Source Job

$116,462–$134,578/yr
US 3w PTO

  • Lead end-to-end GTM strategy, positioning, and launches for Pushpay's Giving solutions.
  • Develop differentiated messaging and competitive intelligence grounded in customer and market insights.
  • Partner with Growth, Sales, and Customer Success to drive adoption, retention, and expansion.

Product Marketing Go-to-Market Strategy Positioning Competitive Intelligence Sales Enablement

20 jobs similar to Senior Product Marketing Manager

Jobs ranked by similarity.

US Unlimited PTO

  • Drive product positioning, messaging, and go-to-market strategy for new products and features.
  • Lead competitive intelligence, win/loss analysis, and sales enablement to help AEs win deals.
  • Build customer education programs and measure product marketing impact to improve adoption.

Influ2 brings account-based marketing to the contact level, enabling businesses to target specific buyers with ads and orchestrate journeys across channels. The company is a cash-positive, Series A-funded organization with 200+ enterprise customers and a team culture that values diverse perspectives and work-life balance.

US Unlimited PTO

  • Own end-to-end go-to-market strategy for major product and partner launches.
  • Develop differentiated positioning and messaging frameworks for Alkami's fintech platform.
  • Partner with product, sales, and marketing teams to drive measurable business impact.

Alkami is a digital sales and service platform provider for U.S. banks and credit unions, integrating onboarding, digital banking, and data marketing solutions. Founded in 2009, the company is recognized for its intentional culture and growth, operating as a remote-first organization.

$129,900–$172,144/yr
US

  • Own the go-to-market plan and revenue goals for products within the Articulate platform.
  • Shape messaging, pricing, packaging, and launch foundations while leveraging funnel data and AI systems.
  • Partner cross-functionally with product, marketing, sales, customer success, and reseller partners to drive strategy.

Articulate is a leading SaaS provider of creator platforms for online workplace training, helping organizations develop, deliver, and analyze engaging employee training. With over 118,000 customers including all of the Fortune 100, Articulate fosters a human-centered, equitable culture and has been named one of Inc. Magazine's Best Workplaces.

$0–$150,000/yr
US

  • Own product marketing for a dedicated line of business, connecting Product, Sales, Customer Success, and Marketing.
  • Develop product positioning, value propositions, and go-to-market plans grounded in customer needs.
  • Create sales enablement materials and lead customer and competitive research to inform strategy.

12twenty is a leading talent acquisition platform connecting employers with elite early career professionals from top universities. The fast-growing company values collaboration, innovation, and continuous improvement.

US Canada

  • Lead go-to-market strategy and launches, owning positioning, messaging, and pricing across the portfolio.
  • Build sales enablement with playbooks, training, and battlecards that empower field teams.
  • Use AI-assisted research and voice-of-customer practices to sharpen competitive insight and decisions.

Really Great Reading designs innovative literacy products and training that bring the Science of Reading to thousands of schools. It fosters a collaborative, diverse culture focused on improving literacy scores nationwide.

Global Unlimited PTO

  • Own the narrative for Ditto’s Edge Sync Platform and adapt it for B2C, B2B, and B2G buyers.
  • Build positioning and messaging frameworks grounded in customer research and win/loss evidence.
  • Run go-to-market end to end for every launch, including tiering, assets, and internal enablement.

Ditto is redefining how data moves at the edge, enabling developers to build resilient real-time applications regardless of network conditions. With over $145 million in funding and a globally distributed team, Ditto powers mission-critical experiences for clients like Chick-fil-A, Delta Airlines, and the U.S. military.

$175,000–$185,000/yr
US

  • Develop platform narratives, positioning, and product launches for IT and business audiences.
  • Conduct market research, win/loss analysis, and competitive intelligence to inform strategy.
  • Create enablement content, collateral, and training for sales and customer-facing teams.

Tines is an intelligent workflow company that powers critical workflows for IT and security teams. It values Simplicity, Speed, and Soundness, fostering a culture of curiosity, growth, and integrity.

US Unlimited PTO

  • Own EMS product marketing end-to-end, including market segmentation, personas, messaging, positioning, competitive intelligence, and go-to-market strategy.
  • Partner with Sales, Marketing, Product, Revenue Operations, and Customer Success to scale First Due's presence in the fastest growing EMS market segment.
  • Enable sales with tools and content, deliver customer insights to Product, and measure campaign impact on launches, pipeline, close rates, and awareness.

First Due provides transformative, end-to-end software solutions for fire and EMS agencies, empowering them to run safer, smarter, and more effective operations. The company is a fully remote, mission-driven team offering comprehensive benefits, flexible PTO, and opportunities for advancement.

Global

  • Own the go-to-market strategy for new features and improvements, focusing on driving adoption.
  • Define positioning, messaging, and narrative for new features and product improvements with the marketing team.
  • Build internal enablement materials and optimize communications to help customers and teams extract more value from SplitMetrics.

SplitMetrics is a global software company providing a growth engine for mobile-first businesses through products for Apple Ads automation, mobile marketing agency services, A/B testing, and ASO. With over 11 years of experience and more than $1 billion in ad spend, the company operates across 20+ countries with a remote-first, supportive culture.

APAC Unlimited PTO

  • Own end-to-end GTM strategy, product messaging, and positioning for SMB, mid-market, and enterprise.
  • Build sales assets and compelling content with Sales, Product, Marketing, and Support teams.
  • Use data and competitive intelligence to measure GTM success and drive actionable insights.

