Source Job

$159,500–$239,300/yr
US

  • Develop messaging and positioning for Stripe’s startup customer segment.
  • Create campaign-level content, user stories, and sales enablement assets.
  • Partner with cross-functional teams to drive awareness, demand, and product adoption.

Product Marketing Content Creation Data Analysis Cross-functional Project Management Go-to-Market Strategy

20 jobs similar to Product Marketing Manager, Startup Segment

Jobs ranked by similarity.

$114,260–$153,970/yr
US

  • Develop and refine product positioning, messaging, and content to drive go-to-market success.
  • Lead and support product launches, ensuring clear KPIs, measurement, and optimization for impact.
  • Create compelling, visually engaging content that connects product value to business outcomes.

iSpot is changing how brands, agencies and publishers measure and assess the impact of TV and video advertising, connecting ads to business outcomes. We are a fast-growing startup backed by leading VCs, with a hybrid workplace and a commitment to diversity and inclusion.

$90,000–$145,000/yr
US 4w PTO 12w maternity 4w paternity

  • Define positioning, messaging, and go-to-market strategies for Rithum's Brands and Retailer Marketing Solutions.
  • Drive product launches by managing cross-functional execution across Sales, Product, Marketing, and Client Success.
  • Create impactful marketing collateral, including sales presentations, pitch decks, and web content, leveraging AI to accelerate development.

Rithum is the world's most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. Over 40,000 companies trust Rithum, and the company fosters a culture of smart risk-takers, courageous collaborators, and curious minds.

United States

  • Develop and own product positioning, messaging, and value propositions for new features and product enhancements.
  • Lead end-to-end go-to-market strategies, coordinating launches across multiple channels including content, social media, and events.
  • Conduct competitive analysis, customer research, and market assessments to identify growth opportunities and strengthen product differentiation.

The company is a remote-first organization that partners with other companies to manage job applications. They foster a collaborative, transparent, and trust-based culture focused on autonomy and impact, with a globally distributed team.

$89,402–$109,269/yr
US 3w PTO

  • Collaborate with cross-functional teams to develop and execute differentiated GTM plans that drive competitive positioning, sales, and customer retention.
  • Lead competitive research and analysis to inform positioning, and create enablement assets like battle cards for sales and customer success.
  • Support end-to-end product and feature launches with clear messaging across marketing channels, campaigns, and internal teams.

Pushpay helps organizations and communities connect through mobile apps, management software, and giving technology. With 550 teammates supporting over 10,000 customers and $15 billion in charitable giving processed, we're a growing, award-winning company.

$140,807–$175,513/yr
Canada 20w maternity 16w paternity

  • Become the expert on users and customers to understand their pain points and drivers.
  • Collaborate with sales, product, and marketing teams to develop product positioning and messaging.
  • Launch new products or features, managing cross-functional projects and measuring revenue impact.

Tailscale builds software to securely interconnect people and devices, making networking easy and safe. Founded in 2019, the company is fully distributed and backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.

$150,000–$175,000/yr
US Unlimited PTO

  • Lead the development and execution of Rocket Money’s creative testing roadmap, driving scale and efficiency across digital and offline channels.
  • Collaborate with the creative team to design, implement, and optimize creative experiments, translating insights into clear creative direction.
  • Conduct in-depth creative performance analyses and establish yourself as the go-to expert in creative experimentation within app and web user acquisition.

Rocket Money empowers people to live their best financial lives by offering a unique understanding of their finances and valuable services that save time and money. The company is in a fast-scaling environment, focusing on data-driven creative innovation to drive growth.

Canada United States

  • Develop and execute product marketing strategy to drive awareness, adoption, and revenue growth for Cards and Spend Management.
  • Go deep on products, market, and customers to articulate positioning, messaging, and value propositions.
  • Plan and execute product GTMs, nailing audience segmentation, messaging, channel strategy, and measurement.

Mercury is a financial technology company that builds banking products for startups and growing businesses. They are a fast-growing company with a culture of customer insight and creative execution.

$165,000–$215,000/yr
US

  • Lead product positioning, messaging, and go-to-market strategy for new and existing offerings.
  • Define and evolve the company's core Mission, Vision, and Brand Voice, ensuring consistency across all business units.
  • Drive growth through a mix of Mass Marketing, Segmented Campaigns, ABM, and Performance Marketing.

Adswerve is an award-winning data, media and tech consultancy and a leading Google and Adobe partner that helps brands unlock new growth opportunities. With a team of 250+ employees spread across 26 states and six countries, the company fosters a remote, team-oriented culture that values contributions and work-life balance.

$205,000–$220,000/yr
United States Canada

  • Own end-to-end go-to-market strategy for key products like Wallet, Rumble Studio, and Rumble Ad Center.
  • Define clear, differentiated positioning and messaging that drives adoption in media, creator, and fintech ecosystems.
  • Lead cross-functional launches, conduct market research, and build sales enablement materials to drive pipeline and growth.

Rumble is a freedom-first technology platform offering video, cloud services, advertising solutions, and a non-custodial cryptocurrency wallet. The company is building the future of creator-driven media and is looking for a Director of Product Marketing to drive adoption across its ecosystem.

