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  • Own positioning, messaging, and go-to-market strategy for Colibri's Healthcare B2B products.
  • Lead customer and competitive research, product launches, and sales enablement across a growing portfolio.
  • Partner with Product, Sales, and Marketing teams to build alignment and drive measurable business impact.

Product Marketing Go-to-Market Strategy Competitive Intelligence Sales Enablement Customer Research

20 jobs similar to Senior Product Marketing Manager

Jobs ranked by similarity.

US Unlimited PTO

  • Drive product positioning, messaging, and go-to-market strategy for new products and features.
  • Lead competitive intelligence, win/loss analysis, and sales enablement to help AEs win deals.
  • Build customer education programs and measure product marketing impact to improve adoption.

Influ2 brings account-based marketing to the contact level, enabling businesses to target specific buyers with ads and orchestrate journeys across channels. The company is a cash-positive, Series A-funded organization with 200+ enterprise customers and a team culture that values diverse perspectives and work-life balance.

$0–$150,000/yr
US

  • Own product marketing for a dedicated line of business, connecting Product, Sales, Customer Success, and Marketing.
  • Develop product positioning, value propositions, and go-to-market plans grounded in customer needs.
  • Create sales enablement materials and lead customer and competitive research to inform strategy.

12twenty is a leading talent acquisition platform connecting employers with elite early career professionals from top universities. The fast-growing company values collaboration, innovation, and continuous improvement.

$160,000–$180,000/yr
US

  • Own product marketing end to end, including sales enablement, module marketing, and customer expansion.
  • Build and maintain the core sales content library, deal-specific assets, and competitive battlecards.
  • Develop executive buyer messaging and partner with Sales, Client Success, and Product to drive growth.

Bayesian Health improves patient outcomes by empowering clinicians with real-time AI insights for smarter, patient-specific care. It is a small, mission-driven remote startup backed by top-tier tech and biotech investors, with a culture of close collaboration and shared respect.

US Unlimited PTO

  • Own EMS product marketing end-to-end, including market segmentation, personas, messaging, positioning, competitive intelligence, and go-to-market strategy.
  • Partner with Sales, Marketing, Product, Revenue Operations, and Customer Success to scale First Due's presence in the fastest growing EMS market segment.
  • Enable sales with tools and content, deliver customer insights to Product, and measure campaign impact on launches, pipeline, close rates, and awareness.

First Due provides transformative, end-to-end software solutions for fire and EMS agencies, empowering them to run safer, smarter, and more effective operations. The company is a fully remote, mission-driven team offering comprehensive benefits, flexible PTO, and opportunities for advancement.

$150,000–$180,000/yr
US

  • Own positioning and messaging to make Vitalize's value clear.
  • Deeply understand customers, market, and product to drive launches and sales enablement.
  • Partner with Product, Sales, and Customer Success to craft compelling stories and measure impact.

Vitalize is building the AI operating system for how health systems manage labor and capacity. We've raised $31M from top healthcare investors and are trusted by leading health systems across the country.

US Canada

  • Lead go-to-market strategy and launches, owning positioning, messaging, and pricing across the portfolio.
  • Build sales enablement with playbooks, training, and battlecards that empower field teams.
  • Use AI-assisted research and voice-of-customer practices to sharpen competitive insight and decisions.

Really Great Reading designs innovative literacy products and training that bring the Science of Reading to thousands of schools. It fosters a collaborative, diverse culture focused on improving literacy scores nationwide.

$175,000–$185,000/yr
US

  • Develop platform narratives, positioning, and product launches for IT and business audiences.
  • Conduct market research, win/loss analysis, and competitive intelligence to inform strategy.
  • Create enablement content, collateral, and training for sales and customer-facing teams.

Tines is an intelligent workflow company that powers critical workflows for IT and security teams. It values Simplicity, Speed, and Soundness, fostering a culture of curiosity, growth, and integrity.

North America

  • Own GTM activation for Service CRM, partnering with Sales, Demand Gen, and Field Marketing to turn messaging into deals.
  • Build sales enablement tools like pitch decks, battle cards, and discovery frameworks, and run training sessions that actually stick.
  • Drive competitive intelligence and messaging/positioning to arm sellers to win across customer service and field service.

ServiceNow is the AI control tower for business reinvention, bringing together AI, data, and workflows to help 85% of the Fortune 500 work smarter. The company is building an AI-native culture where technology and talent are unstoppable together.

Canada 5w PTO

  • Develop differentiated positioning, messaging, and go-to-market strategies for B2B SaaS products.
  • Lead full-funnel marketing, product launches, and sales enablement across cross-functional teams.
  • Use customer intelligence, AI, and automation to scale product marketing impact and drive measurable growth.

A B2B SaaS company focused on building and scaling solutions for large enterprise customers. The culture is product-first, high-impact, and collaborative, with a remote work environment and a strong emphasis on ownership and growth.

Canada

  • Lead competitive intelligence programs and develop enablement tools to empower sales teams to win.
  • Own creation of competitive insights, battlecards, and sales playbooks aligned with product strategy.
  • Partner with cross-functional teams to synthesize market trends and drive sales productivity.

