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$231,500–$245,000/yr
US

This role leads strategic and tactical marketing initiatives targeting healthcare professionals, particularly specialty centers and key opinion leaders. You will develop and execute innovative campaigns, digital initiatives, and educational resources. This individual contributor role offers the opportunity to shape impactful marketing programs while driving measurable results in a collaborative environment.

Marketing Digital Marketing Project Management Analytical Presentation

20 jobs similar to Director, Institutional Marketing

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US

  • This role will consolidate content and product marketing leadership to drive pipeline.
  • The role requires someone who can command strategic positioning while ensuring tactical execution excellence across every customer touchpoint.
  • The individual will be the primary architect of Maven's market story, translating clinical excellence and product innovation into compelling business outcomes that win deals and drive pipeline velocity.

Maven is the world's largest virtual clinic for women and families on a mission to make healthcare work for all of us.

US

  • Develop educational content consistent with overall brand strategy to drive impactful peer to peer engagements.
  • Lead national and regional peer to peer programming and execution, including development of speaker program materials and coordination with sales leads.
  • Partner with Medical Affairs to provide commercial perspective on publications, scientific communications, and real-world evidence/ HEOR data generation.

Iovance Biotherapeutics is a leading innovator in the cell therapy industry. They are passionate about saving lives and fostering a collaborative, inclusive environment.

US

The Sr. Campaign Marketing Specialist will strengthen the bridge between primary care and behavioral health at Rula. You will design and execute integrated campaigns to empower primary care providers to refer patients to mental health services. You will develop creative, measurable multi-channel campaigns, track outcomes, and iterate to drive results.

Rula aims to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being.

$90,000–$110,000/yr
US Unlimited PTO

  • Plan and execute multi-channel marketing campaigns across various channels.
  • Develop engaging content for all phases of the sales funnel.
  • Track campaign performance and use data to optimize programs.

Bluesight creates groundbreaking solutions that increase efficiency, safety, and visibility for health systems, hospital pharmacy, and pharmaceutical manufacturers. They are a high-growth healthcare information technology company with a start-up vibe and over 3,000 customers using their proven solutions.

US

  • Develop and own complete marketing plans and campaign calendars.
  • Design and execute multi-channel campaigns aligned with sales goals.
  • Analyze campaign performance and optimize based on data-driven insights.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

US

The Sr Director will drive external messaging, including public relations, social media, and analyst engagement. You will influence market perception, strengthen brand positioning, and support business growth through strategic communications. This role combines hands-on leadership with executive-level influence, guiding high-performing teams and agencies to deliver impactful, cohesive messaging across all external channels.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

North America Canada

  • Lead the full marketing planning process and drive target account setting.
  • Oversee performance management by building and managing OKRs/KPIs.
  • Partner with Finance and Marketing Leadership on resource management.

ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.

$101,067–$126,333/yr

  • Lead the strategy and execution of paid and performance-driven digital marketing channels.
  • Oversee campaign planning, budgeting, implementation, and optimization.
  • Utilize analytics tools to monitor performance and refine digital strategies.

Cortica is a rapidly growing healthcare company with 24 locations across 8 states pioneering a unique, multi-specialty approach to treating children with autism.

$125,000–$150,000/yr
US Unlimited PTO

This is a fantastic opportunity for someone who enjoys the technical side of campaign planning and considers themselves a resourceful and curious problem solver. Showcase your knowledge in the programmatic space to provide innovative and integrated strategies and recommendations to reach and surpass client goals. Coach and mentor team members, sharing insights about industry trends.

Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation.

$125,000–$200,000/yr

The Vice President (VP) of Marketing is a key leadership role responsible for developing and executing a cohesive marketing strategy. Lead all facets of the marketing organization, including brand, digital marketing, product marketing, public relations, and content strategy, ensuring alignment with the company's overall business objectives. Recruit, mentor, and manage a high-performing marketing team across multiple functions.

Founded at Yale, this company assists students in applying to U.S. colleges and graduate schools and has grown to a team of more than 150 full-time employees since 2013.

