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US

  • Design and execute tiered ABM programs (1:few and 1:1) targeting 50–100 priority financial services accounts.
  • Build quarterly campaign plans driven by intent signals and account data from HubSpot and Salesforce.
  • Build dashboards to track ABM engagement signals, meetings booked, opportunities created, and pipeline influence.

B2B SaaS Demand Generation Digital Marketing HubSpot Salesforce

20 jobs similar to Demand Generation Specialist

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$135,000–$135,000/yr
US

  • Own end-to-end planning, execution, and optimization of demand gen campaigns across channels.
  • Build and own Blackthorn’s ABM strategy and execution, targeting high-value accounts.
  • Use Pardot and Salesforce® for campaign execution, lead management, scoring, and attribution.

Blackthorn offers four native apps on the Salesforce AppExchange for managing Events, collecting Payments, sending Messages, and protecting Data. They’re a growing, distributed team with teammates in countries across the world, moving fast and with deep experience within their respective roles.

$115,000–$125,000/yr
North America Unlimited PTO

  • Own account-based marketing email campaigns for our defined named account portfolio, partnering cross-functionally with Sales and Partnerships to drive demand and awareness while amplifying partner, content, event, and outbound motions that generate qualified pipeline.
  • Support content generation for product launches and ABM-supportive channels, including social media, paid ads, and blog posts.
  • Design and execute multi-touch, top-to-mid funnel journeys for named accounts, coordinating timing with Sales activity (e.g., pausing, adjusting, or re-engaging when timely or relevant).

GrowthLoop is a pioneer in AI-powered marketing on the data cloud, featured on G2 by its customers as a momentum leader with the best ROI for enterprise. Founded and led by former Google executives, GrowthLoop helps innovative companies transform how they market and drive business impact.

$140,000–$165,000/yr
US 11w maternity

  • Develop and execute Jasper’s account-based marketing strategy.
  • Partner deeply with Sales leadership and account teams to prioritize opportunity landscapes.
  • Design and orchestrate tiered ABM programs across 1:1, 1:few, and 1:many motions.

Jasper is the leading AI marketing platform, enabling companies to reimagine their end-to-end marketing workflows and drive higher ROI. Founded in 2021, Jasper is a remote-first organization with team members across the US, France, and Australia, and it is trusted by nearly 20% of the Fortune 500.

Global Unlimited PTO

  • Develop and execute a comprehensive demand generation strategy.
  • Plan and execute highly targeted ABM programs.
  • Own paid advertising, retargeting, and digital marketing initiatives.

Teramind pioneers a predictive, AI-driven approach to safeguarding organizations' people, data, and operations. As a global leader in user behavior analytics, insider risk management, and workforce intelligence, they empower businesses to transform data into a strategic asset.

Global Unlimited PTO

  • Develop and execute integrated ABM strategies across tiered account segments
  • Own defined pipeline generation and pipeline influence targets across priority accounts
  • Collaborate closely with Sales, Marketing, and Customer Success to identify target accounts

Fieldguide helps establish trust for global commerce and capital markets through automating assurance and audit work, specifically within cybersecurity, privacy, and financial audit. They are a remote-first company based in San Francisco, backed by top investors, with an inclusive, driven, humble, and supportive team.

US

  • Develop and execute marketing campaigns to generate top-of-funnel leads and drive pipeline growth.
  • Manage website updates and CMS optimization; create content including case studies, blog posts and webinars.
  • Track campaign performance, analyze data, and make performance-based optimizations to improve ROI.

Pine's operating company, Acumen, specializes in Sage and Acumatica ERP solutions as a B2B software reseller. They help businesses modernize operations through scalable ERP technology, working closely with finance, operations, and executive teams to deliver tailored solutions.

US

  • Execute demand generation programs across channels with agency partners.
  • Launch and manage lifecycle programs supporting onboarding, adoption, retention, and expansion.
  • Track pipeline contribution, conversion rates, and lifecycle engagement.

Wayvia helps the world’s top brands stay ahead—using AI, data, and innovation to shape the future of commerce. At Wayvia, you’ll find a team that’s curious, collaborative, and always up for solving what’s next; they move fast, think boldly, and support one another.

$175,000–$205,000/yr
Unlimited PTO

  • Design and execute personalized ABM programs for accounts in partnership with Sales and AEs.
  • Lead account research and stakeholder mapping to inform messaging and multi-channel plays.
  • Define success metrics and reporting frameworks at the individual account level.

Eve is redefining legal technology for plaintiff law firms, helping them handle more cases and recover more for clients with AI. They are backed by top investors, have over 1000 law firm customers and are growing fast.

Unlimited PTO

  • Build and operate Haus’s integrated campaign engine across digital, lifecycle, and account-based programs.
  • Plan and execute integrated campaigns including report launches, webinar programs, account-based plays, field event amplification, and nurture programs.
  • Partner with Product Marketing and Content to turn launches and assets into full-funnel campaigns.

Haus is the incrementality platform leading brands trust to optimize billions in ad spend worldwide. With a founding team of former product managers, economists, and engineers from Google, Netflix, Meta, and Amazon, they make high-quality decision science, incrementality testing, and causal marketing mix modeling accessible to businesses of all sizes.

US

  • Liaise between sales, solutions consulting, product marketing, and customer success.
  • Closely integrate with sales executives, supporting the needs of their industry and territory.
  • Drive JAGGAER's demand generation and sales goals through key regional field and industry activities.

JAGGAER is leading the Autonomous Commerce revolution, a self-governing B2B commerce experience between buyers, suppliers, things (IoT), and partners. Leveraging AI and machine learning, their intelligent procurement solutions provide enterprise buyers and suppliers with smart-match recommendations. They are over 1,300 employees strong, all focused on customer success.

$100,000–$140,000/yr
US

  • Own email strategy across the funnel
  • Build and optimize nurture programs across all product lines
  • Integrate email deeply into ABM programs for priority enterprise accounts

Jobgether is a platform that connects job seekers with companies. They use AI-powered matching to ensure applications are reviewed quickly and fairly.

$175,000–$250,000/yr
US Unlimited PTO

  • Own end-to-end demand generation strategy and execution across all channels.
  • Build, manage, and optimize campaign programs that drive MQLs, SALs, pipeline, and revenue against defined targets.
  • Design and execute multi-touch, multi-channel campaigns targeting AI/ML engineers and technical decision-makers.

Runpod is a platform that enables developers to build and run custom AI systems. They have over 500,000 developers worldwide and operate at the intersection of developer velocity and production-scale AI.

$85,000–$110,000/yr

  • Execute and optimize demand generation programs that drive high-quality inbound pipeline.
  • Run day-to-day execution across customer acquisition channels including SEO/GEO, SEM, paid social, AI-driven campaigns, and events, within a disciplined budget.
  • Manage campaign performance from audience to impression to MQL to opportunity.

They are an agile team of thinkers and doers collaborating to change a multi-trillion dollar industry. The company offers meaningful equity, a competitive salary, top-tier medical, dental, and vision insurance, flexible work hours, and vacation time.

US

  • Develop and execute multi-channel campaigns that drive qualified enterprise leads and meetings.
  • Plan and execute strategic conferences, hosted events, and executive experiences designed to generate meetings and accelerate deals.
  • Collaborate closely with sales leadership to align on ICP, target accounts, and messaging.

Runway is building AI to simulate the world through merging art and science. They believe that world models are at the frontier of progress in artificial intelligence. The team consists of creative, open minded, caring and ambitious people who are determined to change the world.

US

  • Build and run multi-channel demand generation programs.
  • Own campaign execution across core distribution channels.
  • Track, analyze, and optimize performance across campaigns and channels.

Adstra provides a comprehensive suite of data and identity solutions. They are a PE backed company and the first Enterprise Identity Platform that connects brands with authenticated audiences across all media.

US Unlimited PTO

  • Drive the marketing engine across multiple online and offline channels simultaneously.
  • Lead localized ABM campaigns to generate engagement.
  • Work with senior commercial teams to align all marketing activities with high-value deals.

Trustly is building a smarter, faster, and more secure financial future by revolutionizing the world of payments. As a global leader in Open Banking Payments, the company is establishing Pay by Bank as the new standard at checkout. Trustly is a global team of innovators, collaborators, and doers, who are driven by a strong sense of purpose.

$125,000–$165,000/yr

  • Own the regional field marketing strategy in partnership with sales leadership.
  • Design and execute regional programs, from conferences to VIP dinners.
  • Track, analyze, and report on program performance and marketing-sourced revenue.

AppZen is the leader in autonomous spend-to-pay software, utilizing AI to process data and help organizations understand enterprise spend. They integrate with existing workflows to improve processing times and reduce fraud. AppZen values employees who actively use AI, and global enterprises, including one-third of the Fortune 500, use their solutions.

  • Own and execute DemandFactor’s marketing strategy
  • Lead demand-gen, ABM, and digital performance programs
  • Build a strong brand and high-impact content engine

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. DemandFactor runs full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

$146,700–$154,600/yr
US

  • Develop and execute marketing initiatives that generate brand awareness and qualified enterprise leads
  • Translate industry GTM priorities into integrated marketing plans and quarterly campaign roadmaps
  • Partner with sales leadership to align marketing programs with priority industries, strategic accounts, and growth objectives

CI&T is a tech transformation specialist, uniting human expertise with AI to create scalable tech solutions. With over 8,000 CI&Ters around the world, they’ve built partnerships with more than 1,000 clients during their 30 years of history and value diverse identities and life experiences.

$170,790–$296,800/yr
US

  • Own marketing's contribution to Enterprise pipeline and Direct Sales new revenue.
  • Lead account-based marketing (ABM) strategy and drive inbound acquisition strategy.
  • Provide strategic leadership for website performance and manage digital marketing & paid media.

Blackhawk Network (BHN) offers a single global platform that allows businesses to tap into branded payment solutions. They help businesses grow revenue, increase loyalty, motivate and reward their teams, disburse funds and engage consumers with a network spanning the globe with more than 400,000 consumer touchpoints.