Own B2B product positioning, messaging, and packaging, ensuring clear differentiation.
Craft buyer- and influencer-centric storytelling that translates Headspace’s model into compelling value propositions.
Lead commercialization and go-to-market strategy for new and existing B2B products and features.
Headspace provides access to lifelong mental health support. They combine evidence-based content, clinical care, and innovative technology to help millions of members around the world. Their values shape decisions, guide collaborations, and define the culture.
Develop and execute integrated owned-channel campaigns and journeys that drive member spending behaviors.
Implement audience segmentation strategies, personalization rules, and test plans for targeted content.
Partner with analytics to develop reporting mechanisms that provide real-time program visibility and enable performance optimization.
HealthEquity's mission is to save and improve lives by empowering healthcare consumers. They aim to connect health and wealth for American families, and is committed to being an inclusive employer where every team member feels welcome and valued.
Own and evolve OM1’s product marketing vision and strategy.
Lead go-to-market strategy for major product launches.
Translate complex capabilities into clear narratives.
OM1 is a healthcare data and technology company focused on real world clinical data and outcomes, accelerating medical research and personalizing healthcare. Our interdisciplinary team uses expertise in medicine, software, Big Data, machine learning, public health and mathematics to transform records and generate unique insights.
Develop marketing strategy aligning with business objectives.
Build multi-channel demand generation engine.
Elevate marketing assets to compel Backpack's brand standards.
Backpack Healthcare is transforming access to mental and behavioral health care for underserved populations through virtual care delivery. They serve Medicaid-insured adolescents, adults, and maternal populations, partnering with healthcare providers and community organizations.
Own Spring’s competitive intelligence and market research program.
Develop segment- and industry-specific insights that inform strategic narratives.
Conduct win/loss interviews and customer research to deeply understand buyer psychology.
Spring Health is on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need. They partner with over 450 companies, from startups to multinational Fortune 500 corporations, providing care for 10 million people.
Develop and execute comprehensive marketing strategies.
Translate clinical data into compelling messaging.
Analyze market trends and competitor activities.
Jobgether is a platform that uses AI-powered matching to connect job seekers with companies. They ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements.
Develop and execute digital and omnichannel strategy aligned with customer needs, brand objectives, and launch goals.
Lead digital media planning and optimization, collaborating with agency partners to refine audience strategies, channel mix, and activation plans.
Map end‑to‑end HCP and patient journeys, identifying key moments, triggers, and channel opportunities.
Mineralys Therapeutics is a clinical-stage biopharmaceutical company focused on developing medicines to target hypertension and related comorbidities. They are a fully remote company preparing for their first commercial launch, seeking an experienced digital leader.
Develop and execute go-to-market strategies for new products and features.
Craft compelling messaging, positioning, and content that communicates value to target audiences.
Drive product launches, including cross-functional coordination, internal enablement, and external communications.
Jobgether helps partner companies with their hiring needs. They use an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements.
Drive the go-to-market strategy and messaging for payment solutions.
Increase customer adoption and satisfaction by translating complex features.
Influence product direction and marketing initiatives through collaboration.
Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.
Design, execute, and iterate on multi-channel campaigns that drive user activation, feature adoption, and product engagement.
Use product usage data to identify opportunities, craft compelling messaging, collaborate with product development on in-product experiences, and measure what works.
Own the entire campaign lifecycle - from segmentation to creative to measurement.
Weaviate is an AI startup at its core with open source and creativity. The company's AI-native vector database uses machine learning to create meaningful insights from unstructured data in a completely new way. Named one of Forbes’ Top 50 AI startups, with over a million monthly downloads; Weaviate is quickly growing in popularity with developers and enterprises alike.
Support the definition of product problems and opportunities.
Contribute to the creation and refinement of product requirements.
Analyze product usage data and experiment results.
Modern Health is a mental health benefits platform for employers, offering a range of resources for emotional, professional, social, financial, and physical well-being. They are the fastest entirely female-founded company in the U.S. to reach Unicorn status, with a unique culture centered around high empathy and high accountability.
Own the strategic positioning, messaging, and differentiation of the product suite.
Lead go-to-market (GTM) strategies for new features and initiatives.
Develop and execute integrated marketing campaigns that drive product adoption and customer retention.
Jobgether is a company that uses an AI-powered matching process to ensure applications are reviewed quickly, objectively, and fairly against the role's core requirements. They identify the top-fitting candidates, and this shortlist is then shared directly with the hiring company.
Define, plan, and execute go-to-market for integrated products.
Develop compelling product messaging and positioning.
Create sales and customer success training materials.
RealPage is a company that provides AI solutions within the Multifamily real estate industry. They are committed to creating an inclusive environment for all employees.
Develop and execute digital performance marketing strategy.
Oversee campaign planning, budgeting, implementation, and optimization.
Utilize analytics tools to monitor performance and refine digital strategies.
Cortica is a rapidly growing healthcare company with 24 locations across 8 states, pioneering a unique, multi-specialty approach to treating children with autism. Their care model brings together clinicians from a range of disciplines to design and deliver comprehensive care to children.
Develop and evolve clear, differentiated positioning and messaging frameworks.
Partner closely with Product and Engineering for successful product launches.
Conduct ongoing research on market trends and customer needs.
Jobgether is a company that uses an AI-powered matching process to ensure job applications are reviewed quickly, objectively, and fairly. The final hiring decisions are managed by the internal team of the partner company, and they may use artificial intelligence (AI) tools to support parts of the hiring process.
Create and run co-marketing programs with top resellers and VARs that drive awareness, pipeline, and revenue.
Develop partner-ready messaging, content, and “campaign-in-a-box” kits that make it simple for sellers to position and market Glean.
Define and track success across partner-sourced and partner-influenced pipeline, engagement, and conversion.
Glean is an innovative AI-powered knowledge management platform designed to help organizations quickly find, organize, and share information across their teams. They have evolved into the leading Work AI platform, combining enterprise-grade search, an AI assistant, and powerful application- and agent-building capabilities to fundamentally redefine how employees work.
Cultivate and maintain strong relationships with key partners, understanding their business objectives and aligning marketing efforts to drive mutual success.
Help create and define differentiating positioning for our products and solutions, tailored for each partner.
Plan and execute strategic joint marketing campaigns, sales plays, and co-branded initiatives with partners to raise brand awareness and generate revenue.
Hightouch is the modern AI platform for marketing and growth teams. Our AI agents reimagine marketing workflows, allowing marketers to create content, plan campaigns, and execute strategies with transformational velocity and performance. Hightouch is a rare company built on the intersection of two fundamental technological shifts and partners with industry leaders like Domino’s, Chime, and Spotify.
Own the development and refinement of Cresta’s positioning and messaging for the Insurance and Travel & Hospitality verticals.
Develop and maintain deep industry and buyer personas, advancing internal understanding of industry-specific pain points.
Partner closely across product, sales, solutions, and marketing to build and execute industry-specific go-to-market strategies.
Cresta aims to transform customer conversations into a competitive edge by harnessing the potential of contact centers. They achieve this through a platform that leverages AI and human intelligence. Their team includes AI/ML experts and go-to-market leaders and is backed by investors like Andreessen Horowitz and Sequoia.
Lead Product Content to drive patient behavior, enabling treatment engagement and retention.
Partner with Clinical Programs to translate protocols into accessible digital content.
Recruit, mentor, and lead a team of content designers and operators.
Equip is a virtual, evidence-based eating disorder treatment program with a mission to ensure everyone can access effective treatment. Founded in 2019, Equip operates in all 50 states and is partnered with most major health insurance plans, fostering a highly-engaged and diverse culture.