Source Job

US Unlimited PTO

  • Define product positioning, lead new product/feature launches, and drive adoption/retention campaigns.
  • Collaborate with Product, Growth, and Brand teams to align roadmap decisions with marketing outcomes.
  • Create launch videos, pages for new products, and marketing campaigns across email, SMS, and in-app messages.

FinTech B2B Marketing Product Analytics

20 jobs similar to Senior Product Marketing Manager

Jobs ranked by similarity.

US

  • Drive go-to-market strategy for asset, wealth management, and financial settlement products.
  • Build clear, differentiated messaging and positioning for sophisticated institutional and wealth audiences.
  • Lead cross-functional GTM initiatives in partnership with Product, Sales, Marketing, and Business Leads.

Anchorage Digital is building the world’s most advanced digital asset platform for institutions to participate in crypto. They are a diverse team of more than 600 members, united in building the future of finance by providing the foundation upon which value moves safely in the new global economy.

$127,600–$160,000/yr
US

Help drive the product lifecycle through ideation, roadmap planning, launch, and post-launch growth for loan marketplaces. Own the user experience for customers who use Figure Portfolio Manger and Figure Connect. Synthesize feedback from users into deliverable product improvements.

Figure is transforming capital markets through blockchain and has originated over $17 billion in home equity loans on their blockchain-native platform.

US Canada Mexico Brazil Colombia

Develop and own Flex's "Growth engine" across "Infinite wedges". Drive the enhancement of financial services and products, including mobile apps, online account management tools, and virtual payment solutions. Develop and communicate a clear product roadmap and strategy, aligning the product vision with the company's overall objectives.

Flex is building a finance super app for premium business owners — reimagining every single aspect of the financial workflow and financial services for any entrepreneur.

$110,000–$147,000/yr
US

  • Build and drive the go-to-market positioning and strategy for the Expert Insights offering.
  • Craft product messaging and develop impactful go-to-market strategies.
  • Work cross-functionally with product, sales, and marketing teams to drive business impact and growth.

AlphaSense, founded in 2011 and headquartered in New York City, is a market intelligence and search platform built on AI to deliver insights.

  • Own execution of Cybrid’s product roadmap across existing and new products.
  • Translate customer, market, and stakeholder input into clear product requirements, specs, and user stories.
  • Define and track product KPIs, using data and feedback to iterate and improve.

Cybrid is a Series A fintech startup building the next generation of crypto-powered global payments infrastructure.

$165,000–$200,000/yr
US 6w PTO

  • Lead a cross-functional team to design, build and profitably grow a new product that deeply resonates with our US customers.
  • Work closely with your partners in Marketing, Design and Research to ensure we are creating and communicating the most important value propositions for our customers.
  • Be an active and influential leader within the team and foster our culture of accountability, support and a high bar for excellence.

Monzo is a leading financial technology company committed to providing modern banking solutions. With over 14 million customers in the UK, they've built a banking app with high engagement, a leading net promoter score, and award-winning customer support.

Canada

  • Own Product Strategy: Lead the end to end vision and roadmap, partnering with data, design, engineering and marketing to drive growth across organic funnels.
  • Accelerate Growth: Launch and optimize experiences that improve customer outcomes and scale the business.
  • Leverage Market Insights: Conduct thorough market analysis and user research to identify opportunities, inform strategy and guide product decisions.

NerdWallet aims to bring clarity to life's financial decisions, fostering an inclusive, flexible, and candid culture. They empower employees to grow, take risks, and be themselves, supporting their well-being and development whether remote or in-office.

  • Own the full lifecycle of FIAT product development, from strategy design to optimization.
  • Design intuitive user journeys that encourage users to trade and deposit more actively.
  • Collaborate cross-functionally with engineering, risk, and marketing to deliver solutions.

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users.

  • Develop and lead the GTM strategy for Inky, driving awareness, acquisition, and retention for core trading products.
  • Own the full end-to-end campaign management process, from strategic planning to execution, across various channels.
  • Translate complex financial products into compelling, easy-to-understand value propositions that resonate with diverse audiences.

Kraken is a mission-focused company rooted in crypto values, focused on accelerating the global adoption of crypto, so that everyone can achieve financial freedom and inclusion.

