Own end-to-end execution and performance of paid social campaigns (Meta, LinkedIn), including in-platform management of targeting, bidding, and creative trafficking
Execute structured experiments and clearly document learnings to drive continuous improvement in paid campaigns
Regularly analyze performance campaign results and make ongoing recommendations for decisions across spend, targeting, bidding, creative, and landing pages.
Airtable is a no-code app platform that empowers people closest to the work to accelerate their most critical business processes. More than 500,000 organizations rely on Airtable to transform how work gets done, they embrace diversity and strive to create a workplace where everyone has an equal opportunity to thrive.
Lead paid social strategy, execution, and optimization across a portfolio of medium to large client accounts.
Own client-facing communication for key accounts, including strategic recommendations, performance storytelling, testing plans, and proactive problem-solving.
Translate high-level growth goals into actionable paid social plans across channels such as Meta, Instagram, TikTok, Pinterest, Snapchat, and other relevant platforms.
Lunar Solar Group is a high-impact advertising agency that collaborates with consumer-focused brands to identify growth opportunities and implement disruptive marketing strategies. They are a fast-moving, highly collaborative team of senior strategists, creatives, and technologists.
Build an AI-first paid patient acquisition engine to minimize manual work and maximize leverage.
Own strategy, innovation, and performance at scale to compensate marketplace imbalances.
Lead pilot programs for new acquisition channels and turn pilots into scalable playbooks.
Docplanner is a healthtech company on a mission to help people live longer, healthier lives. They build technology that improves how patients access care and how healthcare professionals deliver it. Docplanner operates in 13 countries, has more than 100 million patient visits to their websites and around 25 million appointments booked each month.
Developing the social expertise of your direct reports, providing mentorship, feedback and coaching on paid social best practices.
Maintaining a strong understanding of the holistic business for each client in their portfolio - with insights on their competitors, overarching business goals, engagements with other agency partners, performance priorities, etc.
Orchestrating multi-discipline collaboration and implementation for flawless execution of full-funnel, cross-channel campaign strategy and activation.
DEPT is a technology and marketing services company that creates integrated end-to-end digital experiences for brands. They have 2,500+ digital specialists across 30+ locations and delivers pioneering work on a global scale with a boutique culture.
Manage all aspects of paid social campaigns across web and app including ideation, setup, execution, reporting, and optimization across Meta and TikTok with the support of the Paid Social Associate.
Build, scale, and strategically own a high-impact influencer ecosystem across creators, designed to drive incremental revenue, net-new customer acquisition, and long-term channel growth.
Lead creative briefing and content review for influencer campaigns, providing clear, actionable feedback to ensure brand alignment and performance-driven storytelling.
Headspace provides access to lifelong mental health support. They combine evidence-based content, clinical care, and innovative technology to help millions of members around the world get support that’s effective, personalized, and truly accessible. Their values shape decisions, guide collaborations, and define company culture.
Set the vision, strategy, and execution of GSUSA’s paid media, organic social media, and Girl Scout creator initiatives.
Drive measurable growth for membership, cookie program, fundraising, and brand relevance.
Oversee GSUSA’s social media team, digital media agency partners, creative vendors, and creator operations and strategies.
Girl Scouts of the USA (GSUSA) is a leadership development organization for girls and the leading authority on their healthy development. The Marketing team at GSUSA ensures the Girl Scout brand remains relevant, visible, and culturally resonant.
Build an AI-first paid patient acquisition engine with automated campaign management and content creation.
Own strategy, innovation, and performance at scale, compensating marketplace imbalances and monetizing additional patients.
Rethink paid marketing by leveraging AI for campaign execution, creative generation, and decision-making.
Docplanner is a healthtech company on a mission to help people live longer, healthier lives by improving how patients access care and how healthcare professionals deliver it. With over 100 million patient visits and 25 million appointments booked monthly across 13 countries, they're scaling with sophisticated growth capabilities using data, tech, automation, and AI.
Own paid search + paid social strategy, execution, optimization, and reporting.
Scale organic growth across traditional search and emerging AI/LLM discovery channels.
Improve visitor → lead → SQL conversion rates across all entry points.
Tekmetric is an all-in-one, cloud-based platform helping auto repair shops run smarter, grow faster, and serve customers better. Officially founded in Houston in 2017, Tekmetric has grown from a single shop’s vision to the industry’s leading solution. They value transparency, integrity, innovation, and a service-first mindset and are empowering repair shops to lead the industry forward.
Develop, implement, and refine paid social and creator strategies aligned to acquisition goals.
