Drive demand through consultants and consulting houses
Run integrated campaigns to reach employers
Execute, measure, and optimize programs
Carrot is a global, comprehensive fertility and family care platform, supporting members and their families through many of life's most memorable moments. They are trusted by many of the world’s leading multinational employers, health plans, and health systems, and their workforce has been acknowledged with several accolades, including Fortune’s Best Workplaces in Healthcare and Great Place to Work.
Translate business strategy into revenue-generating campaigns.
Own the campaign operating model and coordinate tactics.
Monitor and optimize campaign efficacy with stakeholders.
Wrapbook is a smart platform that makes production payroll and accounting easier and faster. They are a growing team of 250+ people across the USA and Canada, backed by top-tier investors, including Jeffrey Katzenberg’s WndrCo, Andreessen Horowitz, and A* Capital.
Own the execution and optimization of top-of-funnel demand generation across multiple channels.
Drive lead volume and lead quality, with a strong understanding of downstream conversion and pipeline impact.
Optimize the full funnel—from first touch to opportunity—through testing, CRO, and continuous iteration.
Wealthsimple's mission is to help everyone achieve financial freedom by reimagining what it means to manage your money. They are the largest fintech company in Canada, with 3+ million users who trust them with more than $100 billion in assets.
Define value propositions, positioning, and messaging for your assigned product line(s).
Build and execute go-to-market campaigns that increase awareness and adoption of the product within the portal and mobile app.
Define Marketing KPIs for your product line(s) that inform dashboards in partnership with Product and Analytics teams.
HealthEquity's mission is to save and improve lives by empowering healthcare consumers. Join us and discover a work experience where the person is valued more than the position; they are passionate about providing a solution that allows American families to connect health and wealth. HealthEquity is an equal opportunity employer committed to being an employer where you feel welcome and included.
Develop and execute multi-channel demand generation strategies.
Partner with marketing ops, rev ops, and finance to forecast, track, and report on marketing-sourced pipeline.
Design and optimize integrated campaigns across digital, events, content, ABM, and partner channels to maximize ROI.
HR Acuity is the leading provider of employee relations case management and investigation software. They help organizations standardize how workplace issues are reported, documented, and investigated, building trusted, inclusive cultures where employees feel safe as a fast-growing, innovative company.
Lead the planning, execution, and optimization of partner marketing programs from start to finish.
Develop partner-specific strategies, content calendars, messaging frameworks, and seasonal campaigns.
Analyze campaign performance, producing quarterly reports, ROI analyses, and actionable insights for strategy improvements.
Jobgether uses an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring companies.
Develop and roll out joint marketing plans with strategic partners.
Partner with Growth, Partnerships, and Regional Marketing to launch sourced and co-sourced demand campaigns.
Develop partner-driven content and campaigns across teams.
DEPT is a Growth Invention company built to help the world’s most ambitious brands grow faster, operating at the intersection of technology and marketing. Their 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data.
Build demand gen and ABM programs that drive pipeline across key segments and buying committees.
Lead cross-functional planning to define ICPs, target account lists, and full-funnel campaign plays.
Continually test new channels and audiences to identify growth opportunities and increase efficiency.
They are a profitable, growth-stage company building industry-leading martech and data products for the PropTech space. They are a fully remote team of 100+ spread across the U.S. from coast to coast and operate on a strict no a**holes policy.
Support campaign pipeline goals in partnership with Sales.
Track, analyze, and report on campaign performance metrics.
Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. The system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.
Collaborate in designing and executing integrated, multi-channel demand generation campaigns.
Take a data-driven approach to building and refining target account lists.
Partner with Sales Ops, Marketing Ops, and Sales Leaders to align campaign strategies with business goals.
Backblaze is a leader in object storage, offering cloud storage solutions. They manage over three billion gigabytes of data storage for 500K+ customers in 175+ countries and are committed to fostering a diverse and inclusive workplace.
Plan and execute integrated digital demand generation campaigns.
Manage paid media strategy and external agency relationships.
Manage execution of influencer marketing programs.
Panther makes security teams smarter and faster than attackers by building the AI SOC platform that modern security teams need. They are a global, remote-first company with over 140M in funding and a culture built on flexibility, transparency, and collaboration.
Own quarterly and annual marketing-sourced and marketing-influenced pipeline targets
Develop quarterly demand plans aligned to revenue goals and priority segments
Forecast pipeline performance and proactively identify risks, gaps, and corrective actions
TurnKey Lender is a global SaaS platform that enables financial institutions and lenders to automate and scale their lending operations through AI-driven decisioning, workflow automation, and advanced analytics. As they continue to grow globally, they are building a modern go-to-market engine to support scalable pipeline generation, product adoption, and market expansion.
Build and develop joint business plans with each assigned partner.
Expand sales and revenue opportunities for Mitel by increasing demand generation.
Enhance partners’ effectiveness within the Mitel Global Channel Partner Program.
Mitel is a global market leader in business communications, powering more than two billion business connections with our cloud, enterprise and next-gen collaboration applications. With more than 70 million users in nearly 100 countries, Mitel is exclusively focused on helping customers take their communications from where they are today to where they expect them to be.
Own and evolve marketing strategy for key go-to-market and technology partners.
Develop joint marketing plans, campaigns and “better together” messaging and content.
Deliver content to support demand generation (web pages, demo videos, blogs etc.).
CrashPlan provides cyber-ready data resilience and governance in a single platform for organizations whose ideas power their revenue. With comprehensive backup and recovery capabilities, CrashPlan's solutions are trusted by entrepreneurs, professionals, and businesses of all sizes worldwide.
Support Regional Partner Managers in recruiting, developing, and enabling new and existing channel partners in North America.
Help create and execute plans that strengthen partner engagement and performance.
Help to generate and track partner-attributed pipeline and opportunities.
GoTo offers technology solutions that simplify and empower daily life. They are the leader in cloud communications and IT, with solutions built for what’s next and guided by a relentless focus on customers. Their culture thrives on diverse perspectives, ownership, and a growth mindset.