Source Job

Global

  • Own product positioning and messaging across all channels and collateral.
  • Develop and maintain deep competitive intelligence.
  • Own the GTM motion for product launches.

Product Marketing Competitive Analysis Storytelling Data Analysis GTM

20 jobs similar to Senior Product Marketing Manager

Jobs ranked by similarity.

US Unlimited PTO

  • Own positioning and messaging for Levanta across our ICPs, use cases, and product areas
  • Build and maintain our messaging architecture, including value props, proof points, differentiation, and objection handling
  • Create and scale core GTM assets including decks, one-pagers, battlecards, launch briefs, training materials, and demo narratives

Levanta is the leading affiliate marketing platform for marketplace sellers, helping Amazon and Walmart brands unlock a scalable, cost-effective marketing channel through direct affiliate partnerships. They have access to over 30,000 vetted publishers, influencers, affiliates, and media buyers.

$110,000–$150,000/yr
US

  • Own and evolve core product messaging: buyer pains → Ketch value → proof.
  • Create high-quality deliverables: decks, one-pagers, website copy, product pages, articles/blogs, email copy, and customer/partner narratives.
  • Keep a living view of the competitive landscape: new features, messaging, pricing signals, and positioning shifts.

Ketch helps modern brands simplify privacy operations and unlock permissioned data for growth. Their platform delivers technology to help businesses solve the hardest challenges in consent, permissioning, data governance, and regulatory compliance.

US Unlimited PTO

  • Define and communicate product value to the market.
  • Own product launch marketing, positioning, and messaging.
  • Develop sales enablement materials and act as a cross-functional expert.

Arpio is building the next generation of disaster recovery for the cloud, offering a SaaS solution to protect AWS infrastructure. They are a small but mighty team (YC W21) that loves to tackle hard problems and collaboratively build an innovative product.

Canada Unlimited PTO

  • Deliver high-quality, differentiated messaging that clearly communicates the value of new and existing TrustArc capabilities.
  • Translate complex technical concepts into compelling, solution-oriented narratives that resonate with diverse audiences.
  • Build, deliver, and lead impactful GTM and sales enablement tools, resources, and training.

TrustArc automates and simplifies the creation of end-to-end privacy management programs for global organizations. They are a global team across the Americas, Europe, and Asia that helps customers demonstrate compliance, minimize risk, and build trust.

$120,000–$150,000/yr
US Unlimited PTO 8w maternity 7w paternity

  • Evolve product marketing strategy and frameworks.
  • Own go-to-market planning for major releases.
  • Translate product capabilities into outcome-driven messaging.

ChowNow is a leading player in off-premise restaurant technology, offering solutions across the digital dining experience. They support over 20,000 restaurants across North America and are committed to helping local restaurants thrive in the digital economy.

US 14w maternity 8w paternity

  • Own Spark's core platform narrative and messaging framework across Medicare brokers and agencies.
  • Lead end-to-end GTM execution for product and feature launches, from strategy through post-launch measurement.
  • Create and direct content and programs that position Spark as a technology leader in the Medicare brokerage space.

Spark Advisors is building healthcare tech for the Medicare system guiding seniors through confusing changes to their Medicare plans, helping them find the right coverage for their needs. They are the fastest-growing Medicare platform in the country with a team from Square, Ramp, Yext, Oscar, and Cedar.

US

  • Leads global product marketing strategy, connecting product, sales, marketing, and customer insight.
  • Defines positioning, messaging, competitive intelligence, and go-to-market strategy.
  • Translates product innovation into market narratives, ensuring solutions are differentiated.

SuccessKPI is a global company focused on achieving success through unity. They value innovation, a strong work-life balance, and providing employees with opportunities to shape the future of the organization as a fully remote team, striving to create a diverse and dynamic culture.

US

  • Own positioning and client-facing content for new product launches.
  • Lead go-to-market execution for product releases and feature launches.
  • Monitor the competitive landscape and market trends.

Mural Health is a fast-growing clinical technology start-up that makes clinical trials easier for participants. They aim to eliminate any barriers participants or caregivers experience while being part of a clinical trial.

$130,000–$150,000/yr

  • Define and evolve Highlight’s product positioning and market narrative.
  • Lead messaging and go-to-market planning for product launches and feature releases.
  • Develop sales enablement materials, including: Sales decks, Competitive battlecards, Objection handling frameworks and Use case messaging.

They help consumer brands make better product decisions before they launch to market by testing product concepts, formulations, packaging, and messaging with real consumers. Highlight combines research expertise with AI-powered technology, enabling teams to run research-grade testing faster and at greater scale than traditional methods.

