Source Job

• Build and execute lifecycle marketing strategies across customer journey stages like growth, onboarding, and retention.
• Manage multi-touch campaigns, nurture programs, and cross-functional alignment with teams like Sales, Product, and Customer Success.
• Track and report key performance metrics to optimize campaign performance and customer engagement.

Aledade is a public benefit corporation that empowers independent primary care by helping practices thrive in value-based care. Founded in 2014, it has become the largest network of independent primary care in the country, fostering a collaborative, inclusive, and remote-first culture.

• Design and scale client and partner marketing programs to drive retention, advocacy, and engagement across healthcare and life sciences clients.
• Lead executive events, advisory boards, and co-marketing initiatives while aligning sales, client success, and marketing teams.
• Build and mentor a growing team, manage budgets and agency partners, and operationalize client lifecycle marketing from onboarding to renewal.

Jobgether uses AI-powered matching to connect candidates with hiring companies. They operate as a platform that shortlists top-fitting candidates for employer review, with a focus on objective and fair evaluation.

• Own lifecycle strategy and execution across email, in-product, and other channels to drive onboarding, activation, retention, and expansion.
• Map and maintain end-to-end customer journeys, identifying key moments, gaps, and opportunities for impact.
• Design and execute end to end lifecycle programs from ideation through launch, QA, and iteration.

Vanta helps businesses earn and prove trust by automating security monitoring and compliance. The company has a kind and talented team with a mission to restore trust in internet businesses.

• Optimize the full lead-to-revenue lifecycle, driving continuous conversion rate improvements across both marketing acquisition and sales funnels.
• Define and monitor core Key Performance Indicators across the demand generation motion, building dashboards and delivering actionable insights to executive leadership.
• Own the operational foundation of Demand Generation and drive strong Marketing-Sales alignment by translating frontline sales insights into actionable strategies.

SmartAsset is an online destination for consumer-focused financial information and advice, helping people make smart financial decisions. SmartAsset has earned recognition on the Inc. 5000 and Deloitte Technology Fast 500 lists, and a successful $110 million Series D funding round in 2021 valued the company at over $1 billion.

• Develop and execute comprehensive marketing strategies to enhance brand presence and drive growth.
• Plan and manage multi-channel campaigns, oversee content creation, and analyze performance metrics.
• Collaborate with sales and product teams to align marketing with lead generation and go-to-market goals.

Medsien is a leading provider of scalable remote care management technology for healthcare practices. It is a venture-backed company based in San Francisco, trusted by hundreds of organizations to improve patient engagement and outcomes.

• Partner with client success to design and execute employer and member-facing enrollment and engagement strategies that support client goals.
• Consult with employer clients to understand workforce demographics, tailoring marketing approaches to maximize relevance and adoption.
• Lead the development and execution of integrated marketing plans, including open enrollment and launch campaigns.

Headspace aims to provide every person access to lifelong mental health support. They combine evidence-based content, clinical care, and innovative technology to help millions of members worldwide get personalized support. Their values shape their decisions, guide their collaborations, and define their culture.

• Manage a portfolio of mid to large-sized B2B SaaS customers, owning renewal, expansion, and price increase strategy execution.
• Drive Gross Revenue Retention and Net Revenue Retention by ensuring customers realize measurable value and adoption milestones.
• Lead Executive Business Reviews, build trusted relationships with key decision-makers, and collaborate cross-functionally to identify growth opportunities.

Cordance accelerates the growth of vertically focused B2B SaaS companies through acquisition and long-term tactical and financial guidance. We are experienced operators with a passion for software and building businesses, partnering with founders to scale and realize their full potential.

• Architect and own the full consumer lifecycle roadmap, from pre-purchase nurture to post-purchase engagement.
• Lead lifecycle go-to-market for new program launches, owning communications plans from pre-launch through ongoing retention.
• Build and operate automated flows in Braze across email, SMS, push, and in-app channels, including complex segmentation and personalization.

Maven is the world's largest virtual clinic for women and families, offering digital programs for fertility, maternity, parenting, and menopause. With over 2,000 employer clients and recognition as a top workplace, Maven has raised over $425 million from leading investors.

• Develop and own full-funnel demand generation strategy aligned with company growth and revenue targets.
• Lead integrated multi-channel campaigns across digital, ABM, events, and content.
• Partner with Sales, Product Marketing, and Revenue Operations to optimize lead management and performance.

Jobgether is a platform that uses AI-powered matching to connect candidates with hiring companies. It operates remotely and focuses on efficient, data-driven recruitment.

• Define lifecycle strategy across prospect, onboarding, engagement, retention, and winback
• Own and optimize channel strategy across email, sms, chatbots, direct mailers, and in-app push notifications.
• Define messaging framework and narrative strategy that guides channel copy

Winona is a telemedicine company providing HRT for women in menopause. They've built technology in-house, including an EHR and patient portal, and have two compounding pharmacies and physicians providing care via a vertically integrated business model.

• Develop and execute lifecycle marketing strategies to increase customer engagement, satisfaction, and revenue across multiple channels.
• Create and manage customer segmentation and targeting strategies, optimizing the customer journey through email, SMS, and push notifications.
• Collaborate with cross-functional teams and use data-driven insights to improve campaign performance and customer experience.

Social Discovery Group (SDG) is a global social discovery company that connects users across cultures through social entertainment platforms. With an international team of over 1,000 professionals working worldwide, SDG is a two-time 'Great Place to Work' winner and top-ranked for remote work.

• Own the lifecycle engine for multi-channel programs across cold and warm email, in-app messaging, SMS, and automation platforms.
• Build nurture and conversion programs that move users from first touch to expansion.
• Manage automation infrastructure including Customer.io, Claude, N8N to drive segmentation, behavioral triggers, lead scoring, and campaign logic.

Seamless.AI provides the world's first real-time B2B search engine to help sales teams maximize revenue. It is one of Ohio's fastest-growing companies with a diverse and inclusive workplace.

• Serve as primary relationship owner for Strategic employer customers, driving engagement and retention.
• Partner with marketing to develop engaging campaigns and workshops for customers.
• Collaborate internally with product, clinical, and data science teams to resolve customer issues.

Lyra Health is a leading provider of evidence-based mental health care, serving over 20 million people globally. The company has delivered more than 15 million sessions of care and is known for a transformative, AI-powered platform.

• Lead customer lifecycle marketing programs across onboarding, adoption, education, retention and expansion to drive engagement and revenue retention.
• Manage and develop a customer marketing team, scaling programs as business needs grow.
• Partner cross-functionally with Customer Success, Sales, Product, and RevOps to design and execute omni-channel campaigns.

Keeper Security transforms cybersecurity for millions of individuals and thousands of organizations globally with an intuitive, end-to-end encrypted platform. It is a fast-growing cybersecurity company trusted globally, published in 23 languages and sold in over 150 countries.