Source Job

US

  • Lead global downstream marketing strategy for assigned product lines and platforms.
  • Own end-to-end lifecycle management for assigned products.
  • Lead global go-to-market planning, including launch strategy, pricing inputs, and promotional planning.

Marketing Product Lifecycle Management Go-to-market Strategy Market Research Cross-Functional Leadership

20 jobs similar to Director, Global Marketing

Jobs ranked by similarity.

$135,288–$162,345/yr
US Unlimited PTO

  • Own and evolve OM1’s product marketing vision and strategy.
  • Lead go-to-market strategy for major product launches.
  • Translate complex capabilities into clear narratives.

OM1 is a healthcare data and technology company focused on real world clinical data and outcomes, accelerating medical research and personalizing healthcare. Our interdisciplinary team uses expertise in medicine, software, Big Data, machine learning, public health and mathematics to transform records and generate unique insights.

US

  • Own marketing strategy and deliverables for high-complexity projects.
  • Develop target product profiles, value propositions, and business cases.
  • Integrate clinical insights into marketing strategy to reflect patient outcomes.

Maine General is partnered with Jobgether to find a Senior Upstream Product Marketing Manager to drive innovative marketing strategies for their dental product portfolio. The company offers remote work flexibility and opportunities for professional development and growth.

US

  • Conduct in-depth market analysis and research to identify market trends and customer needs.
  • Develop pricing strategies that maximize product profitability while remaining competitive.
  • Create comprehensive go-to-market plans outlining product positioning, target audience, and messaging.

Kentucky General connects consumers with innovative digital solutions. They value creativity and innovation, making a difference in people's lives globally.

Global

  • Go-to-Market Strategy: Develop and execute GTM plans for product launches that span Tilt’s credit card and cash advance offerings.
  • Positioning & Messaging: Craft clear, differentiated messaging that communicates the unique value of Tilt’s products to target audiences.
  • Retention: Work directly with product and creative teams to define the in-app and lifecycle messaging strategy to ensure different customer segments understand, adopt, and continue to extract value from the product over time.

Tilt is a mobile-first company that uses machine learning-powered credit models to look beyond traditional credit scores, recognizing real potential in millions of customers worldwide. They foster an environment where every voice is valued and mutual respect is non-negotiable.

US Unlimited PTO

  • Own the cadence of getting product updates to the sales team and customers.
  • Build and maintain the tools our GTM teams use daily - decks, use case documentation, and competitive positioning materials.
  • Ensure customers understand new capabilities and how to get value from them.

MedScout empowers MedTech commercial teams with data, insights, and tools to deliver medical innovations to patients. They are creating a revenue acceleration platform for sales professionals at medical device and diagnostic companies and value their employees' voices.

$202,500–$238,000/yr
US Unlimited PTO 12w maternity

  • Drive the ideation and design of new products, features, or business models by analyzing market trends and customer insights to guide the product roadmap.
  • Formulate comprehensive product points of difference, claims, and positioning strategies to differentiate products in the market.
  • Lead cross-functional teams, including R&D, Brand, Commercial, Operations, and Customer Experience teams to ensure seamless execution of product strategy

Bobbie is creating a parenting culture of confidence, not comparison, starting with how we choose to feed our babies. The company crafted its European style infant formula with purposefully sourced, organic ingredients and is the only US formula designed to meet both FDA and EU standards.

Global Unlimited PTO

  • Own and define the end-to-end product marketing strategy.
  • Lead go-to-market strategies for product launches and feature releases.
  • Analyze market trends, competitive landscape, customer behavior, and feedback.

The company is not mentioned in the job posting, but the posting mentions experience with ClickUp is a plus. The posting mentions that they value work to "fit your personality and lifestyle", and that work hours are flexible, as is vacation time.

US

  • Own global customer lifecycle strategy spanning onboarding, adoption, education, retention, and expansion across segments and regions
  • Lead, mentor, and scale a high-performing customer marketing team with clear operating rhythms and accountability
  • Own customer communications including newsletters, product announcements, webinars, and educational programming to drive adoption and satisfaction

Keeper Security transforms cybersecurity for millions of individuals and thousands of organizations globally. Our patented zero-trust and zero-knowledge privileged access management solution unifies enterprise password, secrets and connections management with zero-trust network access and remote browser isolation.

$315,000–$385,000/yr
US

  • Lead the development and execution of the U.S. marketing strategy for our initial vaccine launch.
  • Establish the company’s commercial brand and narrative as we transition from a development-stage biotech to a commercial organization.
  • Build and lead a high-performing marketing organization, scaling the team and capabilities over time.

Vaxcyte is a clinical-stage vaccine innovation company engineering high-fidelity vaccines to protect humankind from the consequences of bacterial diseases. They embody audacious goals with a commitment to integrity, accountability, equality and clarity across communications and decision making.

US

  • Direct U.S. OPT marketing to deliver annual sales and profit targets.
  • Develop and execute comprehensive marketing plans in partnership with cross-functional teams.
  • Collaborate with business leadership and product development to support product initiatives and launches.

We are currently looking for a Head of Marketing - REMOTE for our partner firm. You will be at the forefront of driving the marketing strategy for our partner firm, ensuring alignment with sales goals, and effectively managing the marketing budget.

$87,500–$111,500/yr
US Unlimited PTO

  • Define value propositions, positioning, and messaging for your assigned product line(s).
  • Build and execute go-to-market campaigns that increase awareness and adoption of the product within the portal and mobile app.
  • Define Marketing KPIs for your product line(s) that inform dashboards in partnership with Product and Analytics teams.

HealthEquity's mission is to save and improve lives by empowering healthcare consumers. Join us and discover a work experience where the person is valued more than the position; they are passionate about providing a solution that allows American families to connect health and wealth. HealthEquity is an equal opportunity employer committed to being an employer where you feel welcome and included.

US Unlimited PTO

  • Own positioning and messaging for Levanta across our ICPs, use cases, and product areas
  • Build and maintain our messaging architecture, including value props, proof points, differentiation, and objection handling
  • Create and scale core GTM assets including decks, one-pagers, battlecards, launch briefs, training materials, and demo narratives

Levanta is the leading affiliate marketing platform for marketplace sellers, