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  • Build tailored GTM strategies that extend Replicant’s core positioning into differentiated industry and solution narratives.
  • Conduct market research, track competitor moves, and lead win/loss analysis.
  • Lead cross-functional launch planning and execution—from market validation to messaging, GTM strategy, enablement, and post-launch optimization

SaaS AI Product Marketing GTM Market Research

20 jobs similar to Product Marketing

Jobs ranked by similarity.

  • Define and lead go-to-market (GTM) strategy for product launches and new features.
  • Develop and maintain competitive intelligence to inform messaging and sales strategy.
  • Build and scale customer storytelling through case studies, success videos, and value/ROI narratives.

Supermove gives movers and their customers easy, digital tools to manage their moves through the power of AI and automation.

$100,000–$125,000/yr

  • Lead the go-to-market strategy for new products and features.
  • Build lifecycle journeys and product education experiences that guide users.
  • Surface customer insights, use cases, and usage patterns that shape positioning and roadmap decisions.

At Wave, we help small businesses to thrive so the heart of our communities beats stronger.

US

  • Build the product marketing function from the ground up.
  • Shape the product narrative and support go-to-market execution.
  • Enable sales confidence and client growth.

JamLoop unifies CTV and digital advertising into one simple, performance advertising platform.

$110,000–$147,000/yr
US

  • Build and drive the go-to-market positioning and strategy for the Expert Insights offering.
  • Craft product messaging and develop impactful go-to-market strategies.
  • Work cross-functionally with product, sales, and marketing teams to drive business impact and growth.

AlphaSense, founded in 2011 and headquartered in New York City, is a market intelligence and search platform built on AI to deliver insights.

US Unlimited PTO

This role shapes how Built shows up in the market and owns the positioning and narrative for a portfolio of emerging products. Runs integrated campaigns that drive awareness, revenue, and adoption. Perfect for builders who thrive in 0→1 environments and know how to turn early signals into scalable market momentum.

Built is the AI-powered platform transforming the way real estate is financed, developed, and managed.

Unlimited PTO

  • Own MagicSchool’s product positioning, audience messaging, and value propositions.
  • Lead the team through end-to-end product launches—from narrative development to measurement.
  • Collaborate with enablement to create practical, high-quality sales enablement (decks, battlecards, solution briefs).

MagicSchool is the premier generative AI platform for teachers.

North America 4w PTO

Support larger Go-To-Market initiatives, ensuring smooth launch and campaign execution. Act as an AI-native marketer, automating key workflows for faster delivery. Lead smaller growth initiatives by shaping positioning and executing go-to-market plans.

Wealthsimple is on a mission to help everyone achieve financial freedom by reimagining what it means to manage your money.

North America Canada Unlimited PTO

  • Translate executive strategy into clearly scoped programs, workplans, and success metrics.
  • Develop and maintain GTM operating artifacts such as playbooks, process documentation, templates, and dashboards that drive consistency and performance across regions and functions.
  • Partner with senior GTM leaders to ensure high-quality deliverables and insights that influence major decisions.

ServiceNow's cloud-based platform seamlessly connects people, systems, and processes. They empower organizations to find smarter, faster, and better ways to work and are a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers.

$120,000–$130,000/yr
US

Lead go-to-market strategy and execution for our virtual healthcare products in the B2B market. Own end-to-end GTM plans for new products and major releases, from discovery through launch and post-launch optimization. Translate clinical, technical and operational product capabilities into clear, outcomes-first value stories for B2B buyers.

Vida is a virtual, personalized obesity care provider that uses evidence-based treatment to help patients manage obesity and related conditions.

North America Unlimited PTO

Shape how millions of Canadians think about investing. Translate insights into messaging, positioning, and campaigns. Drive the success of major product launches and initiatives.

Wealthsimple helps everyone achieve financial freedom by reimagining what it means to manage your money.

$180,000–$200,000/yr
US Unlimited PTO

Lead efforts to redefine Marigold’s identity as the modern marketing cloud. Own the GTM strategy for product and feature launches, ensuring measurable ROI. Mentor a team of product marketers, fostering operational excellence and innovation.

