Source Job

$117,000–$147,000/yr
US Unlimited PTO

  • Own end-to-end go-to-market strategy for major product and partner launches.
  • Develop differentiated positioning and messaging frameworks for Alkami's fintech platform.
  • Partner with product, sales, and marketing teams to drive measurable business impact.

Product Marketing Go-to-market Strategy Positioning Competitive Analysis SaaS

20 jobs similar to Strategic Product Marketing Manager

Jobs ranked by similarity.

$174,000–$316,100/yr
US

  • Develop and execute the go-to-market strategy for fintech solutions, driving customer adoption and enterprise change management.
  • Lead product marketing, brand strategy, customer lifecycle marketing, and demand generation to accelerate growth.
  • Build and lead a high-performing marketing and change management organization, partnering cross-functionally for successful launches.

RealPage provides property management software and fintech solutions for residential and commercial properties. The company is a large enterprise with a focus on innovation and customer adoption, fostering a collaborative culture.

US 6w PTO

  • Develop joint positioning, messaging, and go-to-market narratives for platform and technology partners.
  • Lead launch readiness for partner-built integrations across Product, Partnerships, Sales, and CS.
  • Translate MDF commitments into briefs, content, enablement, and reporting with clear scope.

Triple Whale is the AI operating system for modern ecommerce, helping brands turn complex data into actions that grow profit. More than 65,000 brands, including Pressed Juicery, OUAI, and True Classic, use the platform.

Europe

  • Own positioning and messaging for AppFollow's products, leading launches from development to campaign execution.
  • Build the product feedback loop with Sales and CS, aggregating insights and feeding them back to Product and Marketing.
  • Own customer proof: case studies, testimonials, and the internal source of truth for all product descriptions.

AppFollow is an AI-powered app reputation and ASO platform for mobile and Steam publishers. We are a B2B SaaS company serving SMB, mid-market and enterprise clients, with a remote team based mostly in Europe.

$150,000–$180,000/yr
US

  • Own positioning and messaging to make Vitalize's value clear.
  • Deeply understand customers, market, and product to drive launches and sales enablement.
  • Partner with Product, Sales, and Customer Success to craft compelling stories and measure impact.

Vitalize is building the AI operating system for how health systems manage labor and capacity. We've raised $31M from top healthcare investors and are trusted by leading health systems across the country.

$131,200–$150,000/yr
US Unlimited PTO

  • Own positioning, messaging, and field enablement for LastPass products.
  • Lead go-to-market planning for launches across product, sales, and brand.
  • Develop sales enablement materials and conduct customer research to sharpen strategy.

LastPass delivers Secure Access Essentials, helping individuals and organizations manage and protect access to AI, applications, and credentials straight from the browser. Trusted by more than 100,000 businesses and millions of users worldwide, LastPass blends strong security with everyday simplicity, offering a collaborative and inclusive remote-first culture.

$215,200–$300,000/yr
US

  • Define the product and platform story, including positioning, messaging, and value proposition for Seismic's combined portfolio.
  • Lead a world-class global product marketing organization, owning go-to-market strategy and execution for major launches.
  • Make regulated industries a strategic advantage by embedding governance, compliance, and trust into product narratives.

Seismic is a go-to-market performance platform that helps organizations align revenue teams with AI-powered enablement, content, and analytics. The company has thousands of employees and fosters a culture of innovation and collaboration.

US Canada

  • Lead go-to-market strategy and launches, owning positioning, messaging, and pricing across the portfolio.
  • Build sales enablement with playbooks, training, and battlecards that empower field teams.
  • Use AI-assisted research and voice-of-customer practices to sharpen competitive insight and decisions.

Really Great Reading designs innovative literacy products and training that bring the Science of Reading to thousands of schools. It fosters a collaborative, diverse culture focused on improving literacy scores nationwide.

US

  • Develops integrated go-to-market strategies and messaging for assigned markets.
  • Researches market trends, competitive landscapes, and customer needs to inform product positioning.
  • Collaborates cross-functionally to create sales enablement tools and compelling marketing assets.

ConnectWise is a global software company that helps technology solution providers manage businesses and deliver customer experiences. With over 3,000 colleagues across North America, EMEA, and APAC, we foster an inclusive culture that values diverse perspectives and skills.

Europe

  • Own product positioning and messaging for pdfFiller across key customer segments, translating complex capabilities into compelling commercial narratives.
  • Lead go-to-market strategy for major launches, partnering with Product to ensure customer insight drives roadmap and adoption.
  • Develop deep customer and market insight, enable sales teams, and shape product strategy to drive commercial impact.

airSlate is a global SaaS technology company developing no-code workflow automation, electronic signature, and document management solutions. With over hundreds of millions of users and more than one million customers worldwide, airSlate fosters a culture of growth and innovation across teams in more than 20 countries.

Canada

  • Own go-to-market strategies for products, features, and capabilities across the full lifecycle.
  • Develop clear product positioning, messaging, and competitive battlecards that drive market success.
  • Partner with Product, Marketing, Sales, and customer-facing teams to align launch plans and commercial priorities.

