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US

  • Develop district-focused thought leadership and executive-facing content.
  • Build and manage editorial calendars tied to campaign moments and GTM priorities.
  • Translate campaign themes and PMM messaging into compelling district-facing narratives.

Content Marketing B2B Storytelling HubSpot

20 jobs similar to B2B Content & Thought Leadership Strategist

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$71,000–$124,000/yr
US 3w PTO

  • Develop content throughout the marketing funnel and align marketing messaging to business objectives.
  • Power sales success with compelling sales materials and find data nuggets to build stories.
  • Improve measurable results with modern SEO/AEO strategies and digital engagement.

Experian is a global data and technology company, powering opportunities for people and businesses around the world. They operate across a range of markets with 25,200 employees in 32 countries and invest in new advanced technologies to unlock the power of data.

$175,000–$200,000/yr
US Unlimited PTO

  • Own the strategy and execution of Pair Team's commercial marketing and content engine.
  • Drive B2B marketing that accelerates pipeline and market expansion across health plan, health system, network, and state partnerships.
  • Build a content strategy that wins on SEO, social, and earned media to establish Pair Team as the category-defining voice in AI-powered care delivery.

Pair Team is a mission-driven healthcare company that delivers whole-person care for Medicaid and Medicare patients. Their AI-powered virtual care platform integrates primary care, behavioral health, and social services to drive better outcomes.

$80,000–$95,000/yr
US Unlimited PTO

  • Provide operational support and content creation for integrated campaigns, driving lead generation and pipeline velocity.
  • Research industry trends and customer needs to craft compelling content strategies.
  • Monitor campaign performance, supporting dashboards, and share actionable insights with the team.

Buildout is the AI deal engine for CRE brokerages, automating every step from first contact to commission. Trusted by over 50,000 brokers, Buildout powers more profitable deals from lead to close.

US

  • Own Typeform’s editorial roadmap and calendar across newsletters, blogs, reports, thought leadership, and long form storytelling.
  • Lead editorial direction across campaigns, product storytelling, research content, and executive thought leadership.
  • Act as the primary editor and final quality reviewer for key written content across the business.

Typeform is a refreshingly different form builder that helps over 150,000 businesses collect data with engaging forms, surveys, and quizzes. They drive 500 million responses annually and integrate with tools like Slack, Zapier, and Hubspot, valuing individual perspectives and fostering respect, transparency, and trust.

Unlimited PTO

  • Build Oscilar's content engine across every surface that matters, including search, social, email, and brand.
  • Produce a lot of content and put it in front of the right people to make Oscilar the most recognized brand in AI risk decisioning.
  • Treat AI as a force multiplier and run content pipelines.

Oscilar is building an AI Risk Decisioning Platform that helps banks, fintechs, and digitally native organizations manage fraud, credit, and compliance risk. The company is composed of mission-driven teams including industry veterans from Meta, Uber, Citi, and Confluent.

5w PTO

  • Own the content publishing cadence and keep it moving without supervision
  • Build and act on distribution recommendations grounded in performance data
  • Work with the agency on video and production briefs

Tem is rebuilding the energy transaction, making it transparent and fair, with the goal to put power back in the hands of customers. They have closed a $75 million Series B and are scaling internationally to build toward a future where AI-driven infrastructure is foundational to electricity markets worldwide.

$125,000–$155,000/yr
US

  • Partner with growth product, agencies, and freelancers to grow SEO and GEO traffic quarter over quarter.
  • Develop and steward Instrumentl’s editorial vision and brand voice across blog, newsletter, social, and events.
  • Partner with product marketing and growth on ad campaigns, gated assets, landing pages, sales collateral, and nurture sequences.

Instrumentl is a profitable SaaS platform that helps nonprofits discover, track, and win grant funding. They are a hypergrowth, YC-backed company with a customer-centric culture, committed to building something that matters and fostering an inclusive workplace.

Global

  • Proven record of writing long-form B2B content.
  • Comfortable writing newsletters, marketing emails, LinkedIn content and thought leadership pieces.
  • Passionate about writing content across various industries, can meet deadlines, and consistently delivers high-quality work.

INFUSE's marketing team is seeking a B2B Content Writer. They value people and promise fair and detailed assessments committed to complying with applicable data privacy and security laws and regulations.

$45–$50/hr
US

  • Plan, write, edit, and publish high quality content across various channels.
  • Maintain a consistent voice and style, refining content guidelines as the brand evolves.
  • Optimize content for SEO and accessibility, using performance data to improve future work.

Breezy is a company that offers recruiting software. Currently, I have no information about the size or culture, but they seem to be fast-paced.

$130,000–$180,000/yr
North America Unlimited PTO

  • Translate business priorities into a content plan that spans the buyer journey.
  • Ship research reports every quarter, each anchored in proprietary data and a take worth defending.
  • Set strategy for how we win on traditional search and LLM-driven discovery.

WordPress VIP is the world’s leading enterprise content management platform, helping leading companies create innovative digital experiences with WordPress. They are a distributed company with more than 1500 employees across the globe and they value diversity and democratizing publishing.

