Source Job

Global

  • Build and optimize lifecycle campaigns across email, in-product, and push notifications.
  • Develop onboarding, activation, expansion, and retention flows triggered by real product behaviors.
  • Partner with Growth Marketing, Product Marketing, Customer Experience, and Product to align messaging.

Lifecycle Marketing CRM Retention Email Marketing HubSpot

20 jobs similar to Lifecycle Marketing Manager

Jobs ranked by similarity.

$120,000–$135,000/yr
US 4w PTO

  • Optimizing and driving performance of Propel’s lifecycle marketing revenue program.
  • Translate strategy into executional excellence, partnering with marketplace and healthcare teams.
  • Manage and optimize lifecycle marketing performance, including forecasting and reporting performance.

Propel is building technology that strengthens the social safety net. They are a passionate team of ~100 Propellers who envision a future where every American has the tools and resources they need to thrive.

  • Design and execute lifecycle programs across various channels.
  • Partner with Product, Design, Engineering, and Data Analytics to shape communication inside the product.
  • Own lifecycle experimentation and measurement across activation, conversion, and retention.

Alt is unlocking the value of alternative assets, starting with the $5B trading-card market by letting collectors buy, sell, vault, and finance their cards in one place. They are backed by leaders at Stripe, Coinbase, Seven Seven Six, and pro athletes like Tom Brady and Giannis Antetokounmpo.

$130,000–$170,000/yr
US Unlimited PTO 8w maternity 7w paternity

  • Own B2B lifecycle strategy and roadmap across nurture, onboarding, activation, retention, and expansion.
  • Build and optimize multi-stage nurture and retention programs across email, push, SMS, and in-app channels.
  • Drive MQL → SQL → Closed Won performance from lifecycle programs in tight partnership with CX, Sales, and RevOps.

ChowNow is a leading player in off-premise restaurant technology, offering solutions across the entire digital dining experience so owners can focus on serving great food. They support over 20,000 restaurants across North America and are committed to helping local restaurants thrive in the digital economy.

Canada

  • Set the strategic direction for CRM and lifecycle marketing.
  • Own lifecycle performance across email and SMS.
  • Manage one CRM Specialist.

Willful simplifies estate planning for Canadians, making it more accessible and affordable. Over 400,000 individuals have utilized their services since 2017, trusting them with important estate planning decisions.

Europe

  • Own lifecycle strategy across email, push, in-app, and SMS using Braze.
  • Build, launch, and optimize automated customer journeys.
  • Lead planning and execution of seasonal and promotional campaigns.

Jobgether is a company that uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. They identify the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

US Unlimited PTO

  • Design and optimize omnichannel lifecycle marketing campaigns.
  • Drive customer activation, engagement, retention, referrals, and cross-sell efforts.
  • Own the engagement marketing roadmap, prioritizing initiatives based on customer impact, business goals, and data insights.

OnePay is a consumer fintech company trusted by millions of Americans to make money better, offering an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, lending, investing, and crypto. They are backed by Walmart and Ribbit Capital.

US Unlimited PTO

  • Designing and optimizing omnichannel lifecycle marketing campaigns.
  • Driving customer activation, engagement, retention, referrals, and cross-sell efforts.
  • Leading A/B testing strategies to optimize content and audience segmentation.

Jobgether helps candidates get their applications reviewed faster and more fairly by using AI-powered matching processes. The company fosters an inclusive workplace and provides opportunities for growth in a high-growth, mission-driven culture.

Americas EMEA

  • Design lifecycle marketing strategies that connect business goals to meaningful user journeys.
  • Develop multi-channel campaigns (SEO, GEO, email, and social) that expand reach and deepen engagement.
  • Implement automation, segmentation, and data-driven workflows to scale personalization.

Fueled is a leading digital strategy, design, and engineering agency. They are a 300+ person team that has designed and built hundreds of digital products and experiences for brands.

$90,000–$124,000/yr
US

  • Manage trial conversion nurtures and enterprise journey programs.
  • Curate and distribute customer-facing newsletters.
  • Monitor and build reporting of key lifecycle metrics.

AlphaSense is a market intelligence platform that helps companies remove uncertainty from decision-making. They have over 2,000 employees globally and offices in multiple countries.

US

  • Shape the customer lifecycle through strategic marketing campaigns.
  • Drive pipeline and bookings and foster customer loyalty and retention.
  • Leverage data to inform decisions and enhance campaign efficacy.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. The system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

North America

  • Assist in developing, planning, executing, and maintaining email, push notification, in-app, and SMS channel strategies and marketing campaigns measured against performance driven metrics to enhance user acquisition, engagement, and retention.
  • Support Lifecycle Managers to identify and segment customer groups for targeted marketing initiatives, ensuring the right messaging and offers are delivered to the right audience at the right time.
  • Work closely with Lifecycle Managers to build and maintain multi-channel marketing campaigns using our CDP & marketing automation platform, partnering with cross-functional teams for copy, design, data/analytical, and technical requirements.

