Source Job

India

  • Define target audiences and optimize the sales funnel.
  • Drive impactful positioning and messaging based on customer-vetted value propositions.
  • Refine go-to-market strategies, services, and collateral based on market feedback.

Product Marketing Messaging Market Research Sales

20 jobs similar to Lead Product Marketing Manager

Jobs ranked by similarity.

$130,000–$150,000/yr
US

  • Conduct market research to understand customer needs, industry trends, and competitive landscape.
  • Develop clear and compelling product positioning, value propositions, and messaging.
  • Develop and execute go-to-market strategies for new product launches and feature releases.

Anomali is a security operations platform that is modernizing security operations with its AI-powered Copilot. They have a cloud-native security data lake which consolidates visibility and provides speed, scale, and performance while reducing the cost of security analytics.

$68,314–$75,571/yr
Unlimited PTO

  • Develop product positioning, value propositions and messaging.
  • Lead product launches, including strategy, KPI development, and creation of tools and collateral.
  • Enable sales by communicating product value propositions and delivering sales tools.

PointClickCare is a health tech company that's founder-led and privately held, empowering employees to push boundaries, innovate, and shape the future of healthcare. With the largest long-term and post-acute care dataset and a Marketplace of 400+ integrated partners, their platform serves over 30,000 provider organizations, making a real difference in millions of lives.

US

  • Drive the go-to-market strategy and messaging for payment solutions.
  • Increase customer adoption and satisfaction by translating complex features.
  • Influence product direction and marketing initiatives through collaboration.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$116,644–$160,400/yr

  • Develop differentiated positioning, messaging frameworks, and value propositions for core products, new offerings, and vertical markets.
  • Lead the planning, coordination, and execution of GTM strategies for new products, program enhancements, and major initiatives.
  • Lead market research and insight development to understand buyer needs, market trends, competitive landscape, and value drivers.

Mom's Meals provides fully prepared, refrigerated meals delivered directly to homes nationwide. They focus on providing meals for health plans, government programs and individuals, promoting health and independence through nutrition.

US

  • Define and lead our end-to-end GTM strategy for new hardware products.
  • Deeply understand the customer and translate insights into compelling products.
  • Own positioning, messaging, and value propositions that differentiate our brand.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. The system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$105,000–$125,000/yr
US Canada Unlimited PTO

  • Develop go-to-market strategies, lead launch execution, and create product positioning and messaging.
  • Manage one Associate PMM while owning your own strategic launches.
  • Partner across Product, Growth, Creative, and Customer Success to align stakeholders, drive launch readiness, and unblock execution.

Helium 10 provides brands with e-commerce solutions, providing brands with everything they need to scale in today’s digital marketplace. Their team is driven by the challenges of shaping the future for Amazon, Walmart, and TikTok sellers and is dedicated to delivering the highest service and solutions.

$165,000–$175,000/yr
US Unlimited PTO 12w maternity 4w paternity

  • Own product positioning, messaging, and value propositions.
  • Lead end-to-end go-to-market planning for new products.
  • Create and maintain sales enablement assets.

Vanilla is a startup aiming to make estate planning modern and intelligent with their AI-powered platform. They bring together expertise across estate planning, wealth management, and SaaS, embracing flexibility and close connection across their distributed team.

US

  • Develop product positioning, value propositions and messaging.
  • Lead product launches, including strategy and KPI development.
  • Enable sales by communicating product value and delivering tools.

Jobgether connects job seekers and employers using an AI-powered matching process. They ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements.

$101,600–$165,100/yr
Nigeria

  • Define go-to-market strategies for product launches.
  • Develop compelling product positioning and messaging.
  • Conduct ongoing market research and competitive analysis.

Jobgether uses an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements. The system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

US

  • Own payments positioning and messaging for Service Fusion, ensuring clear articulation of value and business impact.
  • Partner with Product Management to launch new payments features and enhancements.
  • Develop an understanding of the end-to-end payments customer journey to optimize conversion and inform GTM strategy.

