Source Job

$125,000–$175,000/yr
US 4w PTO

  • Lead global performance marketing strategy across North America, Europe, and APAC, managing a multi-million dollar ad investment to drive growth, CAC, and payback goals.
  • Partner with creative teams to develop and iterate on ad creative informed by performance data and social trends, ensuring messaging resonates with parents.
  • Build analytics structures to track campaign and marketing mix performance, set testing roadmaps, and mentor a team of performance marketers.

TikTok Performance Marketing Analytics

20 jobs similar to Senior Director, Performance Marketing

Jobs ranked by similarity.

$163,800–$191,100/yr
US

  • Lead our paid patient acquisition engine and scale our national Direct-to-Consumer (DTC) footprint.
  • Own strategic allocation of digital spend, manage growth agencies, and deeply analyze multi-channel performance.
  • Drive qualified family leads into our clinical intake funnel and report directly to the Chief Commercial Officer.

We are a fully remote company providing an innovative virtual ABA therapy platform designed by clinicians to recreate the supportive environment of in-person therapy for autism care. Our high-growth startup culture is async-friendly and flexible, with a team dedicated to making therapy more immediate and accessible for families.

$140,000–$175,000/yr
Global

  • Own paid acquisition strategy and execution across all channels, starting with SEM and paid social.
  • Manage the paid media budget and hit efficiency targets like CAC and ROAS.
  • Partner with data, product, and creative teams to optimize funnels and reporting.

Boldin is a comprehensive financial planning platform that helps people understand their financial picture and plan for the future with confidence. With over $20M raised, we're a mission-driven team entering a pivotal phase of growth.

Canada

  • Own strategy, performance, and client relationships for 1 to 3 major DTC and e-commerce accounts, focusing on depth rather than volume.
  • Translate complex Google, Meta, and TikTok performance data into clear recommendations that influence business decisions.
  • Act as a trusted strategic advisor to founders, CMOs, and senior marketing leaders managing substantial advertising budgets.

Our partner is a company focused on performance marketing for DTC and e-commerce brands. They operate as a fully remote, distributed team with a collaborative culture that values autonomy and strategic ownership.

$160,000–$200,000/yr
US Unlimited PTO

  • Own the complete growth engine, managing strategy, channel mix, and performance outcomes.
  • Manage paid acquisition end-to-end across Google Ads and Meta Ads, optimizing campaigns and budgets.
  • Lead conversion rate optimization and collaborate with engineering, design, and creative teams to accelerate growth experiments.

The company is a fast-growing consumer brand focused on scaling its acquisition engine. It operates in a high-ownership, fast-paced environment with a portfolio of businesses.

$120,000–$130,000/yr
US Unlimited PTO

  • Lead creative strategy across key client accounts, ensuring data-driven insights drive measurable business outcomes.
  • Manage and develop a team of 2-5 direct reports, fostering a culture of accountability and continuous learning.
  • Drive new business growth through RFP strategy, pitches, and cross-functional collaboration.

Wpromote is a digital agency that specializes in performance creative marketing, helping clients drive measurable business results through data-driven creative strategies. It has been recognized as a Best Place to Work by Ad Age and Glassdoor and as Adweek's Fastest Growing Digital Agency, with a culture that prioritizes inclusivity and work-life balance.

Global

  • Plan, execute, and maintain performance marketing campaigns across channels like Google Ads, Facebook, LinkedIn, and Quora.
  • Own end-to-end creative strategy to scale and optimize performance marketing.
  • Analyze data, run experiments, and drive KPIs like revenue, conversions, CPA, and CPI.

IK is a company focused on scaling performance marketing to drive high-quality leads and revenue growth. The team is high-caliber with extreme autonomy and minimal management, fostering a culture of ownership and contribution.

$150,000–$180,000/yr
US Unlimited PTO

  • Own the strategy, execution, and scaling roadmap for Meta and TikTok paid social programs, driving significant daily acquisition volume while maintaining profitable performance.
  • Partner with agencies and media buyers to architect campaign structures, bidding strategies, and optimization processes, directing performance toward acquisition targets.
  • Build a high-velocity creative testing engine by connecting media performance data with creative teams to identify winning hooks and mitigate ad fatigue.

This position is listed on behalf of a partner company, which manages all applications and next steps. The company is a fast-growing health and wellness business operating in a remote-first, high-performance culture focused on innovation, accountability, and continuous improvement.

Europe 4w PTO

  • Own and scale paid acquisition strategy across Meta, Google, and TikTok.
  • Drive international expansion through market research, go-to-market strategies, and channel validation.
  • Build and lead a high-performing performance marketing team, working closely with Product and co-founders.

Mindly is a product company that operates a marketplace for psychologists and their clients. With over 1 million clients in more than 40 countries, it is one of the fastest-growing HealthTech companies globally, already profitable and growing fast.

$105,000–$135,000/yr
North America

  • Lead end-to-end paid social strategy and execution for enterprise clients across major platforms like Meta, TikTok, and YouTube.
  • Develop data-backed media plans and manage large budgets to drive measurable performance against client KPIs.
  • Collaborate with cross-functional teams to build best practices and experiment with new channels to improve results.

Later is an AI-powered influencer marketing platform that helps brands create effective campaigns using real creator relationships and proprietary data. The company is trusted by leading enterprise brands and fosters a culture rooted in an inclusion-first mindset.

$3,400–$3,400/mo
LATAM Africa Eastern Europe

  • Own customer acquisition across paid channels and manage Email and SMS marketing programs.
  • Build, launch, optimize, and scale paid acquisition campaigns across SEM, paid social, and retargeting.
  • Manage budget pacing, conversion optimization, and reporting to drive efficient growth.

