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$146,300–$175,000/yr
US

  • Develop annual marketing plans aligned with product launch timelines and commercial objectives.
  • Represent NIQ at major industry events ensuring strong brand presence and thought leadership.
  • Maintain a quarterly messaging calendar to ensure consistent and impactful communication to the market.

Event Marketing Communication Skills Analytics

20 jobs similar to Global GTM Leader - Marketing Effectiveness

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US

Focus will be on strategic, collaborative go-to-market initiatives with technology partners, strategic alliances, resellers, and referral partners to expand the reach and impact of our AI Agents in the enterprise market. Build deep partner relationships and co-creating programs that expand joint reach, elevate brand visibility, and generate shared demand. Drive co-branded marketing campaigns, joint content, partner events, and integrated GTM motions that fuel pipeline growth across the ecosystem.

NiCE Cognigy delivers AI that works—fast, human, and enterprise-ready, combining Generative and Conversational AI through orchestration, tools, and enterprise systems.

US

The Sr Director will drive external messaging, including public relations, social media, and analyst engagement. You will influence market perception, strengthen brand positioning, and support business growth through strategic communications. This role combines hands-on leadership with executive-level influence, guiding high-performing teams and agencies to deliver impactful, cohesive messaging across all external channels.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

North America Canada

Guide Now on Now's event strategy. Work closely with practitioners who use our product every day to run our company. Package real-world, gritty, technical stories and work across all Marketing stakeholders to bring the stories to life via events @ scale.

ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.

US

Lead the development and execution of high-impact marketing strategies and event promotions. Design and implement signage and branding strategies that align with event themes and client objectives. Independently lead the promotion and execution of events, ensuring alignment with strategic goals and audience engagement targets.

Arlo Solutions (Arlo) is an information technology consulting services company that specializes in delivering technology solutions.

North America Canada

  • Lead the full marketing planning process and drive target account setting.
  • Oversee performance management by building and managing OKRs/KPIs.
  • Partner with Finance and Marketing Leadership on resource management.

ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.

US 4w PTO

  • Lead marketing and communications strategy across programs, events, campaigns, and priorities.
  • Drive digital marketing, social media, and content strategies to expand reach and engagement.
  • Guide executive, internal, and external communications and manage crisis management.

This position is posted by Jobgether on behalf of a partner company.

$90,000–$95,000/yr
US

  • Deliver talent brand marketing initiatives across digital channels.
  • Support corporate events and facilitating moments of connection.
  • Maintain and update key talent brand channels to ensure content is accurate.

ghSMART is a premier leadership advisory firm trusted by CEOs, boards, and investors to solve their most critical leadership and talent decisions. The company consists of nearly 200 extraordinary individuals across the U.S., Europe, and APAC, and its culture is entrepreneurial and collaborative, with a strong focus on innovation and client success.

North America

  • Lead strategy, planning, and execution of field marketing events across North America.
  • Drive engagement and pipeline through high-impact regional and national events.
  • Ensure seamless execution of events with a focus on ROI and measurable impact.

Corellium is seeking a remote Regional Field Events Marketing Manager to lead the strategy, planning, and execution of field marketing events across North America and beyond.

Europe

  • Lead marketing efforts that directly impact user acquisition, retention, and brand awareness.
  • Plan and execute performance marketing initiatives with clear KPIs.
  • Shape and evolve the BJAK brand voice and positioning across platforms.

BJAK is Southeast Asia’s largest digital insurance platform headquartered in Malaysia with operations in Thailand, Taiwan, and Japan.

US

  • Shape and execute communications strategies that elevate our market reputation and position us as a technology and financial leader.
  • Develop messaging frameworks and thought leadership content that reinforce corporate positioning.
  • Partner with Investor Relations to deliver a clear, credible business narrative to media, analysts, and investors.

Quadient supports businesses of all sizes in their digital transformation and growth journey, unlocking operational efficiency with reliable, secure, and sustainable automation processes. Our success in delivering innovation and business growth is inspired by the connections our diverse teams create every day, with our clients and each other.