Build always-on and campaign test plans with clear learning agendas.
Source, vet, brief, and manage nano/micro creators; secure usage rights and implement allowlisting/Partnership Ads and Spark Ads.
Yelp’s mission is to connect people with great local businesses. They inspire discovery and drive measurable growth with a focus on diversity and inclusion.
Own the end to end patient acquisition strategy across paid channels and all countries.
Build this system from scratch, using what AI can bring today and partnering with our tech team.
Create and lead a small, high-leverage team to accomplish the mission.
Docplanner is a healthtech company with a mission to help people live longer and healthier lives. They operate in 13 countries and have built one of the largest healthcare marketplaces in the world, with over 100 million patient visits and 25 million appointments booked each month.
Define and scale paid patient acquisition capabilities across markets.
Own strategy, innovation and performance across paid channels.
Build and lead a high-performing team across channel management and execution.
Docplanner is a healthtech company with a mission to help people live longer and healthier lives by improving how patients access care and healthcare professionals deliver it. They operate in 13 countries and have booked around 25 million appointments each month.
Assess, coach, and develop a demand generation team to meet evolving business needs.
Own the demand generation strategy and execution across the full buyer journey.
Track and optimize full-funnel metrics to ensure strong conversion rates and healthy ROI across all segments and channels.
PerfectServe offers Best in KLAS clinical communication and physician scheduling solutions and is a Leader in the Gartner Magic Quadrant for Clinical Communication and Collaboration. We are experiencing significant growth and need strong team members to help us continue to grow!
Establish the strategy, roadmap and operating model for performance marketing.
Define success metrics tied to pipeline and revenue; develop reporting that connect marketing activities to business outcomes.
Own and optimize performance across channels; develop experimentation frameworks to continuously test and improve performance.
Gravie's mission is to create health benefits that actually benefit small and midsize businesses and their employees. Their innovative benefit solutions and services are developed and delivered by a diverse group of unique people, and they encourage authenticity.
Own the full growth funnel for Circles, including acquisition, conversion, retention, and upgrades.
Drive paid marketing performance by planning, launching, and optimizing campaigns across mobile and social channels.
Lead a cross-functional growth team including marketers, product managers, and designers to achieve profitable growth.
Marco Polo is a video chat app designed to help people feel close. The company is focused on Marco Polo Circles, matching people based on life stage and interests to build friendships through video messages. The team is spread across 14 states and has a remote culture, connecting daily through Slack, Zoom, and Marco Polo.
Lead bride-first acquisition strategy, focusing on capturing qualified demand.
Manage and optimize performance across core channels.
Build a rigorous testing roadmap across creative, audiences, and bidding.
Birdy Grey is a direct-to-consumer brand on a mission to celebrate friendships during weddings. Since 2017, they've dressed over 2 million bridesmaids and are a trusted resource for brides and grooms.
Perform and communicate performance updates and creative insights.
Misfits Market is a mission-driven startup focused on reducing food waste and making sustainable grocery shopping easier. Their passionate team saves an average of 500,000 pounds of food per week from waste, with an all-time savings of 190+ million pounds of food.
Define and scale Docplanner’s paid patient acquisition across markets.
Own strategy, innovation and performance across paid channels.
Identify new growth levers, channels, and partnership opportunities.
Docplanner is a healthtech company with a mission to help people live longer and healthier lives by improving patient access to care and healthcare professional delivery. They operate in 13 countries and have over 100 million patient visits to their websites each month.
Execute for campaigns across Google Ads, Microsoft Ads, and paid social channels.
Optimize campaigns for conversion rate, CPA, and ROAS.
Partner with internal teams to align paid media with broader strategy.
Compose.ly is a search and content marketing agency helping brands grow through data-driven insights and high-quality content. As they expand their paid media capabilities, they’re building a network of experienced contractors who can step in to support client work as needed.
Design and execute growth strategies across the entire funnel.
Drive leads, demos booked, sales-qualified opportunities, and revenue contribution.
Improve website conversion rates through testing and CRO.
HappyCo builds mobile and cloud solutions to enable real-time property data. They are a values-driven company with a flexible, supportive culture that strives to build better communities and improve the lives of others.
Be the expert on our professionals: who they are, what they look for, and how they look for it
Create paid and platform campaigns designed to maximize ROI and revenue
Measure and optimize paid and platform campaigns
Houzz is the leading platform for home remodeling and design, providing an all-in-one software solution for industry professionals and tools for homeowners to update their homes from start to finish. Houzz is a community-centric, innovative tech company that continues to disrupt the home renovation and design industry.