

Huntress is a cybersecurity company founded by former NSA operators that provides a managed security platform backed by a 24/7 human-led SOC. It is a remote-first team securing over 5M endpoints and 15M identities, with a culture that values inclusivity, collaboration, and making an impact.

Europe

  • Identify and implement new martech solutions before they become bottlenecks, shaping both technical and product priorities.
  • Work directly with marketing and growth teams to uncover unnamed bottlenecks and decide the best path: build with AI, buy, integrate, or change the workflow.
  • Own what you ship end-to-end—from discovery and MVP definition to adoption, reliability, and iteration—while automating operations to scale output without scaling headcount.

Formula is a performance marketing-driven company that builds its marketing stack in-house to drive growth. It is a profitable, 8-year-old company with a focus on direct impact, minimal bureaucracy, and no runway anxiety.

$184,000–$225,000/yr
Canada

  • Drive product positioning and go-to-market launches for your product segment.
  • Translate AI capabilities into practical value for real estate professionals.
  • Enable sales teams with compelling content and training to drive revenue.

Lone Wolf Technologies is a real estate technology company providing software solutions for real estate professionals. They foster a collaborative culture and are a growing team with a focus on innovation.

Global

  • Own positioning and messaging for HRIS, People Analytics, and CHRO buyers.
  • Create high-quality content, launches, and demand-gen experiments to build qualified pipeline.
  • Work directly with Sales, customers, and leadership to turn technical products into compelling business narratives.

Aragorn is building a People Data Platform that puts HR in control of its own data, integrating capabilities for HR integrations, workforce analytics, and AI agents. The company is an early-stage, builder-oriented environment where you'll work directly with the CEO, Product, Sales, and customers to shape market narratives.

US 6w PTO

  • Develop joint positioning, messaging, and go-to-market narratives for platform and technology partners.
  • Lead launch readiness for partner-built integrations across Product, Partnerships, Sales, and CS.
  • Translate MDF commitments into briefs, content, enablement, and reporting with clear scope.

Triple Whale is the AI operating system for modern ecommerce, helping brands turn complex data into actions that grow profit. More than 65,000 brands, including Pressed Juicery, OUAI, and True Classic, use the platform.