The Paid Digital Marketing Specialist will oversee the execution of paid search (PPC, SEM) and paid social media campaigns. They will coordinate with the agency to ensure alignment with strategic objectives and manage the implementation of campaigns. They will support a digital marketing manager within their business unit to provide digital media campaign strategy and executional, optimization, and performance details to support the organizations business unit structure.
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We are seeking a strategic Senior Growth Marketing Manager with a strong focus on Paid Search including Bing and Google Paid Search, Demand Gen, Performance Max, and YouTube campaigns. This role will be responsible for using data-driven insights to develop and own paid search strategies, manage media budgets, drive campaign execution, and work cross-functionally to achieve growth and ROI objectives.
Support the high-performing demand generation team on a day-to-day basis. Duties include supporting work related to affiliate campaign execution, assisting with reporting preparation, and helping facilitate monthly billing and reconciliation tasks. Work closely with the media planning and analytics teams to ensure smooth campaign operations and accurate documentation. You will manage campaign documentation and partner communications for affiliate marketing efforts.
You're a natural-born consultant who loves solving problems at scale and making recommendations that are rooted in data. You take your client's success personally, treating their bottom line with heart and protecting each dollar as if it were your own. You'll craft and drive Paid Media strategy through an integrated approach to Search, leveraging your expertise across various paid channels.
The Senior Manager – Paid Social role is a team lead role meant for a paid social advertising wizard who loves coaching digital marketers, assisting on strategy & account management and directly managing larger digital ad accounts. You’ll be working at the intersection of online advertising execution and fast start up growth with a fast-growing agency that is hyper-focused on client performance and ROI.