Source Job

North America

  • Create and define differentiating positioning for our products and solutions for various personas.
  • Run point on cross-functional launches and campaigns across marketing, sales, and product.
  • Conduct user research to identify gaps in the market for our product to fill.

Competitive Intelligence Product Marketing Market Research Storytelling Communication

20 jobs similar to New Product Marketing Manager, Competitive Intelligence

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$148,900–$232,700/yr
North America Unlimited PTO

  • Own competitive positioning strategy for the IT segment, translating intelligence into messaging and seller-ready assets.
  • Partner with sales leadership to run win/loss reviews that surface effective counter-positioning.
  • Direct field intelligence into systems to keep competitive grounding current and actionable.

ServiceNow provides an AI platform that integrates AI, data, and workflows to help enterprises work smarter, faster, and better. Serving 85% of the Fortune 500, the company fosters an AI-native culture where technology and talent are unstoppable together.

$92,000–$120,000/yr
US

  • Lead end-to-end go-to-market planning and execution for new products and features.
  • Gather customer, market, and competitive insights to inform product and sales strategy.
  • Create high-impact sales enablement tools and deliver training to customer-facing teams.

Xplor provides cloud-based, intuitive technology solutions for small and medium-sized businesses to manage business operations and payments. The company has over 130,000 customers in 72+ countries and is backed by world-class investors.

Global

  • Establish the Intel Engine by building a repeatable cadence for monitoring competitor product launches, pricing changes, and market shifts.
  • Create high-impact sales enablement assets like battlecards, objection-handling guides, and playbooks to support high-stakes deals.
  • Drive cross-functional influence by delivering executive briefings and translating competitive gaps into product roadmap recommendations.

OutSystems is a leading AI Development Platform built for the enterprise, helping organizations rapidly build mission-critical apps and agents. With 1,700 employees and a global presence, the company fosters an inclusive culture built on trust, customer success, innovation, and alignment.

Global

  • Build and maintain sales enablement toolkit: pitch decks, one-pagers, use-case breakdowns, and objection-handling guides.
  • Establish competitive intelligence program: landscape maps, battlecards, and win/loss analysis loop.
  • Codify product narrative and own case studies, launches, demo assets, and web content.

k-ID helps gaming, social platforms, and AI products comply with child safety regulations across 200+ jurisdictions, turning compliance into safe experiences. They are a fast-moving, well-funded startup building infrastructure for an "age-aware internet," with a small but growing team.

$262,500–$412,500/yr
Global Unlimited PTO

  • Lead Thrive's GTM strategy at the intersection of product marketing, competitive intelligence, and commercial enablement.
  • Build narrative, positioning, and differentiation to make Thrive's value obvious to buyers globally.
  • Feed market intelligence back into product roadmap and enable sales teams with battle cards and ROI frameworks.

Sword Health builds AI Care to heal billions, expanding across Musculoskeletal, Women's Health, Cardiometabolic, and Mental Health. With over 1 million members, 2,000+ enterprise clients, and $500 million raised, it's a clinical-centric frontier AI lab backed by 59 studies and 43 patents.

US Unlimited PTO

  • Own positioning and messaging across IRM, DLP, AI Governance, and employee monitoring.
  • Build sales enablement stack, competitive battlecards, and launch plans.
  • Lead creative production and translate the product roadmap into GTM narratives.

Teramind provides insider risk management, data loss prevention, and AI governance solutions. The company has been fully remote since 2014, with a global and diverse team that values collaboration and invests in talent.

Global

  • Own product positioning and messaging across diverse buyer personas, from solo BCBA owners to enterprise operators.
  • Drive go-to-market strategy for launches, including narrative, channel sequencing, and sales enablement assets.
  • Build competitive intelligence and customer insights to sharpen differentiation and inform roadmap priorities.

Motivity is a B2B SaaS company providing software for ABA clinics, ranging from solo practices to large national operators. As an early-stage team, they focus on product-led growth and customer-centered positioning.

$148,900–$260,600/yr
North America Unlimited PTO

  • Own go-to-market activation for CRM, including building launch plans and driving cross-functional execution.
  • Create sales enablement tools like pitch decks, battle cards, and discovery frameworks that sellers actually use.
  • Lead competitive intelligence efforts to arm the field with messaging that wins deals.

ServiceNow is the AI control tower for business reinvention, helping 85% of the Fortune 500 work smarter. The company fosters an AI-native culture where technology and talent collaborate to drive innovation.

$125,132–$187,698/yr
Global Unlimited PTO

  • Act as the critical link between Product, Sales, and Marketing teams, translating complex healthcare analytics into compelling value propositions for Life Sciences buyers.
  • Own MarketScan positioning, messaging, and go-to-market strategy to drive growth within the Life Sciences segment.
  • Provide market intelligence, competitive analysis, and sales enablement to shorten sales cycles and increase win rates.

Merative provides data, analytics, and software for health and social care. The company values focus, speed, trust, and inspire, fostering a collaborative culture with a mission-driven team.

Global Unlimited PTO

  • This role owns product marketing globally, including positioning, sales enablement, and launch strategy.
  • You will work independently as a senior individual contributor, partnering with Sales, Product, and Data Science.
  • Success is measured by win rate improvement, competitive neutralization, and major launches.

We are an energy data and AI forecasting company modernizing the grid's data and AI stack. We are a remote-first company with a smart, genuinely nice team passionate about data science and energy.

$80,000–$91,500/yr
US

  • Develop and execute product marketing strategies to articulate value propositions and support go-to-market initiatives.
  • Partner with product management and marketing teams to translate technical capabilities into clear messaging.
  • Analyze pipeline performance and sales feedback to identify optimization opportunities and improve conversion outcomes.

Cision is a global leader in consumer and media intelligence, engagement, and communication solutions, enabling over 75,000 companies and organizations, including 84% of the Fortune 500. They have over 5,000 employees and emphasize a culture of inclusion, diversity, and curiosity.

Global

  • Conduct multi-source market and competitive intelligence research with full citations and transparent sourcing.
  • Synthesize findings into patterns and clear recommendations, going beyond surface-level summaries.
  • Source executive contacts and draft research-informed outreach emails, while building and maintaining project plans and dashboards.

Offshore Launch is a staffing agency that helps small business owners scale with top global remote talent. They are a people-centered agency with a focus on growth and development, emphasizing teamwork and collaboration.

US Canada

  • Lead product marketing strategy and positioning for Akuity's portfolio
  • Build and scale GTM content, enablement, and competitive intelligence
  • Partner with CEO and product leadership on launches and narratives

Akuity provides software delivery for enterprises, leveraging the Argo and Kargo open-source projects it created. Founded by the original creators of Argo, the company is well-known in the Kubernetes ecosystem, with Argo adopted by over 70% of Kubernetes organizations.

$136,800–$263,000/yr
US

  • Manage and drive the product roadmap for an AI-first marketing platform.
  • Collaborate with engineering, design, and go-to-market teams to deliver customer value.
  • Leverage competitive intelligence and agentic capabilities to win in an evolving market.

Yext is the leading global enterprise agentic marketing platform, helping brands stay visible and competitive across all search and AI surfaces. With over 15 years of experience, the company fosters a culture of ownership, challenging ideas, and delivering results without waiting for a playbook.

US

  • Own product messaging, launch readiness, and sales enablement.
  • Build and maintain battlecards, objection-handling guides, and competitive positioning.
  • Track launch readiness and enablement adoption using Gong and market signals.

TRG Screen is the leading provider of market data and subscription management technology, helping financial institutions and legal firms manage their subscription costs. Headquartered in New York City with global offices, the company is a portfolio company of Vista Equity Partners and values diversity and inclusion.

Europe 7w PTO

  • Own the portfolio messaging and category narrative for SoSafe's full platform, defining the story of Human Risk Management.
  • Set the GTM strategy and launch tiers, overseeing flagship releases and ensuring commercial impact.
  • Manage a team of Sr PMMs, deliver market intelligence, and maintain competitive positioning.

SoSafe is a human risk management provider that helps organizations improve cybersecurity through behavioral change and engaging training. The company is a fast-growing scale-up backed by VCs like Highland Europe and Global Founders Capital, with a culture focused on innovation, diversity, and collaboration.

$120,000–$155,000/yr
US

  • Develop and execute product marketing strategies to drive growth and market leadership.
  • Create compelling positioning, messaging, and content for product launches and campaigns.
  • Collaborate with product, sales, and marketing teams and mentor junior members.

Geotab is a global leader in IoT and connected transportation, providing web-based analytics to help businesses manage their fleets. The company is certified as a 'Great Place to Work' and fosters a diverse, inclusive, and fast-paced culture.

$145,000–$175,000/yr
US

  • Lead analyst relations, competitive intelligence, and market insights functions.
  • Translate external signals into actionable recommendations for product, marketing, and revenue teams.
  • Leverage AI tools to accelerate research, synthesis, and insight generation.

Velotic is redefining how market, industry analyst, and competitive intelligence drive business performance. The company is a fast-paced, evolving environment seeking a leader to build a modern insights function.

Global Unlimited PTO

  • Own the messaging, positioning, and enablement for real assets deals, working with Sales to craft persona-specific narratives and competitive strategy.
  • Conduct deep voice-of-customer research and competitive intelligence to continuously refine the real assets go-to-market approach.
  • Partner cross-functionally with Demand Gen, Product, and Customer Marketing to drive pipeline and revenue through compelling content and deal support.

Juniper Square provides a unified platform for private markets, combining technology, data, and fund administration services. With over 1,000 employees and $350M+ in funding, the company fosters a culture of ownership, urgency, and collaboration.

$130,000–$150,000/yr
US 4w PTO

  • Own the master messaging framework and positioning for DrFirst's products and solutions.
  • Translate product releases into commercial communications, demo scripts, and talk tracks.
  • Conduct market and competitive intelligence to inform messaging and enablement.

DrFirst is a healthcare IT company that improves medication management for providers and patients. With over 25 years of experience, their solutions are used by 420,000 prescribers and 71,000 pharmacies, and they serve 100 million patients annually, fostering a culture of solving complex healthcare challenges with smart colleagues.