Own the post-enrollment member engagement and retention strategy, building and optimizing multi-channel journeys to keep patients active.
Write and refine empathetic, patient-facing content and build/manage campaigns in tools like Iterable and Twilio, using data to monitor performance and identify improvements.
Partner cross-functionally with Clinical Operations and Product to translate care workflows and program updates into clear, action-oriented messaging that builds trust.
Cadence builds a remote care delivery system focused on proactive, daily health monitoring for older patients to improve outcomes and reduce hospital visits. It is a fast-growing healthtech company with a performance-driven culture where employees are expected to take initiative and own outcomes, as lives depend on their work.
Own member engagement strategy across key channels, including telemarketing and live agent outreach, IVR, SMS, email, and direct mail.
Design end-to-end engagement journeys that improve member activation and action across use cases such as opt-in, kit activation and return.
Partner with Analytics, ML / AI, and operations teams to build targeting approaches and reporting that help understand what is and is not working.
Everlywell is a digital health company pioneering the next generation of biomarker intelligence, combining AI-powered technology with human insight to deliver personalized, actionable health answers. They transform complex biomarker data into life-changing insights and have delivered close to 1 billion personalized health insights, transforming care for 60 million people and powering hundreds of enterprise partners.
Define lifecycle strategy across prospect, onboarding, engagement, retention, and winback
Own and optimize channel strategy across email, sms, chatbots, direct mailers, and in-app push notifications.
Define messaging framework and narrative strategy that guides channel copy
Winona is a telemedicine company providing HRT for women in menopause. They've built technology in-house, including an EHR and patient portal, and have two compounding pharmacies and physicians providing care via a vertically integrated business model.
Own Mixlab’s lifecycle marketing program end-to-end, including strategy, journey architecture, build, QA and ongoing optimization.
Write, design and produce B2C email and SMS campaigns across OTC promotions, refill moments, product launches, seasonal campaigns and one-off consumer initiatives.
Track and report on lifecycle KPIs on a regular cadence, including journey performance, campaign results and contribution to retention metrics.
Mixlab is a fast-growing veterinary pharmacy. Their mission is to provide exceptional care for animals and those who care for them through personalized products and exceptional experiences. They are currently scaling their pet parent audience, and investing in the infrastructure to turn new customers into loyal, long-term ones.
Drive consistent achievement of monthly new case enrollment targets.
Strengthen collaboration between Marketing, Account Management, and Clinical teams.
Improve client satisfaction by supporting seamless onboarding.
Private Health Management (PHM) supports people with serious and complex medical conditions, helping them obtain the best possible medical care. They guide individuals and families to top specialists, advanced diagnostics, and personalized care.
Leads Patient marketing strategies for COMP360, inclusive of digital/media efforts and patient support materials.
Partners with Commercial Operations, Sales Leadership, and Medical Affairs to drive Patient awareness.
Owns creation of marketing materials that educate Patients and Care Partners on COMP360's value proposition.
Compass Pathways plc is a biotechnology company dedicated to accelerating patient access to evidence-based innovation in mental health. The Company is headquartered in London, UK, with offices in New York City in the US and focuses on developing novel treatments that have the potential to improve the lives of those who are suffering with mental health conditions.
Own campaign strategy across prospect and customer lifecycle.
Develop campaign concepts, write copy, and build creative from brief to send.
Design and maintain a testing agenda driving documented learnings and change.
Brightwheel is the largest, fastest growing, and most loved platform in early education. They are trusted by millions of educators and families every day and are backed by top investors. The team is passionate, talented, and customer-focused and embodies its Leadership Principles in work and culture.
Driving site awareness and hitting ambitious utilization metrics.
Leading engagement and re-engagement strategies, from grassroots outreach to social media campaigns.
Using data-driven insights to pivot strategies and ensure key performance indicators (KPIs) are met or exceeded.
Upstream USA is a national, nonpartisan nonprofit dedicated to ensuring equitable, patient-centered contraceptive care is available to everyone. They operate with a culture of aggressive growth and a laser focus on measurable outcomes, employing people driven by impact and scale.
Own and evolve the in-building marketing toolkit, including digital and print materials.
Build and manage a family communication program across email, SMS, and patient portals.
Support and onboard Community Engagement Managers on marketing best practices and execution.
Curana Health is dedicated to radically improving the health, happiness, and dignity of older adults. The company was founded in 2021 and has quickly grown to serve 200,000+ seniors in 1,500+ communities across 32 states, with a team of more than 1,000 clinicians and professionals.
Set the strategic roadmap and quarterly OKRs for lifecycle marketing, impacting retention and revenue.
Own multi-step flows and campaigns like onboarding, replenishment, VIP treatment, and churn prevention.
Translate data into actionable insights and strategies that deliver strong business outcomes and inform forecasting.
Pendulum is improving physical and mental health by restoring and enhancing the human microbiome. Their medical probiotics have transformed the consumer probiotics market, and they earned a spot on Forbes Magazine’s exclusive “The Next Billion Dollar Startups” list.
Partner with client success to design and execute employer and member-facing enrollment and engagement strategies that support client goals.
Consult with employer clients to understand workforce demographics, tailoring marketing approaches to maximize relevance and adoption.
Lead the development and execution of integrated marketing plans, including open enrollment and launch campaigns.
Headspace aims to provide every person access to lifelong mental health support. They combine evidence-based content, clinical care, and innovative technology to help millions of members worldwide get personalized support. Their values shape their decisions, guide their collaborations, and define their culture.
Map the full customer journey to predict paid conversion and long-term engagement.
Quantify the breakages, identifying where the funnel leaks by user segments.
Design and run experiments to address breakages using in-app prompts, email, and onboarding redesign.
Koyfin is a fast-growing fintech company building a powerful analytics platform used by financial advisors and investors. They are recognized as a top-rated investment solution, valuing craftsmanship, accountability, and continuous improvement.
Support integrated, multi-channel marketing campaigns that may include email, paid media, nurture programs, sales outreach, webinars, and content promotion.
Assist with campaign setup, audience segmentation, list management, launch preparation, and execution tasks across marketing platforms and systems.
Monitor campaign performance metrics including engagement, conversions, and pipeline influence.
Onit redefines the future of legal operations through the power of AI. Their cutting-edge platform streamlines enterprise legal management, matter management, spend management and contract lifecycle processes, transforming manual workflows into intelligent, automated solutions.
Play a key role in driving awareness and market presence in your dedicated segment.
Build and operate agentic workflows that automate tasks and accelerate content creation.
Partner with various teams to bring campaigns and programs to life.
Eleos Health aims to deliver effective behavioral care through data and personalization, supporting clinicians in their work. They are a startup with a mission to transform mental and behavioral healthcare.
Create campaigns that deepen a merchant’s appreciation of our software.
Work cross functionally with marketing, account management, merchant success and revenue operations.
Enhance the customer journey through marketing programs including recognition or celebration for key milestones.
Loop is an ecommerce software company serving over 5,000 of the best brands on Shopify. They power critical parts of the shopping experience ensuring customers always have confidence that packages will arrive on time.
Own and optimize the email, SMS, and outbound automation lifecycle to move leads from interest to action.
Design and manage outbound automation campaigns, focusing on targeting, scripts, and conversion rates.
Partner across functions to optimize the full conversion funnel, including landing pages and lead forms, and build performance dashboards.
Sage Haus is a nationwide placement service dedicated exclusively to matching house managers with busy households. It is a bootstrapped company with a remote team of 35, placing house managers, family assistants, and meal-prep chefs with hundreds of families every month across the US and Canada, and it values initiative and ownership in its tight-knit culture.