Own end-to-end GTM strategy for AI-powered features, driving adoption and revenue impact across customer segments.
Translate customer insights and market trends into clear positioning, messaging, and product narrative frameworks.
Lead launch execution and enable Sales, Customer Success, and Support teams with compelling narratives and tools.
This company provides a SaaS platform with AI-powered products and marketing tools. It is a fast-growing organization with a focus on innovation and cross-functional collaboration.
Own the execution of brand and content initiatives across social, paid, and long-form channels while ensuring consistency in messaging, visual identity, and storytelling.
Create high-impact LinkedIn and social content, design paid campaign creative assets, and develop case studies that translate customer outcomes into compelling narratives.
Maintain brand tone and visual consistency, manage external content contributors, and use tools like Figma and AI-assisted platforms to produce high-quality assets.
This company is shaping the future of AI-driven search and web visibility within a fast-evolving SaaS environment. The environment is fast-paced, highly collaborative, and focused on output quality rather than bureaucracy.
Develop positioning and messaging for VIP's product portfolio, including AI-driven features.
Create sales enablement content such as battlecards and one-pagers to help reps win deals.
Execute product launch plans in partnership with cross-functional teams and conduct win/loss analysis.
VIP is an established leader in software for the beverage alcohol industry, powering daily operations for a loyal customer base. They have a growing team with a culture of ambition and revenue focus, offering high visibility and product ownership.