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Australia

  • Lead brand strategy and integrated campaigns for Binance Australia, ensuring global brand localization.
  • Oversee end-to-end campaign execution across paid, owned, and earned channels.
  • Collaborate with cross-functional teams including PR, legal, and global marketing to drive brand growth.

Brand Strategy Agency Management Localization Stakeholder Management

20 jobs similar to Senior Brand & Growth Manager - ANZ

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  • Develop and implement a strategic plan to drive growth and market presence in the country, ensuring alignment with global objectives.
  • Establish and maintain strong relationships with government officials and regulatory agencies to influence policy.
  • Identify and pursue new business opportunities and partnerships to expand the user base within the country.

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries.

Argentina

  • Manage development and execution of regional and local product campaigns with internal stakeholders to meet business objectives.
  • Grow user base and increase brand awareness through online and offline marketing activities, partnerships, and channel experimentation.
  • Monitor campaign progress using data analysis and user feedback to optimize growth and user experience across web and native-app channels.

Binance is the world's leading blockchain ecosystem and cryptocurrency exchange by trading volume, trusted by 300+ million users in 100+ countries. We leverage digital assets and blockchain to build an inclusive financial ecosystem, with a flat structure and a focus on security, transparency, and innovation.

Australia

  • Own HighLevel’s growth and success across Australia as the senior-most market leader.
  • Develop and execute a multi-year market strategy to accelerate customer growth, revenue, partnerships, and brand presence.
  • Build a network of agency owners, affiliates, and ecosystem partners to drive adoption and revenue expansion.

HighLevel is an AI-powered business operating system for agencies, entrepreneurs, and SMBs to build, automate, and scale. With over 2,000 team members across 10+ countries, HighLevel operates as a global, remote-first organization built for speed and ownership.

MENA

  • Manage and grow long-term relationships with key affiliates and channel partners across the MENA region.
  • Drive affiliate performance growth and monitor metrics to identify risks and opportunities.
  • Handle affiliate concerns and collaborate with internal teams to design joint campaigns and incentive programs.

Binance is a leading global cryptocurrency exchange offering a platform for trading various digital assets. It operates with a large, fast-paced team focused on innovation and compliance in the crypto space.

Global

  • Plan and execute integrated marketing campaigns.
  • Coordinate GTM launches across multiple functions.
  • Manage campaign timelines and execution.

Binance is a leading global cryptocurrency exchange. As a large, fast-paced organization, we foster a culture of innovation and collaboration.

Indonesia

  • Lead cybersecurity, operational resilience, and regulatory compliance initiatives across Indonesia.
  • Ensure adherence to OJK, Bappebti, PDP Law, and Bank Indonesia regulations while aligning with Binance's global security framework.
  • Act as primary advisor to executive leadership and engage directly with Indonesian regulators on security and data protection matters.

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange. We are trusted by over 300 million people in 100+ countries and offer a wide range of digital-asset products and services.

  • Drive user growth and reactivation through local initiatives and experiments.
  • Launch and optimize acquisition and activation campaigns based on data and business priorities.
  • Identify growth opportunities via A/B testing, product experiments, and continuous optimisation.

Binance is a leading global cryptocurrency exchange. As a large tech company with thousands of employees, it fosters an innovative, fast-paced culture focused on crypto and fintech.

Argentina

  • Own the stablecoin product roadmap and define how blockchain rails integrate into payments and treasury workflows.
  • Build cross-border payment products that allow businesses to send, receive, convert and hold stablecoins alongside fiat.
  • Navigate compliance, risk, and partnerships to ship compliant products in multiple markets.

Jeeves is a financial operating system for global businesses offering corporate cards, cross-border payments, and spend management. It serves over 5,000 clients across 20+ countries and has raised over $380 million.

APAC

  • Manage full-cycle recruitment for open positions, including sourcing, screening, interviewing, and offer negotiation.
  • Partner closely with hiring managers and HR stakeholders to understand hiring needs and provide market insights.
  • Build and maintain strong talent pipelines through multiple sourcing channels, including market mapping and proactive outreach.

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. Trusted by over 300 million people in 100+ countries, we offer an unmatched portfolio of digital-asset products and are committed to advancing financial freedom through blockchain technology.

US Unlimited PTO

  • Drive Ondo asset adoption growth across new partners, chains, and regions, identifying expansion opportunities.
  • Design and execute joint campaigns to attract and retain users, owning strategy, creative direction, and post-campaign analysis.
  • Evaluate partner performance using onchain and campaign data to refine strategy and optimize ROI.

Ondo Finance provides institutional-grade, blockchain-enabled investment products and services, developing decentralized finance technology and managing tokenized funds. Founded by alumni from Goldman Sachs Digital Assets Team, the company is backed by top investors like Founders Fund and Coinbase Ventures, and is a fully remote team with members across the U.S.

Global

  • Lead overarching creative strategy and brand building, developing original content campaigns that simplify complex blockchain concepts.
  • Establish and enforce consistent brand guidelines including tone of voice, visual direction, and messaging across all markets.
  • Collaborate cross-functionally with product, engineering, and growth teams to integrate cohesive branding into videos, partnerships, and events.

