We’re seeking an experienced Demand Generation Manager to lead our expansion into the Owner-Operator segment. You will own the marketing strategy for this audience, with a clear focus on driving inbound demo requests that convert into high-value customers. The ideal candidate has a proven track record of driving demand and revenue growth through creative, multi-channel strategies.

Support the project management and execution of multi-channel communication campaigns that will drive member enrollment across Color’s entire customer base and lead B2B2C email marketing efforts. You’ll consult with key clients, manage program execution, and own strategic initiatives to evolve our craft and scale our efforts.

This is an opportunity to have an immediate impact by bringing data-driven marketing strategies to life to drive enrollments through health plans and employer groups, supporting implementation of new logos by partnering closely with Client Success and Payer Growth to develop communication toolkits, strategize launch campaigns and execute launch tactics.

This position is needed to lead Twilio’s integrated campaigns motion designed to bring awareness to and generate pipeline for Twilio’s communications and data solutions. The Senior Manager is responsible for owning, developing and executing campaigns that drive awareness, capture demand and deliver pipeline for our NAMER market. This role is highly cross-functional, working closely with various teams to design campaigns that deliver on shared objectives.