US Unlimited PTO

  • Lead the development and execution of go-to-market strategies for product launches.
  • Strategically create product messaging and positioning by conducting research.
  • Partner with the Sales and Customer Success teams to understand user pain points.

Turquoise Health is a Series C price transparency platform for finance leaders across healthcare. They power price transparency for 300+ enterprise organizations and are building the infrastructure for a more open, efficient healthcare marketplace, valuing transparency, empathy, and ownership.

US Unlimited PTO

  • Support launch planning and execution for new features and product enhancements.
  • Contribute to positioning, messaging frameworks, and value propositions.
  • Translate complex technical and compliance capabilities into clear narratives.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

US

  • Drive GTM for product launches, owning positioning, messaging, and launch plans.
  • Build and maintain enablement resources for sales and CSM teams.
  • Partner with Customer Success and Client Marketing to identify expansion opportunities.

Breezeway's award-winning platform helps coordinate, communicate, and verify detailed work at properties. Powering over 55M property care tasks, they help thousands of short-term rental managers increase operational efficiency and boost service revenue. As a remote-first company, they prioritize collaboration, ownership, and building a team that genuinely enjoys working together.

$176,500–$260,000/yr
US Unlimited PTO 11w maternity

  • Own messaging & positioning for Autonomous Identity, across products, solutions, and personas.
  • Lead competitive intelligence to succinctly and specifically articulate ‘why Lumos’.
  • Build and execute processes for product launches, alliance partnerships, new integrations, and more.

Lumos is solving the app and access management challenges for organizations of all sizes through a unified platform. They are pioneering the way to untangle the complex web of app and access management by building the critical infrastructure that defines relationships between apps, identities, and data. The team has grown from 20 to ~100 people, and their customer base has 10x’ed since launching out of stealth mode just over 2 years ago.

EU UK Canada US 5w PTO

  • Own the Analytics pillar strategy and roadmap.

Siteimprove is an agentic content intelligence platform. They help turn fragmented data into proactive insights. The company is a global organization that values its employees and has a strong focus on innovation and customer success.

$95,000–$100,000/yr
Canada

  • Develop customer-centric messaging and positioning that clearly communicates the value of our platform.
  • Create and manage product launch plans, ensuring seamless execution across Marketing, Sales, and Customer Success.
  • Conduct market and competitive research, delivering insights that sharpen our Go-To-Market strategy.

Mediafly's platform brings together sales enablement, content, and performance insights so sellers have the coaching, tools, and intelligence they need to succeed. They are a fully distributed company with an HQ in Chicago, IL and have been recognized as a Best Place to Work.

$140,000–$170,000/yr
US Unlimited PTO

  • Own positioning & messaging; define the 'why us' and maintain consistency across platforms.
  • Be the voice of the customer; conduct interviews and gather insights to identify conversion drivers.
  • Define and track key performance indicators using data and AI to enhance message testing.

They use an AI-powered matching process to ensure your application is reviewed quickly and fairly. They identify the top-fitting candidates and share this shortlist directly with the hiring company.

$75,000–$85,000/yr
US Unlimited PTO

  • Own the go-to-market strategy for Bluesight’s market-leading diversion and privacy SaaS products.
  • Translate complex technical capabilities into clear narratives for various audiences.
  • Maintain consistency across marketing, sales, and customer-facing materials.

Bluesight creates solutions that increase efficiency, safety and visibility for health systems, hospital pharmacy, and pharmaceutical manufacturers. They are a high growth healthcare information technology company with a start-up vibe and over 3,000 customers using their proven solutions.

$139,400–$200,000/yr
US 4w PTO

  • Define value propositions, positioning, and messaging for Oura's commercial offerings.
  • Lead GTM strategy and launch planning for commercial motions.
  • Own product positioning and messaging frameworks that power commercial sales materials.

Oura empowers individuals to understand and improve their health through the Oura Ring and connected app, providing insights into readiness, activity, and sleep quality. The company focuses on helping people live healthier lives and ensures its team members have what they need to do their best work.

$80,000–$95,000/yr
US

  • Steward product positioning, messaging, and narratives
  • Create materials to support go-to-market strategy and launch planning
  • Conduct customer, market, and competitive research

Energage helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 19 years of culture research and the results from 23 million employees surveyed across more than 70,000 organizations, Energage delivers the most accurate competitive benchmark available.

UK

  • Lead product strategy to attract new Partners and ensure their success.
  • Set and track KPIs/OKRs for your squad and manage trade-offs.
  • Iterate on onboarding to make Partners successful from day one.

UW aims to simplify utilities by offering them in one place, providing savings on energy, broadband, mobile, and insurance. They are focused on growth, aiming to double in size by attracting individuals who can contribute to their mission.