Source Job

$185,555–$261,960/yr
US

  • Shape product direction with Product Leadership by clarifying the market problem, target audience, differentiated value, and why it matters now.
  • Lead go-to-market for major product bets, from planning to launch, adoption, and iteration.
  • Serve as a senior cross-functional leader across Product, Brand, Support, Research, Customer Success, and Growth, and take ownership of shared success metrics.

SaaS PLG GTM AI Marketing

20 jobs similar to Principal Product Marketing Manager

Jobs ranked by similarity.

US

  • Shape the strategy to drive business objectives.
  • Translate complex innovation into compelling narratives that champion the customer and focus on value.
  • Ensure teams are armed with the knowledge they need to succeed and empower customers to adopt and grow with our product.

Joist AI connects product and go-to-market teams. They appear to be a small, early-stage startup with a passionate and collaborative team.

US

  • Define, plan, and execute go-to-market for integrated products.
  • Develop compelling product messaging and positioning.
  • Create sales and customer success training materials.

RealPage is a company that provides AI solutions within the Multifamily real estate industry. They are committed to creating an inclusive environment for all employees.

$231–$231/mo
Global

  • Define the strategic positioning of the product.
  • Lead product and feature launch strategies.
  • Empower Sales and Customer Success with value propositions.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. They identify the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

North America

  • Develop and execute go-to-market strategies for new products and features.
  • Craft compelling messaging, positioning, and content that communicates value to target audiences.
  • Drive product launches, including cross-functional coordination, internal enablement, and external communications.

Jobgether helps partner companies with their hiring needs. They use an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements.

US

  • Drive the evolution of our CPQ product portfolio.
  • Translate leadership vision into clear, measurable roadmaps.
  • Validate innovative solutions and improve products collaboratively.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. The system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

US

  • Guide and deliver differentiated positioning and messaging.
  • Lead development of AI-informed messaging frameworks.
  • Support GTM strategy and execution aligned to product ownership.

Varicent is transforming the Sales Performance Management (SPM) market, redefining how organizations achieve revenue success. Its SaaS solutions empower revenue leaders globally to design smarter go-to-market strategies and maximize seller performance.

US 3w PTO

  • Develop and evolve clear, differentiated positioning and messaging frameworks.
  • Partner closely with Product and Engineering for successful product launches.
  • Conduct ongoing research on market trends and customer needs.

Jobgether is a company that uses an AI-powered matching process to ensure job applications are reviewed quickly, objectively, and fairly. The final hiring decisions are managed by the internal team of the partner company, and they may use artificial intelligence (AI) tools to support parts of the hiring process.

$140,000–$160,000/yr
Global 7w PTO

  • Own messaging and positioning for Circle’s AI capabilities.
  • Drive adoption-focused go-to-market for AI features.
  • Create customer education and enablement at scale.

Circle is building the world’s leading all-in-one platform for online communities, enabling creators, coaches, educators, and businesses to connect with their audience. They are a fully remote company of around 200 team members from 30+ countries, fostering a culture of autonomy, trust, and collaboration across time zones.

$240,138–$305,203/yr
US

  • Lead end-to-end ownership of product marketing, setting the strategic vision and defining how the team drives platform and solution positioning, messaging clarity, and market momentum.
  • Develop thought leadership and category-defining narratives that advance 6sense’s role at the center of the RevTech/Revenue AI category.
  • Own and evolve platform positioning, core messaging, and differentiated value propositions based on customer insights, competitive intelligence, and market trends.

6sense is on a mission to revolutionize how B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. We have a growth mindset culture that is represented in all that we do. Employee well-being is also top of mind for us, we host quarterly wellness education sessions to encourage self care and personal growth.

US

  • Lead product marketing strategy and execution across positioning, product launches, and sales enablement.
  • Partner closely with Product, Sales, Customer Success, and Marketing leadership to drive product adoption, pipeline growth, and revenue impact.
  • Define differentiated product positioning and value propositions.

AppViewX helps enterprises reduce risk, prevent outages, and strengthen security through machine identity management, certificate lifecycle management (CLM), and PKI automation. They serve mid-size enterprises to Fortune 500 organizations across financial services, healthcare, and technology and operate as a highly collaborative and distributed organization.

Australia 1w PTO 18w maternity 6w paternity

  • Support the development and evolution of product positioning.
  • Create and maintain high-impact sales, customer, and partner-facing assets.
  • Contribute market and competitive insights to Product Marketing outputs.

Go1 helps organizations deliver learning and development. From a small startup to now a global brand, they've grown by solving hard problems and embracing ambiguity. If you thrive on change and are excited to grow fast, Go1 might be exactly what you’re looking for.

$135,000–$150,000/yr
US Unlimited PTO

  • Own core product positioning and messaging across markets, industries, and enterprise personas.
  • Build and evolve Transcend’s category story.
  • Translate complex technical capabilities into simple, compelling value propositions that drive enterprise demand.

Transcend is building the privacy platform that easily embeds privacy into your entire tech stack. They are driven by the belief that engineering robust and accessible privacy rights is an essential and high-impact way to spend their time. Transcend is growing quickly, backed by top-tier investors and serve some of the world's most iconic brands.

$135,288–$162,345/yr
US Unlimited PTO

  • Own and evolve OM1’s product marketing vision and strategy.
  • Lead go-to-market strategy for major product launches.
  • Translate complex capabilities into clear narratives.

OM1 is a healthcare data and technology company focused on real world clinical data and outcomes, accelerating medical research and personalizing healthcare. Our interdisciplinary team uses expertise in medicine, software, Big Data, machine learning, public health and mathematics to transform records and generate unique insights.

US

  • Shaping product positioning and messaging.
  • Creating sales enablement and go-to-market execution.
  • Maintaining market, customer, and competitive insight.

Strivacity is a company focused on providing identity and access management solutions. They are committed to equal employment opportunity and providing a work environment free of discrimination and harassment.

US

  • Drive go-to-market strategies for legal technology and eDiscovery markets.
  • Develop compelling messaging and positioning.
  • Collaborate with cross-functional teams to execute marketing initiatives.

Consilio, LLC provides legal consulting services. They value their teammates and invest in them.

Global Unlimited PTO

  • Design, execute, and iterate on multi-channel campaigns that drive user activation, feature adoption, and product engagement.
  • Use product usage data to identify opportunities, craft compelling messaging, collaborate with product development on in-product experiences, and measure what works.
  • Own the entire campaign lifecycle - from segmentation to creative to measurement.

Weaviate is an AI startup at its core with open source and creativity. The company's AI-native vector database uses machine learning to create meaningful insights from unstructured data in a completely new way. Named one of Forbes’ Top 50 AI startups, with over a million monthly downloads; Weaviate is quickly growing in popularity with developers and enterprises alike.

US

  • Own positioning and messaging for products across priority markets.
  • Translate product capabilities into clear customer value.
  • Lead go-to-market planning and execution for new products.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. The final decision and next steps (interviews, assessments) are managed by their internal team.

North America

  • Define the product vision that makes Andromeda real for customers and providers.
  • Work with the CEO, VP of Engineering, and design team to define what and why.
  • Own clarity, focus, and outcomes for customer discovery and product strategy.

Andromeda Cluster was founded by Nat Friedman and Daniel Gross to give early-stage startups access to scaled AI infrastructure. They work with leading AI labs, data centers, and cloud providers to deliver compute when and where it’s needed most.

North America Canada

  • Develop and refine Now Next AI GTM strategy roadmap to drive measurable revenue impact.
  • Lead cross-functional alignment across Sales, Product, Engineering, and Value teams.
  • Equip sellers with tools and narratives that win executive conversations.

ServiceNow, founded in 2004, provides AI-enhanced technology to over 8,100 customers. They offer a cloud-based platform that connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work.

North America

  • Execute comprehensive market and technology trend analysis with focus on AI, and workflow automation to identify emerging opportunities and competitive threats.
  • Drive portfolio insights and strategic recommendations that create cohesive customer experiences across platform and business units.
  • Support thought leadership initiatives by developing strategic content, product strategies and market perspectives that position ServiceNow's vision for AI and workflow innovation.

ServiceNow is a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work.