$95,000–$105,000/yr
US Unlimited PTO

  • Lead client conversations to define goals and present strategic recommendations.
  • Own content strategy from concept through execution, ensuring alignment with objectives.
  • Write, edit, and refine content across formats, with a high bar for clarity.

Terra is a digital marketing and creative agency built by an integrated and international team of content creators, strategists, designers, and developers. They help organizations reimagine and deliver their most ambitious digital projects and initiatives.

$25,000–$50,000/yr
US

  • Build a unified, buyer-centered story and messaging architecture across all customer-facing channels.
  • Create and deliver a full suite of sales enablement materials, SEO strategy, and LinkedIn content to support pipeline growth.
  • Train the sales team on new messaging and hand off a documented, operational content system for long-term use.

Cyngn is a publicly traded autonomous technology company that deploys self-driving industrial vehicles like autonomous tuggers to facilities across North America. It is a close-knit, collaborative team of under 100 employees that operates with startup energy while offering the liquidity of public equity.

US

  • Develop and execute the global content marketing strategy to drive brand awareness, customer growth, and revenue goals.
  • Lead and mentor a geographically dispersed team of content creators while managing content planning and multi-channel distribution.
  • Integrate AI into content workflows and partner with creative services to produce high-impact digital media, ensuring alignment with strategic product narratives.

Connecticut General is a company operating in the cybersecurity solutions and services sector. It is a remote-first organization with a focus on creativity, collaboration, and employee-led diversity and inclusion initiatives, supported by global work-life balance and wellbeing programs.

US

  • Write, edit, and produce high-quality SEO/AEO-driven blog articles and long-form content.
  • Collaborate with the Content Marketing Manager to optimize content for SEO and performance.
  • Ensure consistency in brand voice, tone, and messaging across all deliverables.

Tenna provides a comprehensive platform that empowers customers to control their mixed assets anytime, anywhere. They value quality, continuous learning, collaboration, and are committed to building a diverse team with a supportive work environment.

$80,000–$115,000/yr
US

  • Build ClickTime’s visibility and trust with the target audience.
  • Produce written and video content; engage in relevant communities.
  • Represent ClickTime at conferences and events.

ClickTime is a leader in time management software, serving enterprises, nonprofits, and governments. ClickTime has tracked over $210 billion worth of employee time, helping customers improve workforce efficiency and profitability. The team at ClickTime works remotely across the United States.

US

  • Build Ceresti's marketing function as we move into our next phase of hypergrowth.
  • Build the brand, demand engine, and content infrastructure that fuels growth across our B2B sales motion and our emerging direct-to-consumer channel.
  • Lead a small, high-leverage team managing limited marketing agency resources, support client-facing marketing needs, and operate as the connective tissue between strategy, sales, clinical, and product.

Ceresti Health is rewriting how the U.S. healthcare system manages dementia. Their digital health programs deliver guaranteed outcomes, including >40% reductions in medical costs, by putting the activated family caregiver at the center of care teams.

$118,000–$148,000/yr
US Unlimited PTO

  • Transform product positioning and messaging into content.
  • Communicate technical features as easy-to-digest benefits.
  • Create purposeful content that convinces and helps drive sales.

Tailscale is building the new Internet by delivering software that makes it easy to securely interconnect people and their devices, no matter where they are. Founded in 2019 and fully distributed, they're backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.

Global

  • Own the editorial vision across blog, video, social media, and community channels.
  • Develop and execute an SEO-forward content strategy that grows branded and non-branded search.
  • Manage the Social & Community Manager and oversee content on X, Instagram, Facebook, and TikTok.

Loot Labs aims to make collecting fun, believing collectibles tell stories of passion and nostalgia. Their flagship product, Boxed.gg, blends digital entertainment with tangible rewards, serving 500k collectors with a Discord community of 125k+ members, led by veterans from Microsoft, Twitch, and 2K.

$110,000–$120,000/yr
US Unlimited PTO

  • Define and refine content strategy by identifying what resonates across different physician specialties.
  • Own day-to-day content planning, creation, and publishing across social channels.
  • Write and edit compelling copy for email campaigns, newsletters, website articles, and in-product communications.

Impiricus is an AI-powered HCP Engagement Engine transforming how life sciences companies support physicians. Named the #1 fastest growing company in North America by Deloitte in 2025, they ethically connect HCPs to pharma resources, reducing costs and accelerating patient access.

Unlimited PTO

  • Help build and nurture an on-platform community for healthcare professionals - creating spaces for connection, career advice, and peer support.
  • Build and manage Vivian Health’s presence across social channels — including Reddit, LinkedIn, Facebook, Instagram, TikTok, and YouTube — participating authentically and building credibility with healthcare professionals.
  • Research what healthcare professionals care about right now- from licensing and pay trends to burnout and career pivots - and turn insights into compelling content.

Vivian Health aims to revolutionize healthcare hiring by enabling healthcare professionals to find jobs faster. As the largest healthcare jobs marketplace, they support over 2 million clinicians. They are backed by world-class investors, including Thoma Bravo and IAC.