Source Job

• Develop differentiated positioning, messaging frameworks, and value propositions for core products, new offerings, and vertical markets.
• Lead the planning, coordination, and execution of GTM strategies for new products, program enhancements, and major initiatives.
• Lead market research and insight development to understand buyer needs, market trends, competitive landscape, and value drivers.

Mom's Meals provides fully prepared, refrigerated meals delivered directly to homes nationwide. They focus on providing meals for health plans, government programs and individuals, promoting health and independence through nutrition.

• Develop product positioning, value propositions and messaging.
• Lead product launches, including strategy, KPI development, and creation of tools and collateral.
• Enable sales by communicating product value propositions and delivering sales tools.

PointClickCare is a health tech company that's founder-led and privately held, empowering employees to push boundaries, innovate, and shape the future of healthcare. With the largest long-term and post-acute care dataset and a Marketplace of 400+ integrated partners, their platform serves over 30,000 provider organizations, making a real difference in millions of lives.

• Develop and execute a content strategy that balances thought leadership, customer advocacy, and campaign-driven initiatives.
• Create and manage a wide range of content including blogs, case studies, whitepapers, eBooks, webinars, landing pages, email campaigns, and sales enablement assets ensuring alignment with overall GTM strategy.
• Translate complex product value into compelling narratives for multiple audiences.

Enable's intelligent platform eradicates pricing strategy disconnects and rebate execution. With $291M in funding and acquiring Flintfox, Enable is set for continued growth with a team committed to reshaping the industry.

• Conduct research and analysis to inform product positioning.
• Collaborate with product and engineering teams for impactful launches.
• Create content and campaigns to drive awareness and engagement.

Solflare is a fast-growing crypto wallet provider, aiming to make Web3 accessible. Founded in 2021, they have a team of nearly 150 people with offices in Zagreb, Belgrade, and Novi Sad, plus remote teams across the globe, fostering a culture of curiosity, accountability, and collaboration.

• Produce regular blog content from ideation through publication.
• Maintain and update sales-facing materials, keeping assets current.
• Edit, structure, and package complex material for external audiences.

Iverify is a mobile threat hunting company that protects mobile devices like vulnerable corporate endpoints. Supported by well-respected VC firms, they aim to become the go-to mobile security solution for individuals who want to trust their devices with sensitive information without sacrificing privacy.

• Develop and execute content marketing strategies.
• Create engaging content for various platforms.
• Analyze content performance and optimize strategies.

Puzzle Financial helps firms and founders build better companies by modernizing accounting for the digital age. It appears to be a modern startup focused on innovation in the financial sector.

• Own product positioning, messaging, and value propositions.
• Lead end-to-end go-to-market planning for new products.
• Create and maintain sales enablement assets.

Vanilla is a startup aiming to make estate planning modern and intelligent with their AI-powered platform. They bring together expertise across estate planning, wealth management, and SaaS, embracing flexibility and close connection across their distributed team.

• Build content that attracts the right people.
• Help them understand their real problems.
• Move them closer to a buying conversation.

Chili Piper is a B2B SaaS startup that helps clients turn inbound leads into qualified meetings instantly. They are a fully remote global team dedicated to solving interesting problems and helping others, experiencing fast growth and aiming for global impact.

• Craft captivating technical copy and develop imaginative content.
• Design, plan and execute a content strategy that drives real measurable success.
• Drive strong comprehensive content marketing strategies for each of CertiK’s products.

CertiK, founded in 2018 by professors of Yale University and Columbia University, is a pioneer in blockchain security, utilizing best-in-class AI technology to secure and monitor blockchain protocols and smart contracts. CertiK is one of the fastest growing and most trusted companies in blockchain security and has become a true market leader.

• Conduct market research to understand customer needs, industry trends, and competitive landscape.
• Develop clear and compelling product positioning, value propositions, and messaging.
• Develop and execute go-to-market strategies for new product launches and feature releases.