They are a growing organization focused on scaling customer acquisition and maximizing customer value through an integrated performance marketing strategy. The company is building its paid acquisition and lifecycle marketing programs with a hands-on, data-driven team.

$140,000–$165,000/yr
US Australia France Unlimited PTO 16w maternity 16w paternity

  • Own end-to-end management of Jasper's paid media portfolio, including LinkedIn Ads and Google Search, optimizing toward qualified pipeline and revenue.
  • Drive efficiency and scale by building budget plans and reallocating spend toward campaigns that produce qualified pipeline.
  • Partner with creative and content teams for ad testing and iteration, using data to improve campaign performance.

Jasper is the AI platform for marketing, helping enterprises orchestrate AI agents to execute marketing work at scale with governance. Founded in 2021, it has team members across the U.S., Australia, and France, and is trusted by hundreds of enterprises worldwide, including Prudential and Cushman & Wakefield.

US Unlimited PTO

  • Own day-to-day execution and optimization of paid campaigns across TikTok, Meta, and Google.
  • Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA, ROAS, and conversion goals.
  • Run high-volume creative testing, analyze campaign performance, and scale top-performing ads.

OnePay is an all-in-one fintech platform for banking, lending, investing, and crypto. Backed by Walmart and Ribbit Capital, we have a fast-paced, mission-driven culture.

LATAM Africa Eastern Europe

  • Lead paid media strategy and execution across Google Ads, LinkedIn Ads, and Meta Ads to drive brand awareness, lead generation, and revenue.
  • Manage campaign budgets, forecasting, optimization, and performance reporting with a focus on measurable business outcomes.
  • Leverage AI-powered tools for campaign automation, audience research, and performance analysis to improve efficiency and results.

A fast-growing organization that leverages data-driven decision-making and AI-powered workflows to build scalable marketing systems. The company size is not specified but it is described as fast-growing and embraces continuous experimentation.

Canada

  • Lead performance marketing strategy and P&L across four ecommerce brands.
  • Optimize paid media budgets across search, social, shopping, display, affiliate, video/TV, and emerging channels.
  • Build and lead a high-performing team while managing agency partnerships.

The company operates a portfolio of four ecommerce brands in the outdoor, sporting goods, and active lifestyle markets. It is a lean, fast-moving environment suited to builders who thrive on ownership, experimentation, and measurable impact.

Europe

  • Drive paid user acquisition across Meta, Google, TikTok, and Apple Search Ads for consumer mobile apps.
  • Own key metrics like CAC, ROAS, and LTV to optimize budget allocation across multiple international markets.
  • Collaborate with creative teams to iterate on ad creatives based on performance data and localization needs.

SimpleStudy is a consumer AI platform for students, helping them study subjects from Biology to Art. Our small remote team has helped over 1.5 million students globally and has raised about $4M in seed funding.

Europe

  • Own paid social and video strategy across TikTok, YouTube, Google PMax, and Uber Ads.
  • Manage six-figure monthly media budgets with focus on CAC, LTV, and efficient growth.
  • Drive measurement through MMM, incrementality testing, and A/B experiments.

Typeform is a form builder that helps over 150,000 businesses collect data with forms, surveys, and quizzes people enjoy. They drive 500 million responses annually and value respect, transparency, and trust as an equal-opportunity employer.

Global 4w PTO

  • Take ownership of paid acquisition channels (e.g., Meta, TikTok, Google) and scale campaigns to 3x+ budget while maintaining CAC/ROAS goals.
  • Drive performance analysis using tools like Voluum and GA4, making data-driven decisions on CPA, ROAS, and cohort behavior.
  • Own the creative briefing process and collaborate with content teams to optimize landing pages and funnel conversion.

EverAI is building the future of AI companionship, with a flagship platform that redefines relationships for millions of users. The team is approximately 100 people, driven by a passionate and entrepreneurial culture focused on rapid growth and category-defining innovation.

US Unlimited PTO 12w maternity 12w paternity

  • Own performance marketing strategy, setting quarterly and long-term plans for paid, lifecycle, and conversion channels.
  • Move Help Scout upmarket by owning ad copy, creative, bidding, and budget across paid search and display.
  • Build business cases for new channels, partner with Sales and RevOps to connect spend to pipeline and revenue.

Help Scout provides customer support software that treats customers like people, not tickets. With a fully remote team of 120+ globally, the culture emphasizes ownership, curiosity, and high-quality work.

Americas

  • Lead performance marketing strategy and execution across marquee accounts, ensuring delivery against all client goals.
  • Apply advanced technical knowledge across attribution, incrementality, and measurement frameworks to drive results.
  • Mentor junior talent and serve as a key strategic leader within the department and account teams.

Power Digital is a tech-enabled growth firm at the intersection of marketing, consulting, and data intelligence, igniting revenue and brand recognition for companies worldwide. They are a people-first firm that values diversity and believes their culture is key to success.

Global

  • Own paid acquisition strategy and daily execution across Meta, TikTok, and Google with real budget from day one.
  • Manage consumer subscription economics: CAC, payback window, and trial-to-paid conversion across web and app funnels.
  • Drive creative volume and structured CRO on landing pages, paywalls, and pricing, shipping a constant flow of new ad concepts.

ImagineArt is a fast-growing GenAI company that builds AI-powered image generation tools. The company has crossed $35M ARR with zero outside funding and ships its own image generation model, ranked #3 globally for photo realism.