Source Job

• Conduct research and analysis to inform product positioning.
• Collaborate with product and engineering teams for impactful launches.
• Create content and campaigns to drive awareness and engagement.

Solflare is a fast-growing crypto wallet provider, aiming to make Web3 accessible. Founded in 2021, they have a team of nearly 150 people with offices in Zagreb, Belgrade, and Novi Sad, plus remote teams across the globe, fostering a culture of curiosity, accountability, and collaboration.

• Define product vision and strategy for the Marketing & Payments domain, aligning initiatives with Blip's corporate priorities.
• Manage roadmap, prioritization and execution of initiatives related to ads, tracking, performance, conversion, checkout, billing and payment integrations.
• Lead and develop a team of PMs and GPMs, ensuring clarity, focus and maturity in discovery and delivery.

Blip is looking for a Product Head to lead the Marketing & Payments domain, responsible for building solutions that connect ads, acquisition, conversion and transactions globally.

• Build and drive the go-to-market positioning and strategy for the Expert Insights offering.
• Craft product messaging and develop impactful go-to-market strategies.
• Work cross-functionally with product, sales, and marketing teams to drive business impact and growth.

AlphaSense, founded in 2011 and headquartered in New York City, is a market intelligence and search platform built on AI to deliver insights.

• Define product positioning, lead new product/feature launches, and drive adoption/retention campaigns.
• Collaborate with Product, Growth, and Brand teams to align roadmap decisions with marketing outcomes.
• Create launch videos, pages for new products, and marketing campaigns across email, SMS, and in-app messages.

Flex is building a finance super app for premium business owners, reimagining financial workflows and services for entrepreneurs. The company has grown revenue significantly since launching in September 2023 and aims for profitability by late 2025, targeting mid-market businesses often overlooked by fintech solutions.

• Drive go-to-market strategy for asset, wealth management, and financial settlement products.
• Build clear, differentiated messaging and positioning for sophisticated institutional and wealth audiences.
• Lead cross-functional GTM initiatives in partnership with Product, Sales, Marketing, and Business Leads.

Anchorage Digital is building the world’s most advanced digital asset platform for institutions to participate in crypto. They are a diverse team of more than 600 members, united in building the future of finance by providing the foundation upon which value moves safely in the new global economy.

• Build tailored GTM strategies that extend Replicant’s core positioning into differentiated industry and solution narratives.
• Conduct market research, track competitor moves, and lead win/loss analysis.
• Lead cross-functional launch planning and execution—from market validation to messaging, GTM strategy, enablement, and post-launch optimization

Replicant built a platform that helps contact centers resolve more requests, proactively identify issues, and improve agent performance with AI-powered conversation intelligence.

• Drive messaging, positioning, and clarity around Included Health’s product roadmap and innovation priorities.
• Synthesize customer voice, competitive intelligence, and market trends to inform roadmap commitments.
• Develop timely narratives and product demos to support launch campaign success across clients.

Included Health is a new kind of healthcare company, delivering integrated virtual care and navigation, raising the standard of healthcare for everyone.

• Build the product marketing function from the ground up.
• Shape the product narrative and support go-to-market execution.
• Enable sales confidence and client growth.

JamLoop unifies CTV and digital advertising into one simple, performance advertising platform.

• Develop and execute demand creation programs that drive revenue through direct sales teams.
• Manage multi-channel marketing programs, including email campaigns, drip email nurture series, and content.
• Analyze tactical campaign performance for continuous improvement.

Momentive Software amplifies the impact of over 20,000 purpose-driven organizations in over 30 countries, with over $11 billion raised and 55 million members served to date.

• Define and lead go-to-market (GTM) strategy for product launches and new features.
• Develop and maintain competitive intelligence to inform messaging and sales strategy.
• Build and scale customer storytelling through case studies, success videos, and value/ROI narratives.

Supermove gives movers and their customers easy, digital tools to manage their moves through the power of AI and automation.

• Lead the strategic direction and development of our payment products and services.
• Drive the vision, roadmap, and delivery of payment solutions.
• Partner with engineering, design, marketing, and support to bring innovative payment experiences to life.

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease.

• Own and drive Humanitec’s marketing and GTM presence across all channels and touchpoints.
• Responsible for rethinking, designing, and implementing entire customer journey from first touch to conversion.
• Work closely with Product, Engineering, Sales, and Documentation to ensure Platform Engineering teams clearly understand the Humanitec Platform Orchestrator.

Humanitec is reshaping how enterprises build and run their cloud-native setups, and Humanitec is leading this transformation.

• Lead the go-to-market strategy for new products and features.
• Build lifecycle journeys and product education experiences that guide users.
• Surface customer insights, use cases, and usage patterns that shape positioning and roadmap decisions.

At Wave, we help small businesses to thrive so the heart of our communities beats stronger.

• Develop and lead the GTM strategy for Inky, driving awareness, acquisition, and retention for core trading products.
• Own the full end-to-end campaign management process, from strategic planning to execution, across various channels.
• Translate complex financial products into compelling, easy-to-understand value propositions that resonate with diverse audiences.

Kraken is a mission-focused company rooted in crypto values, focused on accelerating the global adoption of crypto, so that everyone can achieve financial freedom and inclusion.

Support larger Go-To-Market initiatives, ensuring smooth launch and campaign execution. Act as an AI-native marketer, automating key workflows for faster delivery. Lead smaller growth initiatives by shaping positioning and executing go-to-market plans.

Wealthsimple is on a mission to help everyone achieve financial freedom by reimagining what it means to manage your money.

• Partners closely with business development, delivery teams, and cross-functional stakeholders to shape and execute high-impact marketing strategies.
• Lead complex, multi-stakeholder initiatives focused on improving client experience, increasing efficiency, and delivering measurable business outcomes.
• Bring strategic perspective, operational rigor, and hands-on execution to programs spanning strategy through delivery and optimization.

Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people.

• Own MagicSchool’s product positioning, audience messaging, and value propositions.
• Lead the team through end-to-end product launches—from narrative development to measurement.
• Collaborate with enablement to create practical, high-quality sales enablement (decks, battlecards, solution briefs).

MagicSchool is the premier generative AI platform for teachers.

• Own marketing strategy and execution including positioning, messaging, channels, campaigns, and measurement.
• Design and scale an ambassador / creator program that reliably drives usage of Boost-powered quests and incentives.
• Partner with product, BD, and founders to feed campaign insights back into roadmap, positioning, and ecosystem strategy.

Boost is building the onchain incentives layer for crypto applications to help teams design and run incentive programs that reward real onchain actions.

This role shapes how Built shows up in the market and owns the positioning and narrative for a portfolio of emerging products. Runs integrated campaigns that drive awareness, revenue, and adoption. Perfect for builders who thrive in 0→1 environments and know how to turn early signals into scalable market momentum.

Built is the AI-powered platform transforming the way real estate is financed, developed, and managed.

• Lead the strategy, execution, and performance of all experimental and frontier paid-media initiatives.
• Design and manage a structured testing roadmap, evaluating new platforms, and optimizing early-stage performance.
• Drive continuous campaign improvement through rigorous KPI analysis, testing and optimization to scale user acquisition.

Kraken is a mission-focused company rooted in crypto values that accelerates the global adoption of crypto, so that everyone can achieve financial freedom and inclusion.