Jobgether is an AI-powered job matching platform that connects candidates with hiring companies based on core requirements. The company is technology-driven and uses an objective, data-backed approach to accelerate hiring for partner organizations.

$135,000–$150,000/yr
US

  • Lead go-to-market strategy and execution for monthly releases and quarterly product launches for platform services.
  • Translate innovative offerings into marketable, sellable solutions that drive adoption and revenue growth.
  • Collaborate with cross-functional teams to deliver compelling content and enablement for sales and partners.

Outreach is a complete agentic AI platform for revenue teams that automates workflows and powers sales processes. The company serves world-leading enterprises like Databricks, SAP, and Siemens, and fosters a collaborative, innovative culture where teams support each other.

$246,000–$273,000/yr

  • Develop and own Strike's global marketing strategy, budget, and operating plan.
  • Build the marketing organization from the ground up, including team, systems, and agencies.
  • Own go-to-market strategy, customer acquisition, and lifecycle marketing.

Strike is a Bitcoin company that enables buying and selling bitcoin, paying bills, and borrowing against holdings, available in over 100 countries. It is a high-growth startup with a global customer base and a strong brand, building a better financial system powered by Bitcoin.

US Unlimited PTO

  • Own product marketing for partnerships, from pricing and packaging to launch and enablement.
  • Lead end-to-end GTM strategy for partner launches and co-marketing initiatives.
  • Develop buyer personas and joint value propositions in collaboration with cross-functional teams.

Greenhouse is a hiring platform that helps companies hire great people. They are a remote-first company with an award-winning culture, recognized by Fortune and Inc., and employ hundreds globally.

US Unlimited PTO

  • Lead strategic marketing initiatives across a B2B SaaS portfolio, combining product marketing, demand generation, and client expansion to drive measurable revenue growth.
  • Develop differentiated positioning, compelling messaging, and go-to-market strategies while creating sales enablement resources for product, sales, and client success teams.
  • Own the client expansion demand generation strategy, building persuasive narratives and targeted campaigns to increase upgrades, renewals, and expansion revenue.

They are a B2B SaaS company managing a complex product portfolio across multiple markets. The company operates with a globally distributed, remote-first team and fosters a culture of autonomy, innovation, and professional growth.

North America Unlimited PTO 14w maternity 2w paternity

  • Shape marketing strategy and commercial success for consumer digital products and services.
  • Develop product positioning, messaging, pricing, and go-to-market plans to drive growth.
  • Lead cross-functional initiatives across product, marketing, revenue, and customer support teams.

The company creates consumer digital products and connected healthcare experiences. It fosters a collaborative, innovation-focused remote culture.

$130,000–$180,000/yr
North America 4w PTO

  • Own product marketing function, leading positioning, messaging, and Product-Led Growth strategy.
  • Manage one Product Marketing Manager and build scalable PMM frameworks and launch processes.
  • Partner with Product, Sales, and CS to drive GTM launches, enablement assets, and data-driven KPIs.

Donorbox is a leading fundraising platform and donor management system for nonprofits. Our profitable, bootstrapped company has a 150-person remote team across 23+ countries and is rated #1 on G2.

US Unlimited PTO

  • Drive product positioning, messaging, and go-to-market strategy for new products and features.
  • Lead competitive intelligence, win/loss analysis, and sales enablement to help AEs win deals.
  • Build customer education programs and measure product marketing impact to improve adoption.

Influ2 brings account-based marketing to the contact level, enabling businesses to target specific buyers with ads and orchestrate journeys across channels. The company is a cash-positive, Series A-funded organization with 200+ enterprise customers and a team culture that values diverse perspectives and work-life balance.

Canada 5w PTO

  • Develop differentiated positioning, messaging, and go-to-market strategies for B2B SaaS products.
  • Lead full-funnel marketing, product launches, and sales enablement across cross-functional teams.
  • Use customer intelligence, AI, and automation to scale product marketing impact and drive measurable growth.

A B2B SaaS company focused on building and scaling solutions for large enterprise customers. The culture is product-first, high-impact, and collaborative, with a remote work environment and a strong emphasis on ownership and growth.

$220,000–$260,000/yr
US

  • Own product marketing end-to-end for AI infrastructure and AI-native applications.
  • Define positioning, messaging, and category narratives across durable execution and AI agents.
  • Partner with founders on packaging, pricing, and go-to-market strategy.

Restate builds durable execution infrastructure for AI-native applications and distributed systems. Backed by a $20M Series A and a world-class engineering team, the company is in its early growth stage with a founder-driven culture.

US

  • Lead multiple high-complexity, cross-functional GTM initiatives for Education and Curriculum products.
  • Own GTM motions end-to-end from opportunity identification through launch and performance measurement.
  • Partner with Sales, Marketing, Finance, and Analytics to drive acquisition, adoption, expansion, and retention.

Brightwheel is the largest, fastest growing, and most loved platform in early ed, trusted by millions of educators and families every day. It is a three-time Cloud 100 company backed by top investors, with a distributed team across US time zones and select offices internationally.