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US

  • Take full ownership of Launch Potato's video business, starting with YouTube and expanding into other video-first platforms.
  • Combine hands-on campaign management with high-level strategy, owning P&L, pacing, reporting, and growth targets.
  • Scale across insurance verticals with a target of 2x annualized run rate at minimum 110% ROAS.

Performance Marketing Lead Generation Google Analytics Creative Strategy

20 jobs similar to New Associate Director of Paid Media, Performance Video

Jobs ranked by similarity.

Global

  • Take full ownership of large-scale YouTube campaigns, navigating Video Reach and Video View formats to maximize brand impact.
  • Design and analyze Brand Lift Surveys, Conversion Lift Studies, and Search Lift metrics to prove the value of reach initiatives.
  • Collaborate with creative teams to develop funnel-specific assets and lead the roadmap for expansion into other video-first platforms like TikTok and Meta.

Hostinger provides tools that help individuals and small businesses succeed online faster and easier. With 900+ talented professionals serving over 5 million clients in 150 countries, the company is guided by 10 company principles and a culture of customer obsession, innovation, and talented teams.

US North America Africa LATAM EU APAC

  • Own day-to-day strategy and management oversight across channels including Paid Search (Google, Bing) and Paid Social (Meta, TikTok, YouTube).

Sia Experience is the full-service creative agency within Sia. SiaX combines creative, CX, marketing, and deep AI expertise with industry leading knowledge to deliver impactful, growth-focused solutions for clients. They're nimble, deeply collaborative, and known for delivering high-impact work with lean teams.

Canada

  • Develop and execute data-driven customer acquisition strategies across Meta, LinkedIn, YouTube, CTV, and emerging channels like Reddit.
  • Own end-to-end campaign execution, from audience targeting and creative briefing to performance analysis and optimization.
  • Partner with cross-functional teams to build integrated campaigns that achieve regional growth goals.

Samsara is the pioneer of the Connected Operations Cloud, a platform that enables organizations to harness IoT data for actionable insights. As a recently public company, we're shaping product solutions like Video-Based Safety and Vehicle Telematics, fostering a culture of high-caliber teamwork and rapid career development.

United Arab Emirates

  • Lead multi-channel digital media strategy and execution for high-growth clients across Meta, Google, TikTok, CTV, and programmatic platforms.
  • Manage and mentor a team of 2-3 media buyers while collaborating with clients and cross-functional specialists.
  • Translate performance data into actionable insights and compelling narratives to guide campaign optimization and business impact.

The partner company provides digital media strategy and execution for high-growth restaurant and multi-location retail clients. They foster a fast-paced, collaborative, and data-driven culture with a remote-friendly environment.

United States

  • Oversee client relationships and guide internal paid media strategy for franchise accounts.
  • Serve as corporate point-of-contact and strategic partner for assigned franchise brands.
  • Supervise direct reports, conducting performance reviews and professional development planning.

Point Success specializes in AI-driven media for franchise and mid-market brands, integrating search, social, and programmatic media. They manage digital advertising for over 500 service-based businesses, are a preferred partner for more than 10 franchise networks, and are part of the SmartBug Media Family.

US Unlimited PTO 14w maternity 8w paternity

  • Own paid social campaigns end-to-end, including audience targeting, bid strategy, and creative optimization, focusing on Meta and scaling to other platforms.
  • Build and optimize display and programmatic advertising campaigns on the Google Display Network to drive awareness and conversions.
  • Lead remarketing and retargeting strategies across paid social and display to convert abandoned quotes into bound policies.

Kin is an insurtech company that uses data and technology to make homeowners insurance simpler, more affordable, and better, especially in high-climate-risk areas. Founded in 2016, it is a remote-first employer with over 350 employees across more than 35 states, recognized as a Best Place to Work and certified as a Great Place to Work.

United States

  • Manage a team to drive global video audience strategy and performance across platforms like YouTube.
  • Oversee creator program, identifying talent and ensuring content aligns with journalistic standards.
  • Act as liaison between video team and newsroom, using data to inform strategic decisions.

The Athletic is a sports media company powered by one of the largest global newsrooms, providing in-depth coverage of teams and leagues across North America and the UK. With over 500 full-time staff, it covers more than 47 markets and 20 Premier League clubs, fostering a culture of high-quality journalism.

Europe 5w PTO 3w maternity 2w paternity

  • Set the vision and architect the global paid media strategy across multiple platforms.
  • Drive enterprise and mid-market pipeline growth through strategic channel investments.
  • Establish core KPIs, shifting the focus from lead volume to measurable pipeline and revenue impact.

Smartsheet empowers teams to drive meaningful change through collaborative work management solutions. They help organizations plan, capture, manage, automate, and report on work at scale, fostering a culture where employees' ideas are heard and contributions have a real impact.

$220,000–$350,000/yr
US 4w PTO

  • Take full accountability for growth and ROAS across all paid channels.
  • Build, test, and codify a repeatable system for launching and scaling channels.
  • Set the creative and testing roadmap to diagnose what's working and kill what isn't.

Clever is a venture-backed real estate technology company aiming to revolutionize real estate transactions. With over 30,000 homeowners served, they're expanding through vertical integration and have a strong online education platform, boasting a 4.9 TrustPilot rating.

Global

  • Own paid acquisition across B2B and mobile app channels, including budget, campaigns, and attribution.
  • Build and manage campaigns for Lysted desktop and the Lysted mobile app, scaling UA for season ticket holders.
  • Drive budget ownership, A/B testing, and revenue-focused reporting to optimize CAC, ROAS, and LTV.

Automatiq is the leading all-in-one software platform in the live event ticketing world, serving resellers of all sizes. The company is data-driven and customer-obsessed, building a culture of technical excellence and growth.

US

  • Lead video growth strategy and manage a team focused on platform performance and audience development.
  • Develop and scale a creator program, including talent identification and partnership management.
  • Analyze performance data to translate insights into actionable growth strategies for stakeholders.

Jobgether uses AI-powered matching to connect candidates with hiring companies. The company is a digital platform focused on streamlining the job application process, with a collaborative and fast-paced culture.

Europe

  • Lead, mentor, and develop a team of User Acquisition Managers, ensuring high performance and continuous growth.
  • Own the planning, execution, and optimization of paid acquisition campaigns across channels such as Google, Meta, X/Twitter, and emerging platforms.
  • Define user acquisition strategy and identify new growth opportunities across products and markets.

MCR Media Group is an international performance-driven company specializing in online IQ tests, brain training platforms, personality assessments, and digital subscription products. They reach millions of users globally through performance marketing and continuously invest in scaling profitable products and markets.

Canada 3w PTO

  • Owns full-funnel paid media execution across demand generation programs to drive qualified traffic and Marketing Qualified Leads.
  • Manages end-to-end campaign builds, QA, and tracking for channels including Google Ads, LinkedIn, and Microsoft Advertising.
  • Monitors MQL-focused KPIs, designs A/B tests, and optimizes campaigns to maximize ROI and pipeline acceleration.

IDC is a global provider of trusted technology intelligence, equipping business and technology leaders with evidence to make confident decisions. With over 1,000 analysts worldwide, IDC fosters a collaborative culture that values rigor, integrity, and shared success.

$150,000–$185,000/yr
US Canada 3w PTO

  • Own and evolve the paid digital marketing strategy across Meta, TikTok, Google, and emerging acquisition channels.
  • Develop integrated digital growth strategies that support revenue targets, launches, and seasonal campaigns.
  • Own digital marketing reporting and communicate channel performance, insights, and growth opportunities to leadership.

Poppy & Peonies is a fun and energetic brand that believes style and function should always go hand-in-hand, creating practical pieces. They are passionate about preserving the health and welfare of the planet and the animals and are PETA-approved.

US

  • Lead and evolve performance creative strategy across Meta, TikTok, YouTube, and Google to drive customer acquisition.
  • Build scalable creative testing frameworks, hook-farm systems, and channel-specific playbooks.
  • Partner with Growth, Brand, Product, and Retention teams to transform health concepts into high-converting ads.

ARMRA produces colostrum supplements that restore bioactive nutrients stripped by modern life. It is a growth-stage DTC brand with a culture of ownership, resilience, and direct feedback.

US Unlimited PTO

  • Own Google Ads and Microsoft Ads end to end, including account structure, campaigns, bidding strategies, and creative testing.
  • Drive cost efficiency and profitable scale, balancing CAC and volume against clear unit-economics targets.
  • Stand up and lead our paid social program (Meta first) with disciplined testing and clear success criteria.

Jobscan empowers job seekers to land more interviews using AI, helping millions in over 100 countries since 2014. This 100% self-funded, 11-year-old startup has achieved consistent profitability and rapid growth, recently transforming into an AI-first company.

Global

  • Lead cross-channel demand generation efforts and experimentation to shape Insurance growth strategy.
  • Manage a team and partner with analytics and product teams for measurable, scalable impact.
  • Oversee new channel enablement, channel execution, analytics, and experimentation frameworks.

Experian is a global data and technology company, powering opportunities for people and businesses worldwide across financial services, healthcare, automotive, and more. They have an amazing team of 25,200 people in 32 countries with an inclusive and purpose-driven culture.

United States

  • Lead end-to-end media strategy development across the client lifecycle, including pre-sales, execution oversight, and performance evaluation.
  • Own media plan integrity across inventory selection, audience strategy, channel mix, and campaign structure.
  • Manage and mentor execution teams to ensure strategic consistency from planning through activation and optimization.

We use an AI-powered matching process to ensure your application is reviewed quickly and fairly. The hiring company manages final decisions and next steps.

US

  • Write and own the end-to-end briefing process for all creative assets, ensuring strong hooks and persona targeting.
  • Analyze creative performance data to identify winners, flag fatigue, and translate findings into actionable creative direction.
  • Manage the UGC creator pipeline from sourcing to delivery, maintaining performance dashboards and reducing revision cycles.

Launch Potato is a profitable digital media company that reaches over 30 million monthly visitors through brands like FinanceBuzz and All About Cookies. With a remote-first team spanning over 15 countries, the company has built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

US

  • Manage paid media performance across 30+ veterinary practices, ensuring seamless onboarding and campaign optimization.
  • Implement and configure conversion tracking and attribution, analyze campaign performance, and identify trends to beat KPIs.
  • Collaborate with cross-functional teams to develop strategies, provide insights, and prepare reports for internal and external stakeholders.

Alliance Animal Health is a fast-growing network of veterinary practices across the U.S. They support more than 260 hospitals with business solutions like hiring, marketing, HR, finance, and operations, fostering a culture of open communication, collaboration, and innovation.