Source Job

• Own go-to-market strategy for Life360's advertising products, including positioning, messaging, and commercialization across Direct and Self-serve business lines.
• Partner with Product Management to influence the roadmap, define launch readiness, and coordinate end-to-end launch plans across cross-functional teams.
• Create sales collateral and enable teams with market insights, competitive intelligence, and customer research to drive adoption and revenue growth.

Life360's mission is to keep people close to the ones they love through a category-leading mobile app, Tile tracking devices, and Pet GPS tracker. With over 500 remote-first employees and approximately 97.8 million monthly active users, the company is a household name for family safety and coordination.

• Own day-to-day go-to-market messaging across products, launches, and campaigns.
• Translate product innovation into compelling narratives for email, social, web, and sales collateral.
• Develop positioning and messaging frameworks for enterprise and nonprofit solutions.

Goodstack powers global social impact through a unified platform for enterprise giving, volunteering, and funding. Backed by General Catalyst, we are a fast-growing Series A SaaS company with a diverse team of 20+ nationalities across 5 continents.

• Owns end-to-end go-to-market strategy and execution for assigned platform areas, from product conception through adoption.
• Leads cross-functional GTM planning with Product, Sales, and Marketing, translating roadmaps into commercially impactful programs.
• Defines and tracks GTM KPIs including pipeline contribution, win rates, and sales enablement adoption.

Lumin Digital is a trailblazer in digital banking solutions, creating cutting-edge digital experiences for credit unions and banks. As a 100% cloud-native company of around 500 employees, our culture is built on trust, respect, and bold innovation.

• Connect product, market, positioning, and revenue strategy into a unified go-to-market plan.
• Build deep fluency in buyer personas, pain points, use cases, and objections.
• Turn complex products into clear, compelling value propositions.

SUBSCRIBE provides electronic subscription document technology and an order management system for alternative product transactions. They are a small but growing team, and this is a leadership role with real ownership.

• Own go-to-market strategy for your product areas, including positioning, messaging, launch execution, and measurement.
• Partner with EPD squads to shape feature narratives and ensure launches land with a real market impact.
• Drive product adoption and activation by connecting PMM work directly to the metrics that matter to the business.

Customer.io powers automated communication that people actually want to receive, helping teams send smarter, more relevant messages using real-time behavioral data. The company has over 8,000 companies using its platform and strives to build an inclusive team culture.

• Own how we talk about TLDR and our individual newsletters — positioning, messaging, and narrative across every customer-facing surface.
• Own the core sales toolkit — media kit, sales decks, case studies, one-pagers, and talk tracks — and keep it sharp, current, and consistent.
• Partner closely with Sales, Account Management, and Marketing so positioning actually lands in every advertiser conversation.

TLDR is the largest network of tech newsletters in the world, with over 7 million subscribers covering startups, software engineering, AI, cybersecurity, product, and more. Our 29-person full-time team includes alumni of TikTok, Business Insider, and Morning Brew, and we doubled our revenue from 2024 to 2025.

• You will build the PMM function from scratch, creating messaging, tools, and launch infrastructure that helps customers choose Campminder and feel confident.
• You will own the go-to-market narrative for product launches, partnering with customer success and product to ensure clear and timely messaging.
• You will lead positioning and messaging strategy for AI-powered features, translating technical capabilities into outcome-focused language for non-technical audiences.

Campminder builds software for summer camps, enabling meaningful experiences for kids. With over 20 years of experience, the company is stable, profitable, with a loyal customer base, and has been listed on Outside Magazine's 50 Best Places to Work for 8 consecutive years.

• Own Product Marketing strategy and positioning for HHAeXchange’s provider business.
• Define scalable operating models, frameworks, and AI-enabled workflows.
• Own go-to-market strategy and execution for new products and major releases.

HHAeXchange is a leading technology platform for home and community-based care. They aim to create an end-to-end homecare solution connecting patients, personal care providers, managed care organizations, and states.

• Drive product discovery and strategy by identifying opportunities, conducting customer research, and defining roadmaps.
• Build and launch products from concept to launch, owning requirements, partnering with engineering and design, and measuring outcomes.
• Shape the future of telecom by working on products like BrandVNO, eSIM onboarding, enterprise connectivity, and AI-powered communications.

OXIO is building the world's leading Telecom-as-a-Service (TaaS) platform, making connectivity programmable, scalable, and accessible like cloud services. They are a global, collaborative organization that values curiosity, ownership, and continuous learning.

• Own and build Amber's B2B marketing strategy for Europe from the ground up, covering positioning, messaging, and channels.
• Run PR, content, sales enablement, social, and events in region, acting as brand steward for Europe.
• Work with the sales team to support licensing deals and translate Australian success into compelling European narratives.

