Source Job

• Develop product messaging and value propositions across web, campaigns, and sales tools.
• Support product launches with cross-functional coordination and deliverable tracking.
• Conduct competitive and market research to inform positioning and launch decisions.

Revalize empowers manufacturing businesses to better design, model, develop, and sell, using an AI-forward mindset. Serving over 16,000 global customers, it is a portfolio company of TA Associates and Hg.

• Own go-to-market strategy for your product areas, including positioning, messaging, launch execution, and measurement.
• Partner with EPD squads to shape feature narratives and ensure launches land with a real market impact.
• Drive product adoption and activation by connecting PMM work directly to the metrics that matter to the business.

Customer.io powers automated communication that people actually want to receive, helping teams send smarter, more relevant messages using real-time behavioral data. The company has over 8,000 companies using its platform and strives to build an inclusive team culture.

• Own Product Marketing strategy and positioning for HHAeXchange’s provider business.
• Define scalable operating models, frameworks, and AI-enabled workflows.
• Own go-to-market strategy and execution for new products and major releases.

HHAeXchange is a leading technology platform for home and community-based care. They aim to create an end-to-end homecare solution connecting patients, personal care providers, managed care organizations, and states.

• Own day-to-day go-to-market messaging across products, launches, and campaigns.
• Translate product innovation into compelling narratives for email, social, web, and sales collateral.
• Develop positioning and messaging frameworks for enterprise and nonprofit solutions.

Goodstack powers global social impact through a unified platform for enterprise giving, volunteering, and funding. Backed by General Catalyst, we are a fast-growing Series A SaaS company with a diverse team of 20+ nationalities across 5 continents.

• Own end-to-end GTM strategy for AI-powered features, driving adoption and revenue impact across customer segments.
• Translate customer insights and market trends into clear positioning, messaging, and product narrative frameworks.
• Lead launch execution and enable Sales, Customer Success, and Support teams with compelling narratives and tools.

This company provides a SaaS platform with AI-powered products and marketing tools. It is a fast-growing organization with a focus on innovation and cross-functional collaboration.

• Develop industry messaging, solution positioning, and use-case narratives aligned with Replicant’s platform and product strategy.
• Lead cross-functional launch planning and execution, including enablement, GTM coordination, and post-launch optimization.
• Build and manage customer advocacy initiatives, including customer references, external case studies, internal “pocket stories,” and customer proof points that support Sales and Marketing efforts.

Replicant provides a platform that helps contact centers resolve more requests. It is a fast-growing AI company powered by large language models (LLMs) and designed for enterprise scale, security, and empathy.

• Design and execute growth and lifecycle strategies using data and automation to optimize acquisition, activation, retention, and monetization.
• Use generative AI and automation to scale content production, personalization, and data analysis, integrating new AI use cases into marketing workflows.
• Translate complex features into simple, resonant messages, build launch playbooks, and act as the user's voice inside the product team.

CloudWalk is a global payments and technology company building the future of financial infrastructure. It's a fast-moving, AI-driven company with products reaching millions of people, expanding into finance, intelligence, and human behavior.

• Lead go-to-market planning for JetBrains AI Ecosystem launches and adoption initiatives, turning product changes into clear messaging and effective launch plans.
• Develop messaging and assets for key channels including web, blog posts, newsletters, and social content, partnering with Product and Marketing teams.
• Collect customer and competitive insights, track campaign performance, and help improve team processes over time.

JetBrains creates tools that help developers do their best work, integrating AI directly into IDEs to support workflows like writing code and automating tasks. The company fosters an open and inclusive workplace, welcoming everyone regardless of background, and offers benefits like flexible work locations and learning opportunities.

• Lead the GTM strategy and execution for Unit4’s AInative architecture, a companywide, 18month initiative.
• Translate complex technical innovation into clear, credible economic value stories for CFOs, COOs, and CHROs.
• Build and lead a product marketing function that endures beyond individual launches.

Unit4 empowers people in service organizations with innovative Enterprise and Business software solutions. They've innovated and taken a new approach to delivering ERP that works for people, with self-driving, adaptive and intuitive software.

• Lead go-to-market execution for product releases and enhancements, coordinating across Product, Sales, Marketing, and Design teams.
• Develop product messaging, positioning, and sales enablement materials like one-pagers, battlecards, and FAQs.
• Gather customer and market insights from research, win-loss analysis, and team interviews to inform positioning and strategy.

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more with an amazing team of 25,200 people in 32 countries.

• Define and own product vision, strategy, and roadmap for marketing technology capabilities across multiple brands and business models.
• Partner with marketing, product, engineering, data, and sales leaders to drive a large-scale transformation involving Salesforce Marketing Cloud and Data Cloud.
• Translate marketing and customer needs into clear product requirements, user stories, and prioritized backlogs within an Agile environment.