$155,120–$228,100/yr
US

  • Shape the market narrative for an innovative mental health platform serving organizations and employees worldwide.
  • Own positioning, messaging, and go-to-market strategies across the full product portfolio.
  • Partner with cross-functional teams to translate complex healthcare solutions into compelling business value.

Jobgether is an AI-powered job matching platform that connects candidates with hiring companies. It operates remotely with a focus on efficient, data-driven recruitment.

US

  • Define and drive cross-functional go-to-market strategy across products, ensuring launches are well-orchestrated and deliver measurable adoption.
  • Develop compelling product positioning, messaging, and value propositions aligned to market needs and competitive dynamics.
  • Equip sales teams with high-impact tools, training, and insights to articulate value and differentiate effectively.

Drips provides products and services for marketing, focusing on go-to-market strategy and customer engagement. The company operates with a small, high-impact team and values a scrappy, creative, and resourceful startup culture.

US Canada Unlimited PTO

  • Own the messaging, positioning, and enablement to win VC deals, from first conversation to competitive evaluation.
  • Act as internal expert on VC buying dynamics, creating persona-specific narratives and supporting sales with collateral and deal support.
  • Conduct voice-of-customer research and competitive intelligence to inform go-to-market strategy and enable AI-native workflows.

Juniper Square is a platform that unifies technology, data, and fund administration services for private markets, trusted by 2,300+ GPs. With 1,000+ employees and $350M+ in funding, the company fosters a culture of ownership, urgency, and collaboration, aiming to shape the future of private markets.

$105,000–$160,000/yr
US Unlimited PTO

  • Drive learner activation and engagement through personalized marketing campaigns.
  • Collaborate with cross-functional teams to tailor lifecycle strategies for corporate clients.
  • Optimize campaigns using data analytics and product-led growth strategies.

Pathstream reshapes frontline teams into strategic contributors via enterprise partnerships, improving productivity and retention. They are a tight-knit, mission-driven team of ~60 employees scaling their solution across the US.

US

  • Own product marketing strategy including positioning, messaging, and go-to-market initiatives for a B2B SaaS platform.
  • Develop sales enablement materials and lead product launches across cross-functional teams.
  • Drive product adoption and market awareness through content creation and AI-powered marketing tools.

SaaSify is a SaaS platform company focused on AI-powered marketing solutions. They operate in a fast-paced, growth-focused environment with international teams.

$175,000–$210,000/yr
US Unlimited PTO

  • Own GTM programs, sales plays, and field activation strategies.
  • Create and maintain high-impact sales tools like pitch decks and battlecards.
  • Partner with sales leadership to assess needs and drive enablement.

Eve is redefining legal technology for plaintiff law firms with AI that works across every stage of a case. Backed by top investors including Andreessen Horowitz and Spark Capital, they have raised over $160M and are growing rapidly.

US

  • Lead cross-functional product launches and define compelling messaging and positioning for target audiences.
  • Become a subject matter expert in cybersecurity products, conducting market research and competitor analysis.
  • Collaborate with demand generation, product, and channel partners to drive product awareness and generate leads.

Keeper Security is a cybersecurity software company that protects organizations and individuals globally with zero-knowledge and zero-trust security solutions. It is a fast-growing company with a culture of innovation and collaboration.

$92,000–$120,000/yr
US

  • Lead end-to-end go-to-market planning and execution for new products and features.
  • Gather customer, market, and competitive insights to inform product and sales strategy.
  • Create high-impact sales enablement tools and deliver training to customer-facing teams.

Xplor provides cloud-based, intuitive technology solutions for small and medium-sized businesses to manage business operations and payments. The company has over 130,000 customers in 72+ countries and is backed by world-class investors.

US

  • Lead end-to-end integrated marketing campaigns coordinating content, demand generation, sales enablement, and customer marketing initiatives.
  • Develop audience-focused messaging and market narratives by translating industry insights and customer needs.
  • Collaborate with product leadership and senior stakeholders to align marketing strategies with business priorities.

The partner company is a fast-growing technology company focused on solving critical business challenges. It operates with a global, remote-first team and values collaboration and innovation.

$150,000–$170,000/yr
US Unlimited PTO

  • Own strategic product marketing initiatives that connect product innovation with customer needs and drive revenue growth.
  • Design and manage scalable product launch programs and enablement resources for customer-facing teams.
  • Leverage AI-powered workflows to create compelling content, messaging, and competitive intelligence frameworks.

The company provides innovative privacy and technology solutions. It fosters a culture focused on inclusion, growth, and continuous improvement, with a remote-first working environment.

$130,000–$160,000/yr
US

  • Own day-to-day product management for the Salesforce-based business platform, coordinating with engineering and operations teams.
  • Run structured intake for feature requests from underwriting, servicing, funding, and compliance, turning raw requests into scoped, prioritized work.
  • Define success metrics per initiative and report on realized impact, ensuring platform changes go through standard deployment and enablement processes.

Splitero helps homeowners access home equity without monthly payments through a win-win product. The company has over 140 operations employees and fosters a culture of transparency, innovation, and inclusivity.