Trust Wallet is a leading non-custodial cryptocurrency wallet that enables users to securely manage and grow digital assets across 100+ blockchains. Trusted by over 200 million people worldwide, the company fosters a vibrant, flat organizational culture with a global team.

Malaysia

  • Own and grow trading volume in your assigned region through KOL partnerships, affiliate programmes, and BD-led community initiatives
  • Identify, approach, and close relationships with high-impact KOLs with proven conversion track records
  • Leverage your existing network to accelerate onboarding of BDs, KOLs, and partners you've already built trust with

Flipster is a high-performance crypto perpetuals trading platform. The company operates globally with users in nearly 200 countries and emphasizes compliance and security.

Global

  • Own the full sales pipeline: source, qualify, pitch, negotiate, and close new crypto project sponsors, KOLs, and affiliates from first contact to signed deal.
  • Build and work a live prospect list: drive outreach proactively via Telegram BD communities, Crypto Twitter, conference floors, and your personal book of contacts.
  • Manage concurrent KOL deal flows: execute multiple KOL partnerships simultaneously, maintaining clear timelines, deliverables, and communication standards.

Boost by Banter is a media brand that millions of crypto-native people follow and trust, building a commercial engine with real teeth for sponsorships and partnerships. It is a small, growing team where brand equity is leveraged from day one.

Australia 16w maternity 16w paternity

  • Launch and own a product category in Australia, strategizing the best ways to scale and partnering with the GM to determine next categories.
  • Build relationships with influencers and execute on-app and in-person events to create community-defining moments.
  • Develop a robust seller pipeline, manage ongoing relationships, and use data to drive category growth.

Whatnot is the largest livestream shopping platform in North America and Europe, enabling anyone to turn their passion into a business. They were recently named the #1 Best Startup Employer in America by Forbes and are backed by a remote co-located team across multiple global hubs.

Philippines

  • Own the operational delivery of KYC, EDD, and ODD programmes, ensuring regulatory standards and quality thresholds.
  • Oversee outsourced review agents through quality checks, calibration sessions, and feedback loops.
  • Prepare for internal and external audits, maintaining audit-ready evidence packs and process records.

Blockchain.com is a cryptocurrency financial services platform that provides secure digital asset transactions. The company operates globally with a focus on regulatory compliance and has a culture of operational excellence.

Global

  • Actively source, pitch, and onboard institutional-grade capital, market makers, and whales to increase platform TVL.
  • Tap into existing relationships with CEX VIP client management teams, prime brokers, and OTC desks to route liquidity.
  • Identify and build strategic partnerships with traditional Web2 financial institutions, crypto funds, family offices, and asset managers.

Hyphen Connect Limited is a recruitment platform connecting talent with opportunities in the crypto and Web3 space. They operate with a remote-first culture, focusing on fast-growing ecosystems.

Global

  • Drive revenue growth and institutional adoption of the Prime Financing platform by structuring and pricing bespoke credit facilities.
  • Collaborate with sales and risk teams to convert pipeline, manage credit exposure, and deliver capital-efficient financing solutions for crypto-native and TradFi institutions.
  • Negotiate and close legal contracts, create detailed memos, and regularly analyze risk levels and market trends to optimize funding and credit operations.

Anchorage Digital is a crypto platform enabling institutions to participate in digital assets through custody, staking, trading, governance, and security. With over 600 employees and a valuation over $3 billion, the company is funded by leading institutions and fosters an inclusive Village culture.

Brazil

  • Own the full sponsorship and partnership sales cycle, including sourcing, pitching, negotiating, and closing deals with crypto projects, advertisers, KOLs, and affiliates.
  • Proactively build and maintain a strong outbound pipeline using crypto communities, conferences, Telegram groups, Crypto Twitter, and personal networks.
  • Manage multiple concurrent KOL and affiliate partnerships, ensuring clear communication, timelines, and successful campaign execution.

APAC

  • Proactively hunt and acquire new clients in the crypto derivatives market.
  • Maintain and grow relationships with existing clients to ensure ongoing business and satisfaction.
  • Develop and implement effective sales strategies to meet and exceed targets.

Bybit is one of the world’s leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions. Backed by a global team of ambitious builders, problem-solvers, and innovators, we foster a high-performance and fast-moving environment where talent is empowered to drive real impact at global scale.

$80,000–$100,000/yr
US Unlimited PTO 12w maternity 4w paternity

  • Manage and grow a portfolio of top-tier creators, driving performance and retention through data analysis and actionable recommendations.
  • Collaborate cross-functionally with Brand, Influencer, Product, and Data teams to advocate for creator needs and influence the product roadmap.
  • Own retention metrics including monthly active creators, earnings growth, and creator NPS, while spotting new opportunities for brand connections.

BrandCycle is an influencer and affiliate marketing platform representing over 7,000 social media influencers, bloggers, and content creators. Acquired by StackCommerce and backed by TPG, the company works with over 700 top brands including Target and lululemon.