Shape and lead the entire marketing strategy, driving alignment between priorities, performance, and long-term business objectives. You will oversee the development of high-impact initiatives, ensuring they are grounded in data-driven insights, optimized user experiences, and strong cross-functional collaboration. Guide the marketing function with vision, analytical rigor, and creative excellence, working closely with product, design, revenue, and content teams to deliver go-to-market initiatives.

This position, posted by Jobgether, seeks a Strategic Marketing Director to shape and lead marketing strategy and drive alignment between priorities and business objectives.

Europe

  • Develop and execute marketing campaigns to drive engagement, lead generation, and brand visibility.
  • Build and nurture an active online and offline community aligned with Bjak’s mission.
  • Collaborate with influencers, brand advocates, and industry partners to expand brand reach.

Bjak is focused on providing access to affordable and sustainable financial services for people in ASEAN and is the largest insurance portal in Southeast Asia.

  • Lead the organization’s Brand and end-to-end go-to-market planning and tactical execution for all GEHA’s medical and/or dental product lines.
  • Lead a team of brand, planning and campaign managers, managing strategic plan development and forecasting responses.
  • Own strategic vision and tactical execution across all communication channels, and lead team in creating and executing multi-channel marketing and growth plans.

G.E.H.A is a nonprofit member association that provides medical and dental benefits to more than two million federal employees and retirees and their families.

North America South America

  • Own the end-to-end event strategy, planning and execution.
  • Deliver high-impact virtual and in-person experiences.
  • Build integrated promotional plans that drive awareness, engagement, and measurable business outcomes.

Alpaca is a US-headquartered self-clearing broker-dealer and brokerage infrastructure for stocks, ETFs, options, crypto, fixed income, 24/5 trading, and more.

$63,964–$110,872/yr
3w PTO

  • Support integrated marketing programs, events, and special projects with planning, logistics, and execution.
  • Coordinate and manage vertical market campaigns and thought leadership initiatives, ensuring deliverables are completed.
  • Assist with reporting and process management, including campaign codes, SOPs, and repository updates (SharePoint, Seismic).

Experian is a global tech company in data and analytics, passionate about unlocking the power of data to transform lives and create opportunities.

US

This role brings AMA’s professional community to life through experiences that connect, inspire, and advance the marketing profession. The role serves as the lead for the Symposium for the Marketing of Higher Education and plays a vital role in shaping the future of AMA’s events portfolio. This individual operationalizes AMA’s strategic direction through gatherings that spark belonging, learning, and innovation.

As the leading global professional marketing association, the AMA is the essential community for marketers.

$110,000–$130,000/yr
US

  • Build, manage, and lead BPM-hosted and sponsored events in priority geographies.
  • Plan, organize, and execute a variety of in-person events and sponsorships.
  • Partner with firm leadership to set event goals, strategies, and ensure cross-functional alignment.

BPM strives to be their best selves and asks questions that lead to innovation. Their entrepreneurial spirit drives them to see and do things differently, making BPM a place where everyone feels welcome and valued.

$125,000–$200,000/yr

The Vice President (VP) of Marketing is a key leadership role responsible for developing and executing a cohesive marketing strategy. Lead all facets of the marketing organization, including brand, digital marketing, product marketing, public relations, and content strategy, ensuring alignment with the company's overall business objectives. Recruit, mentor, and manage a high-performing marketing team across multiple functions.

Founded at Yale, this company assists students in applying to U.S. colleges and graduate schools and has grown to a team of more than 150 full-time employees since 2013.

$190,000–$304,000/yr
US

  • Own the global positioning, messaging, and value propositions for our advertising products.
  • Lead integrated GTM for new ad products and features: research, segmentation, messaging, and launch strategy.
  • Build and mentor a world-class Ads Marketing function (product marketing, demand gen, content, and operations).

Life360’s mission is to keep people close to the ones they love, with a category-leading mobile app and Tile tracking devices.