- Own the B2B marketing strategy, P&L, and pipeline generation to establish Midi as a leading commercial brand in midlife health.
- Build and scale a high-performing marketing organization, leveraging AI and MarTech to drive measurable revenue influence across payer, employer, and health system channels.
- Partner with executive leadership to refine B2B messaging, execute account-based marketing, and accelerate member acquisition through data-driven campaigns.
Midi is a leading virtual care clinic dedicated to midlife women's health, offering comprehensive care that addresses symptoms like hot flashes and underlying health shifts. The company is scaling rapidly, onboarding 1,000 new patients daily and conducting 25,000 virtual visits per week, with a culture focused on high-standard, whole-woman care.