Source Job

US

  • Drive a brand-new incentives and lifecycle marketing program aimed at the guest community.
  • Own CRM execution end-to-end, including strategy, feasibility, QA, and campaign management.
  • Partner with analytics to evaluate performance and synthesize insights for leadership.

CRM Lifecycle Marketing SQL Email Marketing Cross-functional Collaboration

11 jobs similar to Senior Growth Marketing Lead, Guest Engagement

Jobs ranked by similarity.

US Unlimited PTO

  • Manage and grow lifecycle marketing programs for a portfolio of clients across email, SMS, push, and other owned channels.
  • Build and optimize automated campaigns, including welcome, nurture, cart abandonment, and win-back programs.
  • Lead client reporting, performance reviews, and strategic recommendations using lifecycle KPIs and analytics.

Wpromote is a digital marketing agency focused on driving growth through data-driven strategies. Recognized as a Best Place to Work by Ad Age and Glassdoor and Adweek's Fastest Growing Digital Agency, the company fosters an inclusive culture with a strong emphasis on work-life balance and employee support.

US

  • Own the lifecycle engine for multi-channel programs across cold and warm email, in-app messaging, SMS, and automation platforms.
  • Build nurture and conversion programs that move users from first touch to expansion.
  • Manage automation infrastructure including Customer.io, Claude, N8N to drive segmentation, behavioral triggers, lead scoring, and campaign logic.

Seamless.AI provides the world's first real-time B2B search engine to help sales teams maximize revenue. It is one of Ohio's fastest-growing companies with a diverse and inclusive workplace.

US

  • Execute retention programs across upgrades, loyalty campaigns, coupons, and operational initiatives.
  • Own day-to-day deliverables and partner with channel managers to drive performance.
  • Support performance reporting and identify optimization opportunities.

IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and consumers through beauty membership. We are a remote-first company with a culture of connection, offering virtual activities, offsites, and professional development.

Global

  • Lead the execution and optimisation of guest communication strategy across a portfolio of hotels and clubs.
  • Manage brand-level newsletters, oversee automated guest communications, and ensure data quality and segmentation standards.
  • Work closely with local hotel teams to maintain consistency across all guest-facing communications and produce monthly CRM performance reports.

Aethos is a young and dynamic hospitality company that curates extraordinary places and shared learning experiences, focusing on sustainability, well-being, and community. They are a small to medium-sized company with a culture that values personal impact and freedom from modern stresses.

US

  • Execute and schedule multi-channel campaign sends across email, push, and SMS.
  • Support test ideation, write briefs, partner with Creative, and own the approval process.
  • Handle campaign coordination, maintain reporting, and support major roadmap initiatives.

IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers through beauty memberships. We are a remote-first company with a team that values connection, professional development, and a culture of self-discovery and confidence.

US Unlimited PTO 16w maternity 16w paternity

  • Own lifecycle strategy and execution across email, in-product, and other channels to drive onboarding, activation, retention, and expansion.
  • Map and maintain end-to-end customer journeys, identifying key moments, gaps, and opportunities for impact.
  • Design and execute end to end lifecycle programs from ideation through launch, QA, and iteration.

Vanta helps businesses earn and prove trust by automating security monitoring and compliance. The company has a kind and talented team with a mission to restore trust in internet businesses.

Europe

  • Develop and optimize the engagement phase of the CRM lifecycle for active, premium, and luxury customers.
  • Design scalable lifecycle journeys, marketing automations, and cross-channel campaigns across email, app, and print.
  • Analyze customer behavior, engagement signals, and purchase patterns to drive data-driven decisions and personalization.

Breuninger is a fashion and lifestyle retailer operating department stores and online shops in multiple European countries. With 6,500 employees, the company values tradition, international growth, and innovation.

US

  • Lead customer lifecycle marketing programs across onboarding, adoption, education, retention and expansion to drive engagement and revenue retention.
  • Manage and develop a customer marketing team, scaling programs as business needs grow.
  • Partner cross-functionally with Customer Success, Sales, Product, and RevOps to design and execute omni-channel campaigns.

Keeper Security transforms cybersecurity for millions of individuals and thousands of organizations globally with an intuitive, end-to-end encrypted platform. It is a fast-growing cybersecurity company trusted globally, published in 23 languages and sold in over 150 countries.

US East Coast

  • Own the full customer lifecycle from onboarding to expansion, designing experiments and data-driven interventions to drive adoption, retention, and expansion.
  • Use Pendo's own analytics to identify user behavior, drop-off points, and effective interventions, and execute cross-channel experiments across in-app guides, email, and NPS.
  • Lead a team of Adoption Managers and the Center of Excellence/Product Operations function, setting direction and coaching while staying close to the work.

Pendo is a software company founded by former product managers to improve society's experience with software. It is a fast-growing startup backed by top-tier investors like Battery Ventures and Salesforce Ventures, with a culture centered on bias to act and continuous improvement.

US 16w maternity 16w paternity

  • Architect and own the full consumer lifecycle roadmap, from pre-purchase nurture to post-purchase engagement.
  • Lead lifecycle go-to-market for new program launches, owning communications plans from pre-launch through ongoing retention.
  • Build and operate automated flows in Braze across email, SMS, push, and in-app channels, including complex segmentation and personalization.

Maven is the world's largest virtual clinic for women and families, offering digital programs for fertility, maternity, parenting, and menopause. With over 2,000 employer clients and recognition as a top workplace, Maven has raised over $425 million from leading investors.

US Unlimited PTO

  • Drive user retention and engagement through lifecycle marketing strategies across email, push, and in-app channels.
  • Leverage data and analytics to segment audiences, personalize content, and optimize campaigns with rigorous A/B testing.
  • Own the end-to-end campaign production workflow and partner cross-functionally to scale high-performing lifecycle programs.

Calm is a leading consumer mental health company on a mission to support everyone on every step of their mental health journey. With over 180 million downloads and supporting over 3,500 organizations, Calm has been recognized as a TIME100 Most Influential Company.