Ping Identity provides a cloud identity platform that makes digital experiences secure and seamless. The company serves over half of the Fortune 100 and fosters a culture that champions individuality and flexibility.

US Unlimited PTO

  • Lead strategic marketing initiatives across a B2B SaaS portfolio, combining product marketing, demand generation, and client expansion to drive measurable revenue growth.
  • Develop differentiated positioning, compelling messaging, and go-to-market strategies while creating sales enablement resources for product, sales, and client success teams.
  • Own the client expansion demand generation strategy, building persuasive narratives and targeted campaigns to increase upgrades, renewals, and expansion revenue.

They are a B2B SaaS company managing a complex product portfolio across multiple markets. The company operates with a globally distributed, remote-first team and fosters a culture of autonomy, innovation, and professional growth.

Canada

  • Own go-to-market strategies for products, features, and capabilities across the full lifecycle.
  • Develop clear product positioning, messaging, and competitive battlecards that drive market success.
  • Partner with Product, Marketing, Sales, and customer-facing teams to align launch plans and commercial priorities.

Jobgether is an AI-powered job matching platform that connects candidates with hiring companies based on core requirements. The company is technology-driven and uses an objective, data-backed approach to accelerate hiring for partner organizations.

US 18w maternity 16w paternity

  • Own go-to-market across new business, renewals, and upsell, representing PM in revenue leadership.
  • Partner with revenue, enablement, growth, and PR to align messaging, training, and campaigns.
  • Lead the downstream PM team and build an AI-native production engine for on-brand assets.

Spring Health is a global mental health company using an AI-native platform to deliver personalized support across coaching, therapy, and medication. It reaches 170 million+ people and fosters a culture of thoughtful AI use.

US 6w PTO

  • Develop joint positioning, messaging, and go-to-market narratives for platform and technology partners.
  • Lead launch readiness for partner-built integrations across Product, Partnerships, Sales, and CS.
  • Translate MDF commitments into briefs, content, enablement, and reporting with clear scope.

Triple Whale is the AI operating system for modern ecommerce, helping brands turn complex data into actions that grow profit. More than 65,000 brands, including Pressed Juicery, OUAI, and True Classic, use the platform.

North America Unlimited PTO 14w maternity 2w paternity

  • Shape marketing strategy and commercial success for consumer digital products and services.
  • Develop product positioning, messaging, pricing, and go-to-market plans to drive growth.
  • Lead cross-functional initiatives across product, marketing, revenue, and customer support teams.

The company creates consumer digital products and connected healthcare experiences. It fosters a collaborative, innovation-focused remote culture.

US

  • Develops integrated go-to-market strategies and messaging for assigned markets.
  • Researches market trends, competitive landscapes, and customer needs to inform product positioning.
  • Collaborates cross-functionally to create sales enablement tools and compelling marketing assets.

ConnectWise is a global software company that helps technology solution providers manage businesses and deliver customer experiences. With over 3,000 colleagues across North America, EMEA, and APAC, we foster an inclusive culture that values diverse perspectives and skills.

US Unlimited PTO

  • Own positioning, messaging, and product launches to shape how Hipp is perceived in the market.
  • Develop sales enablement materials and product demos that translate complex capabilities into clear customer value.
  • Conduct market and competitive research to inform go-to-market strategy and support revenue growth.

Hipp Health is an AI-native healthcare platform that modernizes operations for non-hospital healthcare providers, streamlining clinical workflows, billing, and revenue cycle management. As the company's first product marketer, you'll join a growing, collaborative team that values creativity and direct client engagement.

$150,000–$175,000/yr
US 16w maternity 16w paternity

  • Partner with Product Management to validate product concepts through customer interviews and data analysis.
  • Lead end-to-end product launches including positioning, messaging, launch assets, and cross-functional coordination.
  • Develop sales enablement materials, presentations, playbooks, and collateral to support commercial conversations.

Maven Clinic is the world's largest virtual clinic for women and families, providing end-to-end health programs across fertility, maternity, parenting, and more. With over 30 workplace awards and backing from leading investors, Maven has a mission-driven culture focused on making healthcare work for all.

$135,000–$150,000/yr
US

  • Lead go-to-market strategy and execution for monthly releases and quarterly product launches for platform services.
  • Translate innovative offerings into marketable, sellable solutions that drive adoption and revenue growth.
  • Collaborate with cross-functional teams to deliver compelling content and enablement for sales and partners.

Outreach is a complete agentic AI platform for revenue teams that automates workflows and powers sales processes. The company serves world-leading enterprises like Databricks, SAP, and Siemens, and fosters a collaborative, innovative culture where teams support each other.

Canada UK India

  • Own release marketing and enablement, coordinating customer-facing collateral like release notes, demo videos, and help content.
  • Build sales enablement materials including battlecards, competitive FAQs, and objection-handling content.
  • Maintain awareness of the competitive landscape and contribute to positioning, messaging, and launch planning.

Loopio is a remote-first company that builds a platform for creating and managing proposals, RFPs, and security questionnaires. They are an award-winning workplace with a global team of employees across Canada, the UK, and India, and they foster a supportive culture with employee resource groups and professional development opportunities.