Source Job

$153,900–$213,700/yr
North America

  • Shape Mercury's lending marketing strategy by identifying market opportunities and target audiences.
  • Own positioning and messaging for lending products, translating complex financial concepts into clear stories.
  • Lead go-to-market strategy for lending products, partnering with cross-functional teams.

Product Marketing Go-to-Market Strategy Customer Research Competitive Analysis Positioning

20 jobs similar to Senior Product Marketing Manager - Lending

Jobs ranked by similarity.

$116,462–$134,578/yr
US 3w PTO

  • Lead end-to-end GTM strategy, positioning, and launches for Pushpay's Giving solutions.
  • Develop differentiated messaging and competitive intelligence grounded in customer and market insights.
  • Partner with Growth, Sales, and Customer Success to drive adoption, retention, and expansion.

Pushpay helps organizations and communities come together and stay connected through mobile apps, management software, and giving technology. Our 550 teammates support 10,000+ customers and have processed over $15 billion in charitable giving.

$123,600–$210,400/yr
US

  • Lead go-to-market strategy and product positioning for IoT automation, mobile access, and Wi-Fi solutions.
  • Develop executive communications, sales enablement, and cross-functional alignment across product, marketing, sales, and partner teams.
  • Drive adoption, revenue growth, and market differentiation through strategic market narratives and competitive intelligence.

Realpage is a leading provider of property management software solutions for the multifamily real estate industry. The company fosters a collaborative and innovative culture, focusing on technology-driven market transformation.

US Unlimited PTO

  • Champion the voice of the customer to prioritize products and experiences addressing consumer healthcare needs.
  • Operate cross-functionally with Product, Engineering, Marketing, Creative, and Insights to scale offerings.
  • Develop go-to-market strategies, positioning, and experimentation to drive conversion, engagement, and retention.

Hims & Hers is the leading health and wellness platform on a mission to help the world feel great through better health, offering personalized care from diagnosis to treatment. The company is publicly traded on NYSE and emphasizes a talent-first flexible/remote work culture with comprehensive benefits.

US Canada Poland Germany Unlimited PTO

  • Become a subject-matter expert on key parts of Aurora’s sales and design solutions, informing go-to-market strategy, roadmap, and campaigns to drive growth.
  • Stay ahead of industry trends, customer needs, and competitive landscape to ensure our solutions remain differentiated and relevant.
  • Build and amplify compelling content for key enablement assets such as customer-facing presentations, buyer’s guides, battlecards, and product collateral.

Aurora Solar provides award-winning software that empowers solar professionals to sell, design, and install residential and commercial solar arrays. The company has been named one of "The Best Remote Companies" by BuiltIn.com and is a Certified Green Business with San Francisco.

$145,000–$185,000/yr
United States

  • Own the product strategy and roadmap for HELOC underwriting, from application through close.
  • Drive underwriting efficiency by reducing manual touches and improving cycle times.
  • Lead the AI and automation roadmap to classify documents, flag discrepancies, and streamline operations.

Splash Financial helps people refinance debt like student loans and credit cards, and has refinanced $6+ Billion in loans through its network. It has raised over $135 million and operates as a remote-first company with a startup culture.

$190,400–$238,000/yr
US Unlimited PTO

  • Lead the patient journey strategy to improve acquisition, activation, and retention.
  • Own patient positioning, messaging, and go-to-market plans across Growth and Lifecycle.
  • Partner with Product and Creative to build a test-and-learn engine for patient experience.

Headway builds software that automates insurance for mental health providers, making therapy more accessible. It's a mission-driven Series D company with $325M+ funding, supporting 90,000+ providers.

$135,000–$170,000/yr
Global Unlimited PTO

  • Own go-to-market planning and execution for feature releases across multiple product lines.
  • Turn product specs into crisp videos, one-pagers, and enablement materials that communicate clear customer value.
  • Partner with product, engineering, sales, and CS to keep the release engine moving at high velocity.

Ashby is a talent acquisition platform that helps companies build efficient hiring processes with thoughtful tools. We're a growing, tight-knit team that values technical curiosity, editorial clarity, and working closely with customers.

US

  • Own the long-term vision and integrated roadmap for digital acquisition and loan servicing across all Achieve Lending products.
  • Lead cross-functional product squads as a player/coach, staying close to architecture, backlog, and technical specs.
  • Optimize funnel and retention metrics while personalizing consumer engagement through omnichannel tools and AI.

Achieve is a leading digital personal finance company that helps everyday people move from struggling to thriving through innovative, personalized financial solutions. As one of the largest private consumer fintech unicorns in the U.S., Achieve has over 3,000 employees and a people-first culture focused on supporting members throughout their financial journey.

US 4w PTO 12w maternity 12w paternity

  • Own the product narrative and positioning for Recidiviz's corrections products and services.
  • Reshape how the market buys technology by leading strategy toward flexibility, interoperability, and open standards.
  • Drive outcomes by turning evidence from partner states into impact narratives and positioning Recidiviz for responsible AI leadership.

Recidiviz is a nonprofit technology organization that partners with state corrections agencies to improve outcomes through data-driven tools. They have a small, collaborative team and are supported by major philanthropies, working closely with government leaders and community partners.

$160,000–$220,000/yr
Unlimited PTO

  • You will discover new opportunities by working directly with customers to understand their needs and identify unmet demand.
  • You will build products from zero to one, turning ambiguous ideas into compelling product concepts and launching them to market.
  • You will win early customers by pitching ideas, running pilots, and driving early adoption and revenue.