KOHO aims to improve financial services for Canadians by offering transparent financial products. They are a performance-oriented organization that values empowering a generation of Canadians, encouraging collaboration, flexibility, and a remote-first setup.

Europe

  • Lead and optimize lifecycle and engagement programs that drive measurable growth.
  • Coordinate and execute omnichannel campaigns across various channels.
  • Design, run, and scale experiments to refine messaging, timing, and channel mix.

Twilio is shaping the future of communications, delivering innovative solutions to hundreds of thousands of businesses. They empower millions of developers worldwide to craft personalized customer experiences with a strong culture of connection and global inclusion.

18w maternity 16w paternity

  • Own and optimize end-to-end lifecycle marketing strategies.
  • Design and launch multi-channel campaigns tailored to key moments.
  • Use performance data and experimentation to inform continuous improvements.

Spring Health aims to revolutionize mental healthcare by removing barriers to access. They partner with over 450 companies and care for 10 million people, offering clinically validated technology and tailored care.

North America 6w PTO

  • Strategy Development: Define and implement lifecycle marketing strategies aimed at increasing customer lifetime value.
  • People Leadership: Lead and support team members with empathy and care, fostering a culture of trust.
  • Campaign Execution: Develop, execute, and maintain marketing campaigns across owned channels.

ZayZoon is on a mission to save 10 million hardworking employees 10 billion dollars with a financial empowerment platform. They offer financial wellness services like earned wage access and have been recognized for growth in the Deloitte Technology Fast 50.

US 13w maternity

  • Write, edit, and test provider-facing communications for clarity, tone, and compliance.
  • Collaborate with Community and Success teams to improve provider experience through timely, thoughtful messaging.
  • Regularly A/B test communications across the lifecycle to gain insights and refine our communications.

Grow Therapy is a three-sided marketplace that empowers providers, augments insurance payors, and serves patients, aiming to make mental healthcare accessible. They have empowered more than ten thousand therapists and hundreds of thousands of clients and have raised more than $178mm of funding.

$85,000–$100,000/yr
US

  • Strategize, write copy, manage accounts, and handle deployment to increase customer lifetime value for our client’s email and SMS campaigns.
  • Fully manage and scale email and SMS accounts, with a focus on customer retention and lifetime value.
  • Drive constant team and client communication to make sure that the account has a sense of urgency to grow revenue and retain newly acquired customers through building personalized relationships.

Lilo Social is a full-funnel e-commerce growth agency that delivers best-in-class paid media and creative services for a wide range of eCommerce brands focused on scaling. They work across the entire life-cycle of the customer journey covering content creation, ad production, paid media, conversion rate optimization, and retention.

US

  • Own the development, production, and deployment of customer-facing email and SMS programs.
  • Identify operational bottlenecks and implement improvements that increase efficiency and reduce risk.
  • Develop and maintain HubSpot dashboards to track lifecycle program performance and campaign effectiveness.

Wall Street Prep is a fast-paced, high-growth company. They serve a large and diverse B2C audience and foster a collaborative environment.

$56,000–$72,000/yr
US Unlimited PTO

  • Own the execution and optimization of B2B email programs that drive pipeline and revenue.
  • Build and optimize prospect nurtures and sales enablement email programs aligned with Demand Gen and Sales priorities.
  • Execute post-activation lifecycle nurtures to support product adoption, engagement, and retention.

ChowNow is a leading player in off-premise restaurant technology, providing solutions across the entire digital dining experience. They support over 20,000 restaurants across North America and are navigating rapid growth under their CEO, Kanika Soni.

$105,000–$120,000/yr
US Unlimited PTO

  • Be a catalyst for pipeline growth and define how we scale demand at our next stage of growth.
  • Build a culture of creative experimentation by leading ongoing testing across channels and messages.
  • Strengthen the connection between Marketing, Sales, and Rev Ops to ensure high-quality, measurable pipeline.

Tapcart is the leading mobile app platform for the world’s fastest-growing Shopify brands, helping marketers and eCommerce teams strengthen their brands and create differentiated customer experiences through a direct mobile channel. They are a Santa Monica-based tech company with the energy of a startup and the momentum of a market leader, having scaled their platform and community of merchants since their $50M Series B in 2021.

$60,329–$75,413/yr
Canada

  • Lead and optimize onboarding and activation marketing programs that drive account expansion.
  • Design and execute AI-driven campaigns that customize engagement across the customer lifecycle.
  • Analyze customer responses to uncover insights and inform messaging, timing, and channel experiments.

Twilio is shaping the future of communications, delivering innovative solutions to businesses and empowering millions of developers worldwide. They are dedicated to remote-first work with a vibrant team and a strong culture of connection and global inclusion.