Anomali is a security operations platform that is modernizing security operations with its AI-powered Copilot. They have a cloud-native security data lake which consolidates visibility and provides speed, scale, and performance while reducing the cost of security analytics.

• Produce distinctive, editorially strong content that strengthens trust and elevates brand positioning.
• Deliver polished, fully edited, publication-ready materials that meet Taller’s highest quality benchmarks.
• Distill complex technical and strategic concepts into clear, compelling narratives for enterprise audiences.

Taller is at the forefront of agentic AI and enterprise innovation. They value initiative, creativity, and excellence.

• Build a deep understanding of segment-specific pain points, ambitions, and perspectives.
• Craft compelling value propositions, differentiators, and use cases that resonate with diverse audience segments.
• Collaborate closely with Commercial, Clinical, Care Operations, and Product teams to develop and support the go-to-market strategy.

Equip is the leading virtual, evidence-based eating disorder treatment program on a mission to ensure that everyone with an eating disorder can access treatment that works. Founded in 2019, Equip has been a fully virtual company since its inception and is proud of the highly-engaged, passionate, and diverse Equisters that have created Equip’s culture.

• Take end-to-end ownership of the content strategy.
• Create developer-first and enterprise content across multiple formats.
• Write the vast majority of marketing collateral yourself.

Jobgether is a platform that uses AI to match candidates with job opportunities. They aim to ensure a quick, objective, and fair review of applications, connecting top candidates with hiring companies.

• Plan and execute multi-channel marketing campaigns across various channels.
• Develop engaging content for all phases of the sales funnel.
• Track campaign performance and use data to optimize programs.

Bluesight creates groundbreaking solutions that increase efficiency, safety, and visibility for health systems, hospital pharmacy, and pharmaceutical manufacturers. They are a high-growth healthcare information technology company with a start-up vibe and over 3,000 customers using their proven solutions.

• Support integrated marketing campaigns across various channels.
• Assist senior leaders with campaign brainstorming and asset creation.
• Help create and edit marketing content for different platforms.

NetBox Labs helps companies build and manage complex networks. They help customers accelerate network automation by delivering open, composable products and supporting the network automation community.

• Develop and implement multi-channel marketing campaigns and events.
• Manage content strategy, including blogs, whitepapers, and social media.
• Analyze marketing performance metrics and leverage insights to refine strategies.

Arine is a healthcare technology and clinical services company focused on ensuring individuals receive safe and effective treatments. They are backed by leading healthcare investors, collaborate with top healthcare organizations, and manage more than 18 million lives across health plans.

• Own Jasper’s overarching product story and messaging framework across products, personas, and verticals.
• Translate complex technical innovation into clear, differentiated positioning that resonates with executive buyers and end users alike.
• Lead, coach, and develop a team of PMMs who are strong in strategy and storytelling.

Jasper is the leading AI marketing platform, enabling companies to reimagine their marketing workflows and drive higher ROI. Jasper is a remote-first organization with team members across the US, France, and Australia and is trusted by nearly 20% of the Fortune 500.

• Drive go-to-market execution for B2B seller tools and features.
• Shape positioning and value propositions by partnering with Product teams to gather seller feedback.
• Enable seller education and adoption by collaborating with Content to create videos, guides, and other educational assets.

Jobgether is a company that uses an AI-powered matching process to ensure job applications are reviewed quickly, objectively, and fairly. They have an inclusive, people-first culture recognized as one of the Best Employers.

• Become an expert on customers and the challenges they face around distributed energy resource (DER) adoption.
• Craft compelling messaging and solution-level narratives that align with company positioning to target utilities.
• Lead the creation of compelling and persuasive product marketing collateral, including sales enablement materials.

EnergyHub empowers utilities and their customers to create a clean, distributed energy future. They help consumers turn their smart thermostats, EVs, batteries, and other products into virtual power plants that keep the grid stable and enable higher penetration of solar and wind power.

• Own end-to-end product launches including positioning, enablement, and market amplification.
• Create a competitive intelligence system to empower the sales team.
• Measure and optimize marketing asset performance based on data insights.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.