Drive go-to-market execution for B2B seller tools and features, including launch planning, messaging, and channel coordination.
Shape positioning and value propositions by partnering with Product teams to gather seller feedback.
Enable seller education and adoption by collaborating with Content to create videos, guides, and other educational assets.
Jobgether uses an AI-powered matching process to ensure candidate applications are reviewed quickly, objectively, and fairly. Their system identifies the top-fitting candidates, and this shortlist is shared directly with the hiring company.
This role shapes go-to-market strategy, messaging, and positioning across complex technical solutions. Senior Director will manage a team of product marketers, develop compelling content, and partner closely with Sales and Product teams to drive adoption and revenue. Requires strategic thinking combined with hands-on execution, ensuring successful product launches, customer engagement, and market differentiation.
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.
Build a deep understanding of segment-specific pain points, ambitions, and perspectives.
Craft compelling value propositions, differentiators, and use cases that resonate with diverse audience segments.
Collaborate closely with Commercial, Clinical, Care Operations, and Product teams to develop and support the go-to-market strategy.
Equip is the leading virtual, evidence-based eating disorder treatment program on a mission to ensure that everyone with an eating disorder can access treatment that works. Founded in 2019, Equip has been a fully virtual company since its inception and is proud of the highly-engaged, passionate, and diverse Equisters that have created Equip’s culture.
Own end-to-end product launches including positioning, enablement, and market amplification.
Create a competitive intelligence system to empower the sales team.
Measure and optimize marketing asset performance based on data insights.
Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.
Conduct market research to understand customer needs, industry trends, and competitive landscape.
Develop clear and compelling product positioning, value propositions, and messaging.
Develop and execute go-to-market strategies for new product launches and feature releases.
Anomali is a security operations platform that is modernizing security operations with its AI-powered Copilot. They have a cloud-native security data lake which consolidates visibility and provides speed, scale, and performance while reducing the cost of security analytics.
Define and own product positioning and messaging that clearly communicates value across multiple customer segments and channels.
Develop and execute a data-driven product marketing strategy aligned with overall business objectives.
Lead go-to-market planning and execution for new product launches and major updates in close partnership with product, sales, and customer success.
Jobgether uses an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against a role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.
This role shapes how Built shows up in the market and owns the positioning and narrative for a portfolio of emerging products. Runs integrated campaigns that drive awareness, revenue, and adoption. Perfect for builders who thrive in 0→1 environments and know how to turn early signals into scalable market momentum.
Built is the AI-powered platform transforming the way real estate is financed, developed, and managed.
Define the 'why, when, and what' of the products the engineering team builds, leading cross-functional teams from ideation to launch.
Build a product and strategy that reflects Insider's vision, clearly articulating the business value to the product team.
Define the release process, coordinate activities to bring products to market and manage/prioritize product items.
Insider One provides a platform for marketing and customer engagement teams, unifying data, personalization, and journey orchestration across channels with AI. They have 1,500+ team members across 30+ offices and are backed by investors like Sequoia Capital, trusted by 2000+ customers.
Define and execute a comprehensive marketing strategy.
Develop and maintain brand strategy, messaging, and visual identity.
Plan, execute, and analyze integrated marketing campaigns.
Jobgether is a platform that helps connect job seekers with companies. They use AI-powered matching to ensure applications are reviewed quickly and fairly.
Own Jasper’s overarching product story and messaging framework across products, personas, and verticals.
Translate complex technical innovation into clear, differentiated positioning that resonates with executive buyers and end users alike.
Lead, coach, and develop a team of PMMs who are strong in strategy and storytelling.
Jasper is the leading AI marketing platform, enabling companies to reimagine their marketing workflows and drive higher ROI. Jasper is a remote-first organization with team members across the US, France, and Australia and is trusted by nearly 20% of the Fortune 500.
Define product positioning, lead new product/feature launches, and drive adoption/retention campaigns.
Collaborate with Product, Growth, and Brand teams to align roadmap decisions with marketing outcomes.
Create launch videos, pages for new products, and marketing campaigns across email, SMS, and in-app messages.
Flex is building a finance super app for premium business owners, reimagining financial workflows and services for entrepreneurs. The company has grown revenue significantly since launching in September 2023 and aims for profitability by late 2025, targeting mid-market businesses often overlooked by fintech solutions.
Own strategy and roadmap for your product area, identifying and defining problems, prioritizing solutions, and driving measurable business outcomes.
Translate business objectives and customer pain points into clear problem statements, hypotheses, prioritized opportunities, and success metrics.
Partner closely with Engineering, Design, Growth, and Data teams to ship high-impact features quickly, balance competing priorities, and raise the bar for product excellence across the organization.
Sharebite is the leading food ordering platform built for companies to feed their employees, donating meals through local partners like Feeding America.
Develop and implement a scalable marketing measurement framework.
Define and standardize KPIs across brand, demand generation, and retention.
Support measurement and optimization of e-commerce performance.
Jobgether is a platform that connects job seekers with employers, using AI-powered matching process. They ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.
Lead a major product at Findem, including setting long-term strategy.
Own the company’s thesis for the market segment including the target buyer.
Work closely with engineering to focus our efforts on the most impactful innovations.
Findem is a fast-growth startup with an ambitious vision. Their People Intelligence platform uses AI and machine learning to provide critical solutions for talent acquisition and people analytics functions, helping companies build more engaged and diverse teams.
Develop differentiated positioning, messaging frameworks, and value propositions for core products, new offerings, and vertical markets.
Lead the planning, coordination, and execution of GTM strategies for new products, program enhancements, and major initiatives.
Lead market research and insight development to understand buyer needs, market trends, competitive landscape, and value drivers.
Mom's Meals provides fully prepared, refrigerated meals delivered directly to homes nationwide. They focus on providing meals for health plans, government programs and individuals, promoting health and independence through nutrition.
Develop and own complete marketing plans and campaign calendars.
Design and execute multi-channel campaigns aligned with sales goals.
Analyze campaign performance and optimize based on data-driven insights.
Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.
Drive critical initiatives including enrollment growth, earned revenue, learning innovation, and job placement. Shape platforms and workflows to help students advance into high-growth tech careers. Partner with Learning, Curriculum, Engineering, Data, and Partnerships to design solutions that improve student experiences and strengthen partner engagement.
CodePath is reprogramming higher education to create the first generation of AI-native engineers, CTOs, and founders.