Own Mixlab’s lifecycle marketing program end-to-end, including strategy, journey architecture, build, QA and ongoing optimization.
Write, design and produce B2C email and SMS campaigns across OTC promotions, refill moments, product launches, seasonal campaigns and one-off consumer initiatives.
Track and report on lifecycle KPIs on a regular cadence, including journey performance, campaign results and contribution to retention metrics.
Mixlab is a fast-growing veterinary pharmacy. Their mission is to provide exceptional care for animals and those who care for them through personalized products and exceptional experiences. They are currently scaling their pet parent audience, and investing in the infrastructure to turn new customers into loyal, long-term ones.
Set the strategic roadmap and quarterly OKRs for lifecycle marketing, impacting retention and revenue.
Own multi-step flows and campaigns like onboarding, replenishment, VIP treatment, and churn prevention.
Translate data into actionable insights and strategies that deliver strong business outcomes and inform forecasting.
Pendulum is improving physical and mental health by restoring and enhancing the human microbiome. Their medical probiotics have transformed the consumer probiotics market, and they earned a spot on Forbes Magazine’s exclusive “The Next Billion Dollar Startups” list.
Map the full customer journey to predict paid conversion and long-term engagement.
Quantify the breakages, identifying where the funnel leaks by user segments.
Design and run experiments to address breakages using in-app prompts, email, and onboarding redesign.
Koyfin is a fast-growing fintech company building a powerful analytics platform used by financial advisors and investors. They are recognized as a top-rated investment solution, valuing craftsmanship, accountability, and continuous improvement.
Own and optimize the email, SMS, and outbound automation lifecycle to move leads from interest to action.
Design and manage outbound automation campaigns, focusing on targeting, scripts, and conversion rates.
Partner across functions to optimize the full conversion funnel, including landing pages and lead forms, and build performance dashboards.
Sage Haus is a nationwide placement service dedicated exclusively to matching house managers with busy households. It is a bootstrapped company with a remote team of 35, placing house managers, family assistants, and meal-prep chefs with hundreds of families every month across the US and Canada, and it values initiative and ownership in its tight-knit culture.
Define lifecycle strategy across prospect, onboarding, engagement, retention, and winback
Own and optimize channel strategy across email, sms, chatbots, direct mailers, and in-app push notifications.
Define messaging framework and narrative strategy that guides channel copy
Winona is a telemedicine company providing HRT for women in menopause. They've built technology in-house, including an EHR and patient portal, and have two compounding pharmacies and physicians providing care via a vertically integrated business model.
Own website conversion and performance, including landing page testing and improving conversion paths using AI tools.
Build and own the full lifecycle marketing system, including workflows and nurture programs, to drive pipeline and grow newsletter engagement.
Develop and execute customer advocacy and referral programs, tracking performance and working closely with sales to optimize outreach.
Nava is a healthcare benefits brokerage that fuses deep benefits expertise with cutting-edge technology to deliver a modern, transparent, and affordable healthcare experience for employers and their employees. It is a fast-growing, remote-first company backed by leading investors and built by a collaborative team with a mission to revolutionize the industry.
Create campaigns that deepen a merchant’s appreciation of our software.
Work cross functionally with marketing, account management, merchant success and revenue operations.
Enhance the customer journey through marketing programs including recognition or celebration for key milestones.
Loop is an ecommerce software company serving over 5,000 of the best brands on Shopify. They power critical parts of the shopping experience ensuring customers always have confidence that packages will arrive on time.
Activate and optimize marketing strategies across the customer journey.
Develop patient segments using engagement data to improve screening rates.
Implement retention campaigns to boost engagement with participants.
Care Access aims to improve the future of health for everyone. With research sites and mobile clinics globally, they deliver research and health services to communities, making medical breakthroughs more accessible.
Responsible for turning Insightful’s customers into vocal advocates.
Engaging our database of users with highly effective campaigns.
Driving expansion revenue.
Insightful is a market-leading platform for employee productivity and workforce analytics. They process massive data sets of usage activity and synthesize them into actionable insights that help managers and employees perform at their peak.
Play a key role in driving awareness and market presence in your dedicated segment.
Build and operate agentic workflows that automate tasks and accelerate content creation.
Partner with various teams to bring campaigns and programs to life.
Eleos Health aims to deliver effective behavioral care through data and personalization, supporting clinicians in their work. They are a startup with a mission to transform mental and behavioral healthcare.
Build AI workflows to send multi-channel personalized campaigns
Design prospect and lifecycle workflows powered by AI
Develop end-to-end workflows that replace manual marketing processes across channels
Brightwheel's platform supports early education and is used by millions of educators and families every day. They are the largest and fastest growing platform in early ed and are backed by top investors.
Build and run integrated campaigns across email, paid digital, lifecycle, and events for a range of segments and buyers.
Track MQL, pipeline contribution, conversion rates and report them clearly.
Work with Product Marketing and Sales to make sure every campaign resonates with buyers.
Vanta helps businesses earn and prove trust by offering a platform to continuously monitor and verify security. Vanta has a kind and talented team, and they empower companies to practice better security and prove it with ease.
Bridge brand awareness with data-driven demand generation.
Own the full client lifecycle from first touch through retention and upsell.
B/SPOKE Studios is a multi-studio boutique fitness brand in the Boston area, offering Strength, Yoga, Pilates, and Indoor Cycling. Founded by people who care deeply about the experience at every touchpoint, it has earned a fiercely loyal member base and a reputation that speaks for itself.
Provide operational support and content creation for integrated campaigns, driving lead generation and pipeline velocity.
Research industry trends and customer needs to craft compelling content strategies.
Monitor campaign performance, supporting dashboards, and share actionable insights with the team.
Buildout is the AI deal engine for CRE brokerages, automating every step from first contact to commission. Trusted by over 50,000 brokers, Buildout powers more profitable deals from lead to close.
Engage with performance marketing teams at top-tier, innovative companies.
Partner closely with our sales organization to navigate complex enterprise buying processes.
Work hand-in-hand with our Forward Deployed Creative Designers.
Hightouch is an Agentic Marketing Platform powered by the industry-leading Composable CDP. They enable marketing teams to analyze performance, brainstorm ideas, and generate creative at a speed and quality that wasn't previously possible. The team is ambitious and impact-driven.
Own the full growth funnel: paid acquisition, SEO, content marketing, email and lifecycle, and conversion optimization.
Build and own the growth roadmap, including experiments, channel mix, and prioritization.
Define and track the metrics that matter: CAC, LTV, activation rates, and pipeline contribution.
Cruva is the operating system for TikTok Shop, helping over 1,400 brands manage affiliate programs, find creators, and run their commerce operations. They are bootstrapped, profitable, and multi-seven-figures in ARR.