Canary Technologies is the leading agentic AI platform for hotel and guest management, serving 20,000+ hotels in 125+ countries. We’re a top-funded, fast-growing company that values rigor, velocity, high standards, and real ownership.

US 6w PTO

  • Develop joint positioning, messaging, and go-to-market narratives for platform and technology partners.
  • Lead launch readiness for partner-built integrations across Product, Partnerships, Sales, and CS.
  • Translate MDF commitments into briefs, content, enablement, and reporting with clear scope.

Triple Whale is the AI operating system for modern ecommerce, helping brands turn complex data into actions that grow profit. More than 65,000 brands, including Pressed Juicery, OUAI, and True Classic, use the platform.

  • Own positioning, messaging, and go-to-market strategy for Colibri's Healthcare B2B products.
  • Lead customer and competitive research, product launches, and sales enablement across a growing portfolio.
  • Partner with Product, Sales, and Marketing teams to build alignment and drive measurable business impact.

Colibri Group is a leader in online professional education, serving over one million learners annually. A values-driven culture and a growing Healthcare B2B business support organizations and professionals with education products and solutions.

North America

  • Own GTM activation for Service CRM, partnering with Sales, Demand Gen, and Field Marketing to turn messaging into deals.
  • Build sales enablement tools like pitch decks, battle cards, and discovery frameworks, and run training sessions that actually stick.
  • Drive competitive intelligence and messaging/positioning to arm sellers to win across customer service and field service.

ServiceNow is the AI control tower for business reinvention, bringing together AI, data, and workflows to help 85% of the Fortune 500 work smarter. The company is building an AI-native culture where technology and talent are unstoppable together.

Europe

  • Develop clear product positioning, define target audiences, and create compelling value propositions for Scaleo's AI-powered affiliate platform.
  • Plan and execute go-to-market strategies and product launches to drive market awareness and adoption.
  • Collaborate with Sales, Customer Success, and Product teams to create sales enablement materials and drive product growth.

Scaleo is a leading SaaS platform that helps businesses build, manage, and optimize their affiliate marketing programs. Trusted by thousands of users worldwide, the company processes millions of requests daily and has been recognized by G2 with its High Performer award in Summer 2024.

$145,000–$180,000/yr
Global Unlimited PTO

  • Own launch roadmap and playbooks for every product release, from major launches to feature updates.
  • Define positioning, messaging, and packaging for each product, from schools to higher-ed buyers.
  • Build personas, battlecards, and sales enablement content for Sales and CS.

Nectir provides secure AI learning support for schools, integrating with LMS and complying with FERPA & SOC 2. Backed by research, it's a startup trusted by 80,000 students across 100+ campuses.

$135,000–$150,000/yr
US

  • Lead go-to-market strategy and execution for monthly releases and quarterly product launches for platform services.
  • Translate innovative offerings into marketable, sellable solutions that drive adoption and revenue growth.
  • Collaborate with cross-functional teams to deliver compelling content and enablement for sales and partners.

Outreach is a complete agentic AI platform for revenue teams that automates workflows and powers sales processes. The company serves world-leading enterprises like Databricks, SAP, and Siemens, and fosters a collaborative, innovative culture where teams support each other.

Canada 5w PTO

  • Develop differentiated positioning, messaging, and go-to-market strategies for B2B SaaS products.
  • Lead full-funnel marketing, product launches, and sales enablement across cross-functional teams.
  • Use customer intelligence, AI, and automation to scale product marketing impact and drive measurable growth.

A B2B SaaS company focused on building and scaling solutions for large enterprise customers. The culture is product-first, high-impact, and collaborative, with a remote work environment and a strong emphasis on ownership and growth.

$117,000–$130,000/yr
US Unlimited PTO

  • Lead end-to-end go-to-market strategy, positioning, messaging, and execution for Newsela's Core ELA curriculum products.
  • Drive market, competitor, and customer intelligence to inform product roadmaps, sales motions, and account-based marketing strategies.
  • Enable revenue teams with sales collateral, battlecards, training, and objection-handling guides to win core curriculum deals.

Newsela is an education technology company dedicated to meaningful classroom learning for every student. It is a fully remote company with a culture focused on professional growth, collaboration, and improving student and teacher outcomes.

US Unlimited PTO

  • Own positioning, messaging, and product launches to shape how Hipp is perceived in the market.
  • Develop sales enablement materials and product demos that translate complex capabilities into clear customer value.
  • Conduct market and competitive research to inform go-to-market strategy and support revenue growth.

Hipp Health is an AI-native healthcare platform that modernizes operations for non-hospital healthcare providers, streamlining clinical workflows, billing, and revenue cycle management. As the company's first product marketer, you'll join a growing, collaborative team that values creativity and direct client engagement.

Canada

  • Own go-to-market strategy and execution for products in Mitratech's GRC portfolio, including positioning, messaging, and launch assets.
  • Develop sales enablement materials such as buyer's guides, competitive battlecards, and objection-handling resources while managing the internal sales asset repository.
  • Use AI tools to streamline competitive research, content development, and marketing workflows, and support win/loss analysis to refine messaging.

Mitratech builds world-class products that simplify legal, risk, compliance, and HR operations for enterprises. With over 35 years of experience, the company serves 20,000 clients globally, including 30% of the Fortune 500, and fosters a diverse, inclusive culture centered on great people practices and learning opportunities.