Source Job

US

  • Lead the paid media and performance marketing strategy across the full DTC funnel.
  • Build and lead a high-performing team and manage agency partners.
  • Implement modern measurement and experimentation frameworks to inform decisions and unlock growth.

Marketing Analytics Paid Media DTC Strategy

20 jobs similar to Director of Performance Marketing

Jobs ranked by similarity.

  • Own paid media strategy across channels including Meta, Google, TikTok, YouTube, and emerging platforms.
  • Build experimentation frameworks across creative, targeting, audience segmentation, landing pages, and funnel stages.
  • Forecast spend, revenue, and growth targets.

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world.

$215,000–$255,000/yr
US

  • Own end-to-end paid social growth strategy and execution across global markets.
  • Build a high-velocity creative iteration engine that uses data to fuel insights.
  • Lead, mentor, and grow a high-performing team of paid social experts.

BetterHelp is the world’s largest online therapy service, providing affordable and convenient therapy across the globe. They are committed to expanding access to therapy with a diverse team of clinicians, engineers, product pros, creatives, marketers, and business leaders.

Brazil

  • Own performance, strategy, and growth of major multi-channel paid media accounts.
  • Lead client conversations as the subject-matter expert and guide a growing team of Media Managers.
  • Design tests that push performance forward across the full funnel.

Power Digital is a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition.

$175,000–$190,000/yr
US Unlimited PTO

Build the systems and cross-functional discipline needed to scale paid acquisition. Run strategy, execution, and infrastructure. Turn ideas and experiments into a growth engine.

Curai Health is an AI-powered, virtual multispecialty primary care clinic on a mission to improve access to care at scale.

$101,067–$126,333/yr

  • Lead the strategy and execution of paid and performance-driven digital marketing channels.
  • Oversee campaign planning, budgeting, implementation, and optimization.
  • Utilize analytics tools to monitor performance and refine digital strategies.

Cortica is a rapidly growing healthcare company with 24 locations across 8 states pioneering a unique, multi-specialty approach to treating children with autism.

US Unlimited PTO

Seeking a Senior Paid Media Manager to lead multi-channel paid media planning, activation, optimization, and reporting. Design full-funnel paid media strategies and manage multi-million annual and quarterly budgets. Oversee in-platform campaign execution, build reporting narratives, and identify optimization opportunities.

Movement Strategy creates content and campaigns for the world’s most exciting brands, winning awards and making headlines.

US Unlimited PTO

  • Serve as a senior strategic leader driving integrated media strategy across high-profile clients.
  • Lead and mentor a team of strategists, shaping audience insights, media mixes, and full-funnel measurement strategies.
  • Collaborate across departments to elevate strategic thinking, implement innovative approaches, and deliver measurable impact for clients.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

Argentina

  • End-to-end management of paid media accounts to meet pacing and KPI requirements.
  • Own Paid Search strategy, project ideation, road mapping, & testing.
  • Generate reporting, writing insights, and communicating with the client for designated accounts.

Power Digital is a tech-enabled growth firm at the intersection of marketing, consulting, and data intelligence. They ignite revenue and brand recognition for leading and emerging companies globally and value diversity in backgrounds and experiences.

$84,000–$108,000/yr
US Unlimited PTO

This role will elevate and scale paid media efforts across video, social, and emerging platforms. Serve as a key partner in shaping multi-channel media strategies and managing agency relationships. Drive insight-led decision making that fuels growth and brand relevance.

At the heart of AG1 lies a commitment to our mission to empower people to take ownership of their health.

Europe 5w PTO

  • Own the vision, performance, and revenue impact of the paid media department
  • Build, coach, and manage a team of senior paid media leaders
  • Use data and analytics to guide investment decisions, service enhancements, and process improvements

Jobgether is an AI-powered platform that helps connect job seekers with potential employers. They focus on ensuring applications are reviewed quickly, objectively, and fairly against the role's core requirements.

US

  • Own and scale paid social channels (Meta, LinkedIn, CTV), managing a $40+ million budget.
  • Build a high-velocity creative and experimentation engine for ad concepts and audiences.
  • Partner cross-functionally to strengthen funnel performance and deliver robust reporting and insights.

Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.

$161,700–$222,400/yr
US

Design, lead, and optimize the top of the funnel to generate qualified demand at scale. Manage significant budgets and lead a team focused on delivering measurable results. Balance creativity, experimentation, and operational rigor to drive reach, efficiency, and impact.

Trajector specializes in medical evidence services that become the compass our clients rely on while navigating the intricate terrain of disability benefits.

  • Lead the strategy, execution, and performance of all experimental and frontier paid-media initiatives.
  • Design and manage a structured testing roadmap, evaluating new platforms, and optimizing early-stage performance.
  • Drive continuous campaign improvement through rigorous KPI analysis, testing and optimization to scale user acquisition.

Kraken is a mission-focused company rooted in crypto values that accelerates the global adoption of crypto, so that everyone can achieve financial freedom and inclusion.

US

  • Build and own the full-funnel growth strategy from awareness to retention.
  • Define the channel strategy and resource allocation across paid, organic, partnerships, and community.
  • Plan and run growth experiments including influencer outreach and paid ads.

Zenith is an NYC-based startup changing pregnancy care by filling longstanding gaps with the Pregnancy Evidence Project by learning from real-world pregnancy experiences.

Europe 4w PTO

  • Define and execute a clear marketing and growth strategy.
  • Optimize CAC, LTV, ROMI, and growth efficiency.
  • Build marketing teams aligned to business goals.

Promova is redefining language education to make it accessible, personal, and effective. Their team of 150+ professionals blends AI-driven innovation with human expertise to create tools that help people confidently speak and embrace new cultures.

$120,000–$169,000/yr
US

  • The Director of Social Media will:
  • Assess, develop, and implement long-term social media strategies that connect paid and organic efforts and align with client needs and objectives.
  • Oversee day-to-day paid social media campaign management, including campaign planning and setup, ad creation, quality control, and budget pacing.
  • Cultivate strong relationships with existing clients, ensuring their satisfaction and identifying upselling or cross-selling opportunities.

Precision Medicine Group is an Equal Opportunity Employer that makes employment decisions without regard to race, color, age, religion, sex, sexual orientation, etc.

US Unlimited PTO

  • Design, execute, and optimize applicant acquisition campaigns across paid and organic channels.
  • Partner with the Workforce Partnerships team to develop marketing strategies that support healthcare employer needs.
  • Collect and manage fellow, employer, and alumni testimonials via video, photo, and written content.

Propel America addresses inequities in education and workforce systems. They are building a system that allows young adults from low-income backgrounds to access affordable education leading to good jobs.

US

  • Develop and optimize global paid media programs across channels.
  • Lead experimentation on global funnel performance to improve conversion rates.
  • Lead paid media creative testing strategies iterating messaging, concepts, and formats.

Life360's mission is to keep people close to the ones they love with their category-leading mobile app and Tile tracking devices that empower members to protect what they care about most. Life360 has more than 500 (and growing!) remote-first employees and is a Remote-First company, which means a remote work environment will be the primary experience for all employees.

  • Own strategic client relationships and executive communication.
  • Drive retention & expansion through renewal, upsell, and cross-sell strategies.
  • Design integrated growth plans across various marketing channels.

Directive is a remote-first team of performance marketers obsessed with driving measurable growth for B2B SaaS and tech companies.

US

  • Own and scale paid search channels (Google, Youtube, Bing), managing $xx million budgets and leading channel strategy.
  • Build a disciplined experimentation program for new ads, keywords, bidding strategies, and campaign structures.
  • Collaborate cross-functionally to improve funnel performance and strengthen acquisition velocity.

Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.