Own messaging, positioning, and storytelling for a defined product area.
Lead go-to-market plans for features and launches (with guidance).
Build high-impact sales enablement and content.
Maven is the world's largest virtual clinic for women and families, with a mission to make healthcare work for all. They offer award-winning digital programs that provide clinical, emotional, and financial support all in one platform, trusted by over 2,000 employers and health plans.
Define the vision, strategy, and roadmap for TPA-related capabilities, aligning priorities to business and client needs.
Run user research, analyze market trends, and use data to validate what should be built—and what shouldn’t.
Turn product direction into clear user stories, requirements, and deliverables for engineering, operations, and compliance.
Personify Health created the first and only personalized health platform, bringing health plan administration, holistic wellbeing solutions, and comprehensive care navigation together. Their team is on a mission to empower people to lead healthier lives, serving employers, health plans, and health systems with data-driven solutions that reduce costs while actually improving health outcomes.
Synthesize customer inputs to deliver clear and cohesive insight narratives and recommendations to inform product and GTM strategy.
Bring new Premium products or features to market. Support GTM motions for Premium’s small business products, Premium Company Page and Premium All-in-One, across in-product and marketing channels.
Own the messaging and storytelling strategy for small business owners and leaders. Develop and refine messaging principles and empower teams to implement a consistent and impactful voice across product and marketing channels.
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. They aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Responsible for team’s book of business and understanding growth opportunities.
Provides strategic leadership to team of Account Executives.
Champions strong client relationships and develops market-driven strategies.
HealthEquity's mission is to save and improve lives by empowering healthcare consumers. They are determined to make HealthEquity the #1 brand in the marketplace and value their employees.
Own positioning & messaging; define the 'why us' and maintain consistency across platforms.
Be the voice of the customer; conduct interviews and gather insights to identify conversion drivers.
Define and track key performance indicators using data and AI to enhance message testing.
They use an AI-powered matching process to ensure your application is reviewed quickly and fairly. They identify the top-fitting candidates and share this shortlist directly with the hiring company.
Refine positioning for pharmacy solutions for employer and consultant audiences.
Build sales enablement assets: pitch narratives, talk tracks, objection handling.
Develop consultant-facing materials for benefits consultants and advisors.
Transcarent is a health and care platform bringing medical, pharmacy, and point solutions together. They empower health consumers with more choice, access to higher-quality care, and lower costs, serving more than 1,700 employers and health plans for 21 million members.
Prioritize and manage the product backlog using Agile methodologies.
Lead the roadmap and release planning for a product, balancing strategic goals.
Collaborate with cross-functional teams to determine solutions.
Applied Systems is transforming the insurance industry with innovative software and services. With 40+ years of experience, they foster a culture built on values that make them indispensable to each other.
Translate clinical differentiation and platform capabilities into compelling narratives.
Drive go-to-market success by developing deep fluency in buying committees.
Ensure every customer-facing message reflects the business and human value.
Modern Health is a mental health benefits platform for employers, offering access to various resources within a single platform. They are the fastest entirely female-founded company in the U.S. to reach Unicorn status, with a culture centered around high empathy and accountability.
Define value propositions, positioning, and messaging for Oura's commercial offerings.
Lead GTM strategy and launch planning for commercial motions.
Own product positioning and messaging frameworks that power commercial sales materials.
Oura empowers individuals to understand and improve their health through the Oura Ring and connected app, providing insights into readiness, activity, and sleep quality. The company focuses on helping people live healthier lives and ensures its team members have what they need to do their best work.
Oversee strategic product launches, ensuring seamless execution and cross-functional collaboration.
Lead the design and delivery of enablement programs to equip customer-facing teams.
Track adoption and effectiveness of enablement materials to drive desired outcomes.
PointClickCare is a healthcare technology company that provides software solutions for senior care. Their solutions are used to improve the quality of care and outcomes for seniors. They have a remote-first team across Canada and the U.S.
Own new product features and offerings within Gravie’s insurance product roadmap.
Develop detailed business requirements for new product features and manage cross-functional efforts.
Monitor market trends, customer needs and competitor offerings in the level-funded commercial insurance space.
Gravie is working to create a more equitable and sustainable future for employer-sponsored health insurance. They offer a great overall employee experience with opportunities for career growth, meaningful mission-driven work, and an above average total rewards package.
Define and deliver solutions that balance user requirements with technical architecture and business impact.
Lead product development teams through the full lifecycle—design, development, testing, and release—to ensure high-quality, on-time delivery.
Support the adoption of functionality by internal teams and customers and champion your product area within the Paradox/Workday community and at industry events.
Workday is a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. Our culture is rooted in integrity, empathy, and shared enthusiasm, tackling big challenges with bold ideas and genuine care.
Uncover technical and business requirements to translate challenges into scalable technical solutions.
Support pre-sales and influence deal strategy with sales teams; remove technical barriers and accelerate sales through collaboration.
Translate features into clear business benefits, tailoring messaging to different stakeholder roles.
Acxiom helps brands know their customer. For fifty years, they've helped marketers deal with a fast-changing future of growing channels, data and technology. They are one of the marketing industry’s most experienced, respected and forward-thinking leaders.
Conducting 1-on-1 customer interviews and analyzing competitive intelligence.
Focusing on experimentation and validating assumptions, iterating quickly.
Defining the product roadmap based on OKRs and revenue targets.
Colibri is a pioneer of online professional education, introducing web-based professional education courses in 2001. Today, the company’s family of brands are the leading online professional education platforms in their respective end-markets, serving over 1 million customers annually, and employing more than 1,500 mission-aligned professionals.
Select, negotiate, and manage relationships with solution providers.
Develop go‑to‑market strategies and positioning for claim solutions.
Oversee profitability and financial performance of all solution lines.
Cottingham & Butler Claims Services (CBCS) sells promises to help clients through life’s toughest moments. The company aims to hire and train the best professionals in the industry, fostering a culture of continuous improvement and high expectations.
Lead solution design to support growth priorities across the portfolio.
Build, manage, and advance a pipeline of new and expansion opportunities.
Shape solution narratives, value propositions, and pricing and budget strategies.
Energy Solutions focuses on delivering large-scale energy, carbon, and water-use savings through market-based programs. Since 1995, they've offered performance-based solutions for utility, government, and institutional customers, operating as a predominantly remote workforce with offices in six different locations.
Build experiences that touch millions of online insurance shoppers.
Own the user experience, from the top of the funnel through to the bottom.
Educate consumers on the need for Life Insurance.
Ethos is a leading life insurance technology company with a mission to protect families by democratizing access to life insurance. They are transforming the life insurance experience for consumers, agents, and carriers alike with their robust three-sided technology platform.
Build strong, consultative relationships with employer clients to become a trusted partner and advisor.
Manage enrollment marketing and campaign planning efforts to generate awareness of our programs.
Analyze, interpret, and present program engagement and outcome metrics to demonstrate value.
Big Health's mission is to help millions back to good mental health by providing fully digital, non-drug options for the most common mental health conditions. They've pioneered the first at-scale digital therapeutic business model in partnership with some of the most prominent global healthcare organizations.