Amber is an energy technology and utility company automating home batteries, EVs, and smart energy devices to accelerate renewable energy use. With over 200 employees across energy, tech, marketing, and operations, we are a market leader in energy automation backed by leading VCs and impact investors.

• Manage product specs, daily plan, and QA to ship a consumer fintech app.
• Build the go-to-market strategy, website, and content for launch in Greece and Poland.
• Own social media, design micro-experiences, and use AI tools to work efficiently.

Myney is an AI-powered personal finance advisor that connects to users' bank accounts via PSD2 to help them budget and monitor financial health. It is an early-stage startup launching in Greece, with plans to expand to Poland.

• Own core positioning and messaging for products targeting utility leaders.
• Lead pricing, packaging, and go-to-market strategy for new and existing products.
• Build sales enablement materials and train reps on complex, multi-stakeholder deals.

Overstory uses AI and satellite imagery to help electric utilities reduce wildfire and outage risks from vegetation. Our global team of about 100 people values diversity, flexibility, and climate action.

• Own the strategy, discovery, and delivery of Gift Cart, a product enabling multi-cause donations in a single checkout.
• Define the product roadmap, analyze data, and write detailed engineering specifications.
• Collaborate cross-functionally with design, engineering, analytics, CSMs, and sales to launch features and drive growth.

Fundraise Up is a global fundraising platform that powers seamless donations for nonprofits. With over 160 product professionals across Europe and a 4.9/5 rating, we prioritize innovation, quality, and a product-focused culture.

• Lead product marketing for SaaS and hardware products, translating customer insights into compelling value propositions and GTM strategies.
• Drive product-led growth, launch GTM strategies, and increase customer adoption and retention rates.
• Align cross-functional teams on product vision and deliver data-driven customer insights to stakeholders.

xg-ai is a remote start-up/scale-up that develops SaaS and hardware products. As a growing company, it fosters a customer-centric culture focused on cross-functional collaboration and data-driven innovation.

• Develop product messaging and value propositions across web, campaigns, and sales tools.
• Support product launches with cross-functional coordination and deliverable tracking.
• Conduct competitive and market research to inform positioning and launch decisions.

Revalize empowers manufacturing businesses to better design, model, develop, and sell, using an AI-forward mindset. Serving over 16,000 global customers, it is a portfolio company of TA Associates and Hg.

• Develop differentiated messaging and positioning for products like Payments Intelligence, Payouts, Tax, Billing, and Link.
• Produce high-quality content such as executive briefings, analyst presentations, and sales playbooks.
• Lead market research and competitive analysis, building enablement assets for sales teams.

Stripe is a financial infrastructure platform for businesses, enabling companies from startups to enterprises to accept payments and grow revenue. With a mission to increase the GDP of the internet, Stripe has thousands of employees and a culture of innovation and collaboration.

• Develop and execute user retention strategies collaborating with cross-functional teams.
• Conduct data analysis to identify retention patterns and optimize customer journeys.
• Implement targeted retention campaigns using CRM tools like CleverTap and Braze.

Airalo is the world's first eSIM store, enabling connectivity in over 200+ countries and revolutionizing the telecom industry. The company is travel-tech oriented, with a team spread across 50+ countries and six continents, and values diversity, inclusion, and equity.

• Lead go-to-market planning for JetBrains AI Ecosystem launches and adoption initiatives, turning product changes into clear messaging and effective launch plans.
• Develop messaging and assets for key channels including web, blog posts, newsletters, and social content, partnering with Product and Marketing teams.
• Collect customer and competitive insights, track campaign performance, and help improve team processes over time.

JetBrains creates tools that help developers do their best work, integrating AI directly into IDEs to support workflows like writing code and automating tasks. The company fosters an open and inclusive workplace, welcoming everyone regardless of background, and offers benefits like flexible work locations and learning opportunities.

• Own and execute retailer-specific go-to-market strategies across existing retail media partner accounts, ensuring alignment with commercial and growth objectives.
• Lead expansion efforts into new international markets, including LATAM and EMEA, defining localized marketing and GTM approaches.
• Develop and run retail media marketing programs that support media sales, strengthen partner relationships, and drive revenue impact.

Our partner is a company at the intersection of retail media, adtech, and global market expansion, driving how retailer partnerships are activated, scaled, and commercialized across multiple geographies. They operate in a fast-paced, high-growth environment with significant career development potential.

• Own the product roadmap for a new mobile experience: evaluate scope, stress-test assumptions, and evolve plans based on learning.
• Conduct rigorous discovery with end users and operators, collaborating with Design and Engineering on solutions.
• Embed AI into the product to create genuine value and make strategic build, partner, or white-label decisions.

ButterflyMX empowers people to automate property access, operations, and security from a single platform. As a distributed, primarily remote workforce with over 23,000+ properties worldwide, they seek intelligent, passionate, and collaborative individuals.