$75,000–$85,000/yr
US

  • Develop and execute multi-channel communications strategies.
  • Lead audience growth initiatives through analytics, KPI tracking, testing, and campaign optimization.
  • Build and mentor a communications team, establishing workflows, standards, and best practices.

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.

$110,000–$158,000/yr
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Translate business priorities and brand positioning into actionable integrated marketing plans. Orchestrate go-to-market moments across channels. Partner closely with teams across Marketing, Creative, Communications, Content, and Product to design and deliver integrated campaigns.

Headspace exists to provide every person access to lifelong mental health support and combines evidence-based content, clinical care, and innovative technology.

$200,000–$250,000/yr
US

  • Define strategies and initiatives to pursue, working with customers, sales, and product teams to inform priorities.
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  • Bring more workers to Clipboard, expanding beyond per-diem nursing to offer both per-diem and full-time work in various industries.

Clipboard is a fast-growing Series C marketplace. They dramatically improve lives by letting professionals turn extra time and ambition into career growth and financial opportunity, and connect workplaces and professionals, allowing professionals to book on-demand shifts and workplaces to access on-demand talent. They are a YC Top Company with a global, remote team of 700+ people.

$100,000–$125,000/yr
US

  • Support the execution of regional field and partner marketing programs, including field events, local roundtables, ABM campaigns, virtual events, and industry conferences.
  • Track campaign performance and assist with reporting on MQLs, Opps, partner engagement, and pipeline influence.
  • Coordinate with demand generation, digital marketing, product marketing, and partner teams to ensure timely campaign execution.

Halcyon is the industry’s first dedicated, adaptive security platform that combines multiple proprietary advanced prevention engines along with AI models focused specifically on stopping ransomware. Formed in 2021 by a team of cyber industry veterans, Halcyon is a remote-native, completely distributed global team.

  • Drive messaging, positioning, and clarity around Included Health’s product roadmap and innovation priorities.
  • Synthesize customer voice, competitive intelligence, and market trends to inform roadmap commitments.
  • Develop timely narratives and product demos to support launch campaign success across clients.

Included Health is a new kind of healthcare company, delivering integrated virtual care and navigation, raising the standard of healthcare for everyone.

  • Lead the organization’s Brand and end-to-end go-to-market planning and tactical execution for all GEHA’s medical and/or dental product lines.
  • Lead a team of brand, planning and campaign managers, managing strategic plan development and forecasting responses.
  • Own strategic vision and tactical execution across all communication channels, and lead team in creating and executing multi-channel marketing and growth plans.

G.E.H.A is a nonprofit member association that provides medical and dental benefits to more than two million federal employees and retirees and their families.

Lead data-driven content development and integrated marketing efforts for open source projects. Act as a strategic partner to Project Directors, steering cross-functional initiatives. Execute email marketing, digital advertising, and social media campaigns using HubSpot.

The Linux Foundation seeks a Marketing Communications Manager II, Strategic Open Source Marketing to lead execution and coordination of high-impact marketing initiatives.

US

  • Concept and execute innovative creative approaches that support project objectives and drive results.
  • Lead teams to develop inspiring, strategically driven campaigns, informed by data.
  • Inspire and motivate the team to create remarkable work.

Valtech is the experience innovation company that exists to unlock a better way to experience the world and help brands unlock new value.

$105,000–$125,000/yr
US 4w PTO

  • Lead territory performance through oversight of advisor team engagement and campaign strategy.
  • Directly manage and develop a team of Regional Marketing Consultants.
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Wealth Enhancement is an independent wealth management firm with an endless passion for enriching the lives of our clients.

$183,400–$243,400/yr
US Unlimited PTO

  • Lead global professional promotional strategy in alignment with brand positioning.
  • Serve as global omnichannel lead to shape multichannel customer engagement tactics.
  • Manage global market research initiatives to inform commercial strategy and decision-making.

Jobgether is an AI-powered platform that matches candidates with jobs. They use an AI-powered matching process to ensure your application is reviewed quickly and objectively.