Source Job

• Execute the marketing strategy for the public launch of the protocol and associated token.
• Develop and implement go-to-market strategies to build awareness and drive user adoption.
• Build relationships with KOLs, influencers, and partners to expand ecosystem presence.

They are a Web3 protocol startup focused on launching a decentralized token and ecosystem. The team is small, remote, and values entrepreneurial initiative.

• Lead the complete rebrand and repositioning of Keyrock as the market evolves from crypto-native to institutional.
• Define and drive the marketing strategy across both institutional and crypto-native audiences.
• Build a premium, forward-looking brand identity that commands attention.

Since 2017, Keyrock has been a change-maker in digital assets, providing liquidity across 80+ centralized and decentralized exchanges. We are a global, remote-first team of 200+ people across 40+ nationalities, with hubs in Brussels, London, Paris and New York.

• Take end-to-end ownership of marketing strategy and execution across acquisition, conversion, retention, content, and partnerships.
• Build, manage, and scale AI-powered workflows and agents for marketing research, content creation, analysis, and automation.
• Manage and coordinate contractors, specialist resources, and AI tools to extend impact without building a large internal team.

Our partner is a fast-growing B2C SaaS company serving tens of thousands of users. They have a small, collaborative team with a high-trust, remote-first culture.

• Develop and implement strategies to build the inaugural affiliate program to drive new funded wallets and traders on Phantom.
• Recruit and manage top-tier affiliate partners including KOLs and content creators, offering support and incentives.
• Analyze program performance using metrics like clicks, conversions, and ROI to optimize campaigns.

Phantom connects the world to open markets, offering a self-custody crypto wallet used by tens of millions globally. With around 180 fully remote employees and backed by a16z, Sequoia, and Paradigm, Phantom fosters a culture of innovation and inclusivity.

• Shape and grow a global community within a Layer 1 blockchain and Web3 ecosystem, creating an active and engaged presence across major platforms.
• Manage daily conversations, organize community events, and empower influential members to contribute to ecosystem growth.
• Serve as a visible representative of the ecosystem, combining community strategy, project coordination, and deep Web3 knowledge.

• Lead the development and execution of Logos' BD and partnership strategy, building strategic relationships ahead of mainnet and driving ecosystem growth post-launch.
• Identify high-value opportunities across the Web3 infrastructure ecosystem, including wallets, exchanges, oracles, and DeFi protocols, with a focus on privacy-focused projects.
• Manage and mentor a team of two, while remaining hands-on with strategically important partnerships and opportunities.

Logos builds the technology and community required for a more sovereign, decentralised world, focusing on privacy, censorship resistance, and permissionless systems. The company is a remote, technically oriented team with a small headcount, operating at the intersection of protocol development, Web3 infrastructure, and ecosystem building.

• Develop and execute an impactful global PR calendar covering product launches, security milestones, strategic partnerships, and community initiatives.
• Build, maintain, and leverage relationships with tier-one tech, business, and crypto-native media outlets to secure consistent, high-quality organic coverage.
• Work closely with Security, Product, and Legal teams to draft rapid, transparent communications during industry events or security incidents.

Trust Wallet is the leading non-custodial cryptocurrency wallet, trusted by over 200 million people worldwide to securely manage and grow their digital assets. The company operates as a fully remote, global organization with a flat structure and a diverse, world-class talent.

• Build and manage relationships with listed projects and partners to increase marketing budget wallet share.
• Plan, coordinate, and execute marketing campaigns and monitor performance metrics.
• Conduct market research to identify partnership opportunities and improve operational workflows with AI.

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume. Trusted by over 320 million users in 100+ countries, the company fosters a diverse and inclusive culture focused on building an inclusive crypto ecosystem.

• Lead integrated communications strategy for World Foundation, World Chain, and ecosystem across AI, Web3, and tech communities.
• Build presence on crypto-native channels like X.com, identify key conferences, and foster relationships with developers, researchers, and partners.
• Manage teams, contractors, and grants strategy while translating complex work for diverse audiences.

World Foundation stewards an open-source protocol building a real human network to accelerate people in the AI age. It supports a global community of developers, individuals, economists, and technologists with a focus on privacy-preserving human verification.

• Own market marketing strategy and annual planning, driving key business KPIs like registrations and revenue growth.
• Identify high-impact growth opportunities and lead cross-functional planning across Product, PR, and regional teams.
• Mentor the local marketing team and represent the market in regional planning discussions.

Binance is a leading global cryptocurrency exchange, offering a platform for trading various digital assets. It is a large, fast-paced company that values innovation and collaboration, with a culture focused on driving growth in the crypto space.

• Lead the end-to-end marketing strategy and execution across SEO, paid media, content, and lifecycle channels.
• Audit existing operations, identify gaps, and establish a unified cross-channel growth strategy.
• Build analytics frameworks, run experiments, and collaborate with Sales and Operations to drive revenue.