Office Hours is an on-demand marketplace for verified human knowledge, connecting leading organizations with trusted experts for advisory work, research, and AI model training. They are a fast-growing, profitable company with offices in San Francisco, Brooklyn, and Bangalore, backed by investors from DoorDash, Airbnb, Pinterest, and Affirm.

$150,600–$185,700/yr
US

  • Drive the entire product lifecycle for the Altera genomic profiling product line, from strategic roadmap to commercialization.
  • Collaborate with cross-functional teams including R&D, Software Engineering, Sales, Marketing, Clinical, Operations, and Regulatory to ensure successful product execution.
  • Conduct market research, Voice of Customer interviews, and competitive analysis to inform product development and business cases.

Natera is a global leader in cell-free DNA testing, dedicated to oncology, women's health, and organ health. The team consists of highly dedicated professionals from world-class institutions, with a culture that values hard work, growth, and inclusive collaboration.

$152,570–$196,370/yr
Canada

  • Define product vision, strategy, and roadmaps for zero-to-one initiatives with significant business potential.
  • Lead the complete product lifecycle, from opportunity discovery and rapid prototyping to launch and continuous improvement.
  • Collaborate with engineering, design, data, and commercial teams to deliver customer-focused financial products.

The company is a partner organization focused on developing innovative financial products and building scalable businesses from the ground up. It operates with a remote-first culture, emphasizing high-impact teamwork and collaboration with executive leadership.

$100,000–$130,000/yr
US Unlimited PTO

  • Lead product marketing for Farsight and emerging products, shaping positioning and GTM strategy.
  • Build and execute integrated marketing campaigns, sales enablement assets, and product launches.
  • Support tradeshows, field demos, and lead generation while tracking KPIs and partnering with sales.

Reveal Technology is a startup delivering software and intelligence for defense and security missions in remote, extreme environments. The company is scaling its team and technology, with a mission-driven culture for modern warfare and national security.

$145,000–$180,000/yr
Global Unlimited PTO

  • Own launch roadmap and playbooks for every product release, from major launches to feature updates.
  • Define positioning, messaging, and packaging for each product, from schools to higher-ed buyers.
  • Build personas, battlecards, and sales enablement content for Sales and CS.

Nectir provides secure AI learning support for schools, integrating with LMS and complying with FERPA & SOC 2. Backed by research, it's a startup trusted by 80,000 students across 100+ campuses.

US

  • Own positioning, messaging, and go-to-market for PAR's back-of-house and POS platform.
  • Drive product launches, market research, and competitive intelligence to shape roadmap and sales strategy.
  • Partner with marketing, sales, and customer success to create enablement tools and customer proof that drive adoption.

PAR Technology Corporation is a restaurant technology leader, providing software and hardware for over 100,000 restaurants in 110+ countries. The company's 'Better Together' culture unites teams around innovative point-of-sale, digital ordering, loyalty, and back-office solutions.

$145,000–$217,600/yr
US

  • Own end-to-end go-to-market strategy for Stripe Subscriptions, defining target audiences, priority use cases, and success metrics.
  • Champion customer insights through research and partnership with user-facing teams to shape product and commercial recommendations.
  • Lead positioning, messaging, launches, and adoption programs to drive recurring revenue growth across customer segments.

Stripe is a financial infrastructure platform for businesses, enabling millions of companies to accept payments, grow revenue, and accelerate new business opportunities. With a mission to increase the GDP of the internet, Stripe fosters a culture of passion, grit, and integrity.

Global Unlimited PTO

  • Own the narrative for Ditto’s Edge Sync Platform and adapt it for B2C, B2B, and B2G buyers.
  • Build positioning and messaging frameworks grounded in customer research and win/loss evidence.
  • Run go-to-market end to end for every launch, including tiering, assets, and internal enablement.

Ditto is redefining how data moves at the edge, enabling developers to build resilient real-time applications regardless of network conditions. With over $145 million in funding and a globally distributed team, Ditto powers mission-critical experiences for clients like Chick-fil-A, Delta Airlines, and the U.S. military.

  • Own positioning, messaging, and go-to-market strategy for Colibri's Healthcare B2B products.
  • Lead customer and competitive research, product launches, and sales enablement across a growing portfolio.
  • Partner with Product, Sales, and Marketing teams to build alignment and drive measurable business impact.

Colibri Group is a leader in online professional education, serving over one million learners annually. A values-driven culture and a growing Healthcare B2B business support organizations and professionals with education products and solutions.

US Unlimited PTO

  • Own EMS product marketing end-to-end, including market segmentation, personas, messaging, positioning, competitive intelligence, and go-to-market strategy.
  • Partner with Sales, Marketing, Product, Revenue Operations, and Customer Success to scale First Due's presence in the fastest growing EMS market segment.
  • Enable sales with tools and content, deliver customer insights to Product, and measure campaign impact on launches, pipeline, close rates, and awareness.

First Due provides transformative, end-to-end software solutions for fire and EMS agencies, empowering them to run safer, smarter, and more effective operations. The company is a fully remote, mission-driven team offering comprehensive benefits, flexible PTO, and opportunities for advancement.

Europe

  • Shape market positioning and growth strategy for video infrastructure solutions, transforming technical capabilities into compelling value propositions.
  • Develop and execute go-to-market strategies, manage analyst relations, and represent the business as a thought leader.
  • Integrate AI-powered tools into marketing processes and collaborate cross-functionally with Product, Sales, Marketing, and Engineering teams.

Our partner provides innovative video infrastructure solutions within the B2B technology sector. They foster a collaborative, international environment with opportunities for continuous learning and professional development.