The company is General and it is partnering with Jobgether to fill this position. They appear to value professional development, health and wellness benefits, and flexible time-off policies.

$110,000–$150,000/yr
US

  • Lead the development of clear positioning and messaging.
  • Partner with Product and Revenue to shape go-to-market strategy.
  • Enable teams with clear sales and partner-facing materials.

CodePath is reprogramming higher education to create AI-native engineers, CTOs, and founders. They deliver industry-vetted courses and career support centered on the needs of first-generation and low-income students, training them to become tech leaders.

India

  • Drive sales of priority oncology molecules across premium pharma accounts and hospital networks.
  • Build strong relationships with key decision-makers and KOLs to support product adoption.
  • Use data insights to plan territory actions and optimize sales performance.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

India

  • Lead the development of high-quality, customer-focused RFP responses.
  • Review, edit, and organize requirements detailed in the client's RFx requests.
  • Coordinate sales, marketing, technical, and corporate resources.

NICE Ltd. software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences, fight financial crime and ensure public safety. They are an innovation powerhouse that excels in AI, cloud and digital, with over 8,500 employees across 30+ countries.

Global

  • Develop and execute in-product campaigns to drive awareness and adoption.
  • Utilize product analytics to identify engagement opportunities.
  • Design compelling messaging that enhances user journeys.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

US

  • Understand the buyers and buying centers, market definition and dynamics.
  • Build and deliver content such as whitepapers, blog posts, and other content assets that support the buyer’s journey.
  • Assist in driving sales enablement for products by creating compelling resources, training, and tools that align to buyer needs and our value and differentiation.

Delinea secures human and machine identities through intelligent, centralized authorization, empowering organizations to seamlessly govern their interactions across the modern enterprise. The company values diversity, innovation, and a culture of respect and fairness.

$110,000–$130,000/yr
US

  • Become an expert on customers and the challenges they face around distributed energy resource (DER) adoption.
  • Craft compelling messaging and solution-level narratives that align with company positioning to target utilities.
  • Lead the creation of compelling and persuasive product marketing collateral, including sales enablement materials.

EnergyHub empowers utilities and their customers to create a clean, distributed energy future. They help consumers turn their smart thermostats, EVs, batteries, and other products into virtual power plants that keep the grid stable and enable higher penetration of solar and wind power.

Europe

  • Define a yearly strategic marketing plan for the Network Solutions product portfolio.
  • Develop and write diverse marketing content including product descriptions, whitepapers, and sales presentations.
  • Craft compelling value propositions based on customer insights and technical strengths.

Jobgether is a company that uses AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$100,000–$120,000/yr
US

  • Own the strategy and implementation of our products to drive company growth.
  • Translate company strategy into product changes that contribute to the growth and scalability.
  • Collaborate with stakeholders across product, sales, finance, marketing, and customer engagement.

Neighborhoods.com is the parent company of 55places.com. Together, their specialized online real estate marketplaces make a difference in the way people buy and sell their home. They are a growth-stage company that values fresh, outside-the-box thinking and grit.

$49,800–$81,044/yr
Canada

  • Define and prioritize product roadmaps and user stories, ensuring seamless experiences and measurable value.
  • Collaborate with engineering and design teams to prototype, test, and deploy AI product capabilities.
  • Develop product marketing assets, including messaging, demos, and screencasts to drive adoption.

Jobgether is a platform that uses AI-powered matching to quickly and objectively review applications against core requirements. They aim to identify top-fitting candidates for partner companies, ensuring a fair and efficient hiring process.

US

  • Build a deep understanding of segment-specific pain points, ambitions, and perspectives.
  • Craft compelling value propositions, differentiators, and use cases that resonate with diverse audience segments.
  • Collaborate closely with Commercial, Clinical, Care Operations, and Product teams to develop and support the go-to-market strategy.

Equip is the leading virtual, evidence-based eating disorder treatment program on a mission to ensure that everyone with an eating disorder can access treatment that works. Founded in 2019, Equip has been a fully virtual company since its inception and is proud of the highly-engaged, passionate, and diverse Equisters that have created Equip’s culture.