Colibri is a pioneer in online professional education, delivering web-based courses since 2001. The company serves over 1 million customers annually and employs more than 1,500 mission-aligned professionals in a culture driven by love, joy, boldness, teamwork, and curiosity.

• Define the story: turn fraud and payments approaches into powerful messaging across the buyer journey.
• Grow the business: define go-to-market strategies and partner with cross-functional teams to improve win rates.
• Lead product launches: collaborate with product management to build launch plans and reinforce Forter as a market innovator.

Forter provides a decision engine that helps businesses assess transaction trust in eCommerce to block fraud and improve customer experience. The company has over 600 employees, has raised $525 million from top investors, and maintains a strong culture recognized by multiple workplace awards.

• Synthesize buyer research, competitive analysis, and product innovation into compelling market narratives and positioning frameworks.
• Create and execute sales enablement content including pitch decks, case studies, and demo narratives in partnership with GTM strategy.
• Collaborate across Product, Sales, and Marketing to ensure strategic alignment and measurable commercial impact.

Lumin Digital is a trailblazer in digital banking solutions, driven by a unique approach to technology, service, and people. They empower credit unions and banks with cutting-edge digital experiences and are a 100% cloud-native company.

• Develop a clear AI product vision and roadmap aligned with Dozuki’s mission and customer priorities.
• Lead discovery sprints to validate AI-driven concepts, including feasibility, usability, and ROI.
• Partner with marketing and sales to position AI offerings clearly and compellingly.

Dozuki empowers the frontline workforce with the expert knowledge, skills, and support they need to perform work safely, and to controlled standards. As a connected worker platform, they enable manufacturing companies to connect their processes, their people, and their platforms to drive frontline digital transformation.

• Define and drive the strategy for AI-powered patient engagement experiences.
• Create intuitive user experiences that help patients navigate their healthcare journey through AI-driven guidance and recommendations.
• Collaborate closely with Engineering, Design, Data, Legal, and AI teams to deliver impactful and safe AI-native experiences.

Docplanner is a healthcare technology company that empowers patients by giving them access to leave and read reviews and provides doctors with technology to manage bookings easily. They employ over 2,500 people globally and maintain a startup-mindset.

• Connect product, market, positioning, and revenue strategy into a unified go-to-market plan.
• Build deep fluency in buyer personas, pain points, use cases, and objections.
• Turn complex products into clear, compelling value propositions.

SUBSCRIBE provides electronic subscription document technology and an order management system for alternative product transactions. They are a small but growing team, and this is a leadership role with real ownership.

• Own the product vision, strategy, and roadmap for Campminder's operations workflows, driving initiatives from discovery through delivery.
• Lead ongoing discovery with camp directors and staff to understand operational friction, then translate insights into well-scoped product decisions.
• Define success metrics and hold yourself accountable to adoption, efficiency, accuracy, and customer satisfaction.

Campminder builds software for summer camps, enabling meaningful experiences for kids. They have over 150 employees, are stable and profitable, and have been listed on Outside Magazine's 50 Best Places to Work for 8 consecutive years.

• Own corporate market expertise by building deep intelligence on how Operations, Safety, Compliance, and Risk leaders think and buy.
• Drive product-market fit and value architecture for enterprise use cases to expand into new verticals.
• Equip sales teams with battlecards, playbooks, and narratives to increase win rates against competitors.

Panopto is a leader in visual and audio-based learning, building a video knowledge management platform that helps businesses and universities train, teach, and share knowledge. The company has over 1,600 clients and 11 million users globally, with a remote-first culture and offices in Pittsburgh, London, Hong Kong, Singapore, and Sydney.

• Own end-to-end growth marketing strategy for a new product, from early validation through readiness for scale.
• Build full-funnel demand generation campaigns using AI tools for segmentation, personalization, and channel optimization.
• Partner cross-functionally with Product, PMM, Sales, and Marketing to shape positioning, drive pipeline, and refine GTM approach.

1Password is building a foundation for a safe, productive digital future by innovating enterprise password management and pioneering unified access management for people and AI. With over 180,000 business customers and over $400M in ARR, the company is a fast-growing leader in cybersecurity that values curiosity, collaboration, and human-centric design.

• Drive GTM planning and execution for new Hatch feature launches.
• Maintain a deep understanding of the competitive landscape and customer needs.
• Assess market needs and conduct research to influence new product development.

Hatch is an AI agent lead management platform that helps services businesses turn every customer interaction into revenue growth. Recently acquired by Yelp, Hatch operates as a standalone product and is expanding its reach to help thousands more businesses unlock the revenue sitting in their lead pipeline.