Marigold is a marketing technology company helping businesses build stronger customer relationships through its three core platforms.

North America Canada

Help shape AI’s impact on how sellers work and interact with customers by collaborating across teams to drive ServiceNow’s go-to-market strategy. This role partners with executives in Sales, Marketing, Customer Success, and Product to deliver transformation programs that support scalable growth and improved margins. Define GTM transformation initiatives in partnership with executive leadership, focusing on revenue growth, customer acquisition efficiency, and cost optimization.

ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.

$190,000–$304,000/yr
US

  • Own the global positioning, messaging, and value propositions for our advertising products.
  • Lead integrated GTM for new ad products and features: research, segmentation, messaging, and launch strategy.
  • Build and mentor a world-class Ads Marketing function (product marketing, demand gen, content, and operations).

Life360’s mission is to keep people close to the ones they love, with a category-leading mobile app and Tile tracking devices.

Europe

  • Own MQL delivery & GTM execution with clear accountability for volume, quality, and consistency.
  • Be data-driven and execution-focused, owning GTM performance metrics end-to-end.
  • Own positioning, brand, and messaging across channels to maximize conversion.

Yuma AI is building an orchestration platform deploying AI agents for customer support in e-commerce, automating up to 80% of customer tickets and freeing human agents. Founded in 2022, Yuma is a leader in AI Support Automation, with a team of 30 based between Paris, Barcelona, and Boston, growing revenue 5x in 2025.

Europe

  • Own end-to-end product launches including positioning, enablement, and market amplification.
  • Create a competitive intelligence system to empower the sales team.
  • Measure and optimize marketing asset performance based on data insights.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$180,000–$220,000/yr
Americas

  • Serve as a cross-functional GTM utility player, taking ownership of high-priority initiatives.
  • Lead new-vertical exploration and drive the first wave of GTM execution.
  • Identify, investigate, and validate new growth levers and emerging trends.

Tremendous is the fast, free, flexible way to send bulk payouts to people in over 200 countries.

US

  • Develop and execute comprehensive launch plans for new payment products coordinating across product, sales, and marketing teams.
  • Produce whitepapers, case studies, blog posts, webinar content, and email campaigns that educate the market and drive inbound demand.
  • Create differentiated positioning that translates technical capabilities into clear business value for target buyers.

Astra is building mission-critical infrastructure for moving money at scale, processing billions in annual transaction volume with 99.9%+ uptime.

US

  • Develop clear and effective production manufacturing solution messaging by persona and industry vertical.
  • Maintain up-to-date messaging and product marketing assets for all of Fictiv’s production manufacturing and supply chain service offerings.
  • Enable sales teams with product trainings and sales enablement materials.

Fictiv is a global manufacturing and supply chain company that enables organizations to scale globally across Fictiv’s four global manufacturing centers.

$250,000–$350,000/yr
US

  • Lead the team sitting at the center of Marketing, Product, and Sales.
  • Own the story, the positioning, and the proof that Webflow's platform drives revenue for customers.
  • Work across brand, growth, comms, and our Revenue teams to align how Webflow brings its product to market.

Webflow is building the world’s leading AI-native Digital Experience Platform as a remote-first company. They empower teams to design, launch, and optimize for the web without barriers, and believe the future of the web, and work, is more open, more creative, and more equitable.

$121,500–$178,500/yr
US

  • Refine, optimize and iterate on our integrated marketing planning model across our devices business.
  • Lead/moderate cross-discipline marketing planning sessions and meetings in service of the operating model and set deadlines, milestones and deliverables for those campaigns and initiatives.
  • Support the various marketing teams (acquisition, product marketing, product management) by managing the devices marketing roadmap which will include tactics by channel (web, retail, acquisition etc.) and by month/quarter.

Life360's mission is to keep people close to the ones they love via their mobile app and Tile tracking devices. Life360 has more than 500 remote-first employees.