Source Job

Global Unlimited PTO

  • Design, execute, and iterate on multi-channel campaigns that drive user activation, feature adoption, and product engagement.
  • Use product usage data to identify opportunities, craft compelling messaging, collaborate with product development on in-product experiences, and measure what works.
  • Own the entire campaign lifecycle - from segmentation to creative to measurement.

Marketing SaaS Data Analysis Product Marketing B2B

20 jobs similar to PLG-focused Product Marketing Manager

Jobs ranked by similarity.

North America

  • Develop and execute go-to-market strategies for new products and features.
  • Craft compelling messaging, positioning, and content that communicates value to target audiences.
  • Drive product launches, including cross-functional coordination, internal enablement, and external communications.

Jobgether helps partner companies with their hiring needs. They use an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements.

Global 5w PTO

  • Lead qualitative research to improve activation and conversion.
  • Execute in-app campaigns for product communications.
  • Partner with Product Marketing to validate messaging and positioning.

ApprovalMax redefines how finance teams manage the Money Out cycle, from purchase orders to expense management. Trusted by 18,000+ businesses, ApprovalMax automates financial controls and scales efficiently, backed by a £10 million investment to expand enterprise capabilities and product innovation.

Unlimited PTO

  • Build and optimize lifecycle campaigns that directly drive net revenue retention.
  • Create the content and experiences that help customers get more value.
  • Partner with Product to understand feature usage patterns and identify expansion opportunities.

Common Room is an AI GTM Platform that empowers teams with AI agents built on complete buyer intelligence. They unify every signal across the full buyer journey into one continuously-updated, person-level view. The company has raised over $50 million and is backed by 25+ operators from companies like Figma, Stripe, Airtable, Slack, Notion, and Loom.

$68,314–$75,571/yr
Unlimited PTO

  • Develop product positioning, value propositions and messaging.
  • Lead product launches, including strategy, KPI development, and creation of tools and collateral.
  • Enable sales by communicating product value propositions and delivering sales tools.

PointClickCare is a health tech company that's founder-led and privately held, empowering employees to push boundaries, innovate, and shape the future of healthcare. With the largest long-term and post-acute care dataset and a Marketplace of 400+ integrated partners, their platform serves over 30,000 provider organizations, making a real difference in millions of lives.

Europe

  • Lead and optimize lifecycle and engagement programs that drive measurable growth.
  • Coordinate and execute omnichannel campaigns across various channels.
  • Design, run, and scale experiments to refine messaging, timing, and channel mix.

Twilio is shaping the future of communications, delivering innovative solutions to hundreds of thousands of businesses. They empower millions of developers worldwide to craft personalized customer experiences with a strong culture of connection and global inclusion.

US

  • Develop product positioning, value propositions and messaging.
  • Lead product launches, including strategy and KPI development.
  • Enable sales by communicating product value and delivering tools.

Jobgether connects job seekers and employers using an AI-powered matching process. They ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements.

US Unlimited PTO

  • Define and evolve Fieldguide’s ICPs, buyer and user personas, and messaging frameworks.
  • Own product positioning, value propositions, and category narrative, ensuring clear differentiation and consistency across all channels.
  • Lead end-to-end GTM strategy for product launches and major feature releases.

Fieldguide is establishing a new state of trust for global commerce and capital markets through automating and streamlining the work of assurance and audit practitioners specifically within cybersecurity, privacy, and ESG. They are based in San Francisco, CA, but built as a remote-first company that enables you to do your best work from anywhere. The team is inclusive, driven, humble and supportive.

Growth Lead

Zapier
Global

  • Drive expansion and usage across mid-market and enterprise segments.
  • Set strategy, own execution, and run experiments across marketing channels.
  • Unify PLG and SLG motions at a profitable, fast-growing company.

Zapier is a platform that helps millions of businesses globally scale with automation and AI. They are a remote company that offers flexibility and collaboration with brilliant people.

Global

  • Develop and execute in-product campaigns to drive awareness and adoption.
  • Utilize product analytics to identify engagement opportunities.
  • Design compelling messaging that enhances user journeys.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

US

  • Drive go-to-market strategies for legal technology and eDiscovery markets.
  • Develop compelling messaging and positioning.
  • Collaborate with cross-functional teams to execute marketing initiatives.

Consilio, LLC provides legal consulting services. They value their teammates and invest in them.

$165,000–$175,000/yr
US Unlimited PTO 12w maternity 4w paternity

  • Own product positioning, messaging, and value propositions.
  • Lead end-to-end go-to-market planning for new products.
  • Create and maintain sales enablement assets.

Vanilla is a startup aiming to make estate planning modern and intelligent with their AI-powered platform. They bring together expertise across estate planning, wealth management, and SaaS, embracing flexibility and close connection across their distributed team.

  • Launching and promoting products, services, and expansion initiatives
  • Learning how to prioritize work based on impact, not just output
  • Supporting lifecycle and expansion campaigns

Prompt Therapy Solutions, Inc. is revolutionizing healthcare with modern, automated B2B software for rehab therapy businesses, the teams within, and the patients they serve. They've become the go-to platform in the space, are setting a new standard in healthcare technology, and growing fast.

Europe

  • Own the core positioning and messaging for key product areas.
  • Develop and maintain a clear understanding of market segments, personas, and use cases.
  • Lead the go-to-market strategies for new features and releases.

Jobgether is a platform that connects job seekers with companies. They provide an AI-powered matching process to ensure applications are reviewed quickly and fairly.

$280,000–$350,000/yr
North America

  • Own positioning and messaging across all three businesses
  • Lead go-to-market for product and model launches
  • Set launch standards; ensure no release ships without a clear story

Runway is building AI to simulate the world through merging art and science and believes that world models are at the frontier of progress in artificial intelligence. They are a team of creative, open minded, caring and ambitious people who are determined to change the world.

Global

  • Define the global PMM, Customer Marketing, and Channel Marketing vision and strategy.
  • Own the development and framework for all core product positioning and value messaging
  • Lead the creation of product packaging, pricing, and naming strategies.

SmartRecruiters is the Recruiting AI Company that transforms hiring for the world’s leading enterprises. Built for global scale, SmartRecruiters, an SAP company, delivers an AI-powered hiring platform that automates and optimizes the entire talent acquisition process. They are a values-driven, globally focused tech company with a bold vision for the future of work.

$115,000–$135,000/yr
US Unlimited PTO 12w maternity 12w paternity

  • Create and execute lifecycle marketing strategies to optimize engagement and retention.
  • Design and launch integrated marketing campaigns across email, SMS, push, and in-app channels.
  • Manage promotions and referral programs to drive sustainable growth and engagement.

PadSplit pioneers a unique approach to affordable housing by creating co-living spaces. They are committed to addressing housing challenges through innovative solutions and fostering a supportive community.

US

  • Own the strategic positioning, messaging, and differentiation of the product suite.
  • Lead go-to-market (GTM) strategies for new features and initiatives.
  • Develop and execute integrated marketing campaigns that drive product adoption and customer retention.

Jobgether is a company that uses an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements. They identify the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$110,000–$140,000/yr
Global Unlimited PTO

  • Own the campaign calendar and turn priorities into coordinated campaigns that create qualified pipeline for Sales.
  • Plan and launch full-funnel campaigns across priority segments, bringing together messaging, timing, and channels.
  • Partner with Sales, Marketing Ops, and agency partners to ensure every campaign is focused and measurable.

Pressable is a managed WordPress hosting platform trusted by agencies, developers, and businesses. As part of Automattic, they bring deep WordPress roots and technical excellence to every customer experience and are investing in campaigns that create sustained pipeline growth.

US Unlimited PTO

  • Designing and optimizing omnichannel lifecycle marketing campaigns.
  • Driving customer activation, engagement, retention, referrals, and cross-sell efforts.
  • Leading A/B testing strategies to optimize content and audience segmentation.

Jobgether helps candidates get their applications reviewed faster and more fairly by using AI-powered matching processes. The company fosters an inclusive workplace and provides opportunities for growth in a high-growth, mission-driven culture.

US

  • Lead and develop a team of product managers.
  • Own product strategy and multi-year roadmaps.
  • Drive end-to-end product lifecycle execution.

RealPage is committed to creating an inclusive environment for all employees as an equal opportunity employer. They provide software and data analytics to the real estate industry to manage their properties and improve operating performance.