Serve as the dedicated marketing lead for Goodway's Agency Line of Business, developing integrated plans across awareness, consideration, and conversion.
Own demand generation campaigns, email marketing, lead nurturing, and paid media budgets to drive pipeline.
Collaborate with sales, BD, and product teams on sales enablement, messaging, and events to support revenue goals.
Goodway Group is an independent, remote-first media and marketing services firm with a 90+ year history, specializing in data-driven digital media and marketing. The company has a diverse team of strategists, technologists, and data scientists and has been recognized as a multiyear winner of Ad Age Best Places to Work.
Manage and maintain HubSpot, including CRM organization, contact segmentation, workflows, campaign execution, and reporting.
Build and execute email marketing campaigns and lead nurturing programs to support demand generation.
Coordinate with product, marketing, sales, and events teams to execute integrated marketing campaigns and track performance.
Merkle Science provides blockchain transaction monitoring and intelligence solutions for web3 companies, digital asset service providers, financial institutions, law enforcement, and government agencies. Headquartered in New York with offices in Singapore, Bangalore, and London, the team has combined experience from top firms and has raised over $27M from prominent investors.
Develop and execute global integrated demand programs aligned to AI, cloud, and industry solutions, owning full-funnel strategy from awareness to revenue.
Drive pipeline and revenue impact by optimizing conversion rates, leveraging data and AI-driven insights, and partnering closely with Sales.
Lead cross-functional teams and build scalable campaign frameworks, standardizing processes and applying AI and agentic AI to automate and optimize marketing execution.
NICE Ltd. provides software products used by 25,000+ global businesses, including 85 of the Fortune 100, to deliver customer experiences, fight financial crime, and ensure public safety. With over 8,500 employees across 30+ countries, NICE is an innovation powerhouse excelling in AI, cloud, and digital.
Develop and execute paid acquisition strategies to drive revenue growth and customer acquisition across four brands.
Lead SEM strategy and optimization across Google Ads, Microsoft Ads, Meta, and other channels, balancing short-term goals with long-term efficiency.
Manage $3.4 million annual paid media investment, making data-driven decisions to maximize return and improve marketing efficiency.
Colibri Group is a pioneer in online professional education, offering web-based courses since 2001. With over 1,500 employees and serving more than 1 million customers annually, the company values love, joy, boldness, teamwork, and curiosity in its culture.
Own day-to-day execution and optimization of global paid media campaigns across LinkedIn, Google, Meta, and emerging channels.
Partner with Creative and Marketing Ops to develop high-performing ad creative and ensure accurate conversion tracking and attribution.
Analyze performance and present actionable insights to marketing leadership, while evaluating new channels and growth opportunities.
Cresta provides an AI-powered platform for customer experience, combining conversational AI agents, real-time human augmentation, and conversation intelligence. The company has raised over $270 million from leading investors like a16z, Greylock, and Sequoia, and serves top brands such as United Airlines, Cox Communications, and Marriott.
Serve as the primary owner and subject matter expert for SEM strategy, execution, optimization, and reporting across Google Ads and related search platforms.
Develop and execute SEM campaigns, including keyword strategy, audience targeting, bid management, budget allocation, and ongoing optimization.
Manage relationships with external media agencies and support integrated media planning across paid search, paid social, display, retargeting, and ABM initiatives.
GenScript Biotech Corporation accelerates innovation in biotech and healthcare by providing researchers and companies with the building blocks needed to develop groundbreaking treatments and products. With a team of approximately 6,165 employees, the company has served more than 200,000 customers across over 100 countries and regions, guided by its mission to make people and nature healthier through biotechnology.
Own expansion and new business pipeline creation across CoLab's Top 100 accounts, ensuring pipeline quality and progression.
Build the major account growth marketing motion from scratch by testing plays and scaling the strongest ones.
Collaborate with Sales and Customer Success to align on account strategy and drive enterprise adoption.
CoLab is the AI platform for helping mechanical engineering teams bring products to market faster by driving stronger design decisions. Founded in St. John's, Newfoundland, the company has grown rapidly since 2019 and has been recognized on Deloitte's Fast 50 and Fast 500 lists.
Execute end-to-end website publishing and content operations using WordPress, ensuring accuracy and adherence to standards.
Implement on-page SEO enhancements, manage redirects, and support content governance to maintain a high-quality digital experience.
Collaborate cross-functionally with Marketing, Product Marketing, Creative, and Legal to prioritize and deliver website updates.
Rithum is the world's most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. Trusted by over 40,000 companies, Rithum represents over $50 billion in annual GMV and fosters a transparent, inclusive culture with accessible leadership.
Support planning, coordination, and execution of marketing campaigns and brand activation initiatives.
Assist with event planning, including vendor coordination, materials preparation, and social media coverage.
Conduct market research, track campaign metrics, and maintain marketing calendars and documentation.
Rocket Software powers critical infrastructure and business processes for companies worldwide, extending the value of assets to embrace cloud, mobile computing, and advanced analytics. Founded in 1990, the company is headquartered in Waltham, Massachusetts, with 20 offices globally, and fosters a culture built on empathy, humanity, trust, and love.
Lead learner marketing strategies to increase awareness, engagement, and enrollment across academic partner portfolio.
Develop learner-centered positioning, messaging, and campaigns using insights and performance data.
Drive funnel conversion by identifying friction points and optimizing the learner journey.
InStride is a public benefit corporation partnering with leading employers to provide access to top-tier education programs for their employees. The company fosters a culture of belonging and authenticity, supporting diversity and inclusion while focusing on driving educational and professional advancement.