Jobgether uses AI-powered matching to connect candidates with hiring companies. The company is a distributed, international team with a culture centered on intellectual curiosity, customer centricity, and results.

• Own global PR strategy for a Web3 company, covering product launches, security milestones, and major announcements.
• Build media relationships and pitch tier-one tech, business, financial, and crypto outlets to secure coverage.
• Partner with Security, Product, and Legal on crisis comms and executive thought leadership across global markets.

The company is a Web3 and blockchain organization building decentralized financial and digital infrastructure, including self-custody wallets. It is a fully remote, globally distributed team with a flat structure and a fast-paced, collaborative culture.

• Own Airalo's global brand strategy and roadmap, grounded in user insights, market trends, and competitive data.
• Lead and grow a multidisciplinary brand team spanning brand management, creative, and brand systems across regions.
• Monitor brand performance and ensure consistency across all channels and markets at global scale.

Airalo is the world's first eSIM store, providing mobile data in over 200 countries and regions. It is a fully remote team of 400+ people across 60+ countries, with a culture of transparency, autonomy, and high-impact work.

• Own the development and execution of an integrated marketing strategy spanning brand, acquisition, retention, and performance.
• Lead brand positioning, customer acquisition, retention, and performance marketing initiatives across multiple channels and markets.
• Optimize marketing budgets and channel performance through rigorous measurement, analytics, experimentation, and ROI-focused decision-making.
• Oversee SEO, PPC, paid social, email marketing, CRM, content marketing, digital PR, and marketing automation programs.
• Build and implement lead-generation strategies that strengthen the pipeline and support sales and business development teams.
• Recruit, mentor, and manage cross-functional marketing teams covering areas such as content, social media, paid media, events, and partnerships.
• Foster strong collaboration between marketing, sales, and business development to ensure shared priorities, clear targets, and measurable revenue impact.
• Lead sponsorships, expos, industry events, and strategic partnerships that increase market visibility and create new business opportunities.
• Strengthen the global brand presence by identifying emerging markets, channels, partnerships, and opportunities for expansion.
• Represent the organization at relevant industry events, conferences, networking opportunities, and other high-value business forums.

Our partner is a digital marketing company in the iGaming and affiliate marketing industry. They offer a collaborative culture with growth opportunities, remote work, and corporate events.

• Lead performance marketing strategy and P&L across four ecommerce brands.
• Optimize paid media budgets across search, social, shopping, display, affiliate, video/TV, and emerging channels.
• Build and lead a high-performing team while managing agency partnerships.

The company operates a portfolio of four ecommerce brands in the outdoor, sporting goods, and active lifestyle markets. It is a lean, fast-moving environment suited to builders who thrive on ownership, experimentation, and measurable impact.

• Identify, research, and prioritize potential clients and strategic partnership opportunities across the Web3, crypto, and blockchain ecosystem.
• Build and nurture strong relationships with prospective clients, understanding their objectives and commercial needs.
• Develop and deliver persuasive pitches and presentations tailored to each prospect's specific business requirements.

Our partner is a global media, consulting, and events business operating in the Web3 ecosystem. They are a growing company with a fully remote team, seeking a high-impact revenue driver for strategic partnerships.

• Create engaging video content using AI-powered tools and edit videos for consistency across platforms.
• Manage social media accounts on Instagram, Facebook, and TikTok to promote content and grow audience.
• Monitor content performance using analytics and optimize strategy based on data insights.

Scale Army Careers is a recruitment firm that connects talent with clients in the crypto industry. They are a remote-first company with a small team, focusing on contractor placements for US-based clients.

• Own and continuously improve a world-class marketing website, making it responsive, interactive, and polished.
• Manage site infrastructure, performance, technical SEO, and integrations for self-service marketing tools.
• Ensure accurate tracking, attribution, and conversion events flow into marketing and data systems.

Since 2013, Close has been building a CRM that helps sales teams sell more, faster by incorporating AI to automate busywork. The company is bootstrapped, profitable, and has a 120-person, 100% remote team focused on helping small businesses succeed at sales.

• Define the vision and strategy for Influencer Marketing, Affiliate and Partnerships, ensuring the function supports Eneba's next stage of growth.
• Lead cross-functional collaboration with Product, Commerce, and Engineering to build scalable growth engines.
• Embed experimentation, AI, and data-driven decision making to continuously improve business performance.

Eneba is building an open, safe and sustainable marketplace for gamers. The company supports close to 20 million active users and emphasizes trust, safety and market accessibility.

• Own the end-to-end marketing strategy for a B2B technology services company, focusing on pipeline and revenue growth.
• Lead a distributed marketing team and collaborate with Sales and CEO to drive qualified pipeline through inbound and outbound initiatives.
• Use AI and data-driven approaches to optimize campaigns, content, and budget allocation for measurable commercial impact.

The company provides clinical trial analytics and specialist B2B technology services to pharma and life sciences. It is a remote-first, international organization with a culture of experimentation and continuous improvement.