US

  • Develop and execute comprehensive launch plans for new payment products coordinating across product, sales, and marketing teams.
  • Produce whitepapers, case studies, blog posts, webinar content, and email campaigns that educate the market and drive inbound demand.
  • Create differentiated positioning that translates technical capabilities into clear business value for target buyers.

Astra is building mission-critical infrastructure for moving money at scale, processing billions in annual transaction volume with 99.9%+ uptime.

$100,000–$125,000/yr

  • Lead the go-to-market strategy for new products and features.
  • Build lifecycle journeys and product education experiences that guide users.
  • Surface customer insights, use cases, and usage patterns that shape positioning and roadmap decisions.

At Wave, we help small businesses to thrive so the heart of our communities beats stronger.

  • Define the 'why, when, and what' of the products the engineering team builds, leading cross-functional teams from ideation to launch.
  • Build a product and strategy that reflects Insider's vision, clearly articulating the business value to the product team.
  • Define the release process, coordinate activities to bring products to market and manage/prioritize product items.

Insider One provides a platform for marketing and customer engagement teams, unifying data, personalization, and journey orchestration across channels with AI. They have 1,500+ team members across 30+ offices and are backed by investors like Sequoia Capital, trusted by 2000+ customers.

Europe

  • Own end-to-end product launches including positioning, enablement, and market amplification.
  • Create a competitive intelligence system to empower the sales team.
  • Measure and optimize marketing asset performance based on data insights.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$160,000–$215,000/yr
US

  • Own the go-to-market (GTM) launch process, creating and managing cross-functional plans to ensure successful, high-impact releases.

Eve is redefining what’s possible in legal technology by empowering law firms with AI-driven solutions that elevate how they operate, serve clients, and grow. They are used by over 550+ law firms and are backed by top investors, growing quickly with a world-class team.

US

Lead the cross-functional growth organization within the Product team, focusing on optimising user acquisition, retention, and monetisation. Partner with Marketing, Customer Support, Engineering, and Data Science to identify growth opportunities. Design and deploy growth loops, reward systems, and game mechanics that create engagement.

HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence.

Canada

  • Own the product strategy for user growth, partnering with the Chief Growth Officer to define vision and roadmap.
  • Lead and mentor a high-performing team of Product Managers.
  • Be the single point of accountability for the product vertical's performance, relentlessly driving toward growing the engaged user base.

KOHO is on a mission to make financial services better for every Canadian, with no hidden fees or predatory interest rates.

$70,000–$120,700/yr
US

  • Drive go-to-market execution for B2B seller tools and features, including launch planning, messaging, and channel coordination.
  • Shape positioning and value propositions by partnering with Product teams to gather seller feedback.
  • Enable seller education and adoption by collaborating with Content to create videos, guides, and other educational assets.

Jobgether uses an AI-powered matching process to ensure candidate applications are reviewed quickly, objectively, and fairly. Their system identifies the top-fitting candidates, and this shortlist is shared directly with the hiring company.

$160,000–$175,000/yr
US Unlimited PTO

  • Act as the product owner for homeowner and staff-facing experiences and workflows.
  • Collaborate with Engineering and Design to deliver new features for applying homeowners.
  • Build and maintain dashboards to track KPIs and analyze user behavior.

Hometap is on a mission to make homeownership less stressful and more accessible by providing a way to access home equity without taking out a loan.

$155,000–$175,000/yr

  • Define and communicate a clear product vision and strategy for the Bonzo CRM platform, ensuring alignment with business objectives and market opportunities.
  • Define and maintain a comprehensive product roadmap for the CRM platform, prioritizing features and enhancements based on customer needs, market trends, and business goals.
  • Lead cross-functional teams, including UX, engineering, marketing, and operations, to deliver high-quality CRM solutions.

New American Funding enables Sales teams to drive Sales activities for loan origination and other supporting processes.

  • Own the product vision, strategy, and roadmap for servicing, loan repayment, and personal loan funding/disbursement across Splash’s platforms.
  • Design and ship customer journeys for statements, autopay enrollment, payment scheduling, hardship programs, and payoff flows that are clear, compliant, and delightfully simple.
  • Lead the build-out and optimization of funding and disbursement experiences, ensuring borrowers receive their funds quickly and reliably while meeting partner and regulatory requirements.

Splash Financial's mission is to help people with debt such as refinancing credit cards through their network of Splash, powered credit union and bank partners.