This role builds Silvacoβs digital engine from the ground up, architecting and leading a strategy spanning paid media, organic channels, SEO, content marketing, and marketing analytics for measurable revenue impact, lead generation, brand visibility, and thought leadership. Key responsibilities include digital strategy, execution, performance, ROI, social media, content strategy, automation, analytics, AI integration, and cross-functional collaboration.
Job listings
This is an exciting opportunity for a strategic thinker and natural communicator who thrives on execution and innovation. You'll lead the deployment of digital solutions and technologies that elevate the consumer experience and drive operational excellence. Acting as a key connector between corporate stakeholders and on-site operators, you will ensure the successful adoption, optimization, and scale of digital tools.
As a Growth Marketing Specialist, you will be responsible for driving customer acquisition and top-of-funnel growth for Civis Analyticsβ products by creating, executing, and optimizing marketing campaigns focused on building awareness, generating leads, and accelerating the adoption of our platform and services, and will plan and execute strategies that fuel customer acquisition.
Develop and own a creative testing roadmap focused on performance KPIs: new customer acquisition, CAC, LTV. Partner closely with channel managers and media buyers to develop and launch high-performing creative assets across Meta, TikTok, YouTube, and emerging platforms. Stay ahead of platform trends, competitor activity, and regulatory changes to keep Smalls at the cutting edge of DTC marketing.
You're a natural-born consultant who loves solving problems at scale and making recommendations that are rooted in data. You will craft and drive Paid Media strategy through an integrated approach to both Search and Social, leveraging expertise across a variety of paid channels. You will consult with clients, learning their needs and overall business objectives and leveraging data to grow their business via measurable recommendations and results.
Drive the development and execution of marketing strategies across various channels, focusing on digital channels. Collaborate with pricing and buying teams to plan and coordinate campaigns in all steps of the Go-To-Market process. Ensuring brand consistency and effective communication with cross-functional teams is key to success in this role, as well as a passion for the outdoors and target audience.
The Vice President of Growth Marketing will lead marketing efforts with a clear focus on lead generation and adoption in school districts. This senior role is responsible for driving qualified pipeline, building awareness, and helping Just Right Reader reach more educators and students nationwide. You will build and execute a full-funnel marketing strategy, launch campaigns, create K-12 audience content, own top-of-funnel metrics, and partner with sales.
Ideate, propose, and execute cutting-edge, high-impact top of funnel growth experiments, contributing at least 10% of all new site traffic. Deploy creative new tactics within existing growth channels to double their growth impact, including in affiliate program, SEO/AEO, website CRO, and more. Utilizing AI and automation tools, supercharge team's productivity to the top 5% of the industry and assist other sales & marketing team members in their week to week project execution.
Lead Headwayβs provider and patient marketing function directly responsible for ensuring the growth of Headwayβs core business. Drive demand generation for both patients and providers, leveraging both paid and owned channels. Recruit, retain, and develop a diverse and talented team to define Headwayβs go-to-market strategy, supporting Headwayβs ambitious growth goals.
A leading organization in the global professional services industry is seeking a Global Marketing Web Experience Specialist to join the Digital Marketing and Sales Experience team. This role is responsible for developing, managing, and maintaining digital campaigns and content across the global website, with a strong focus on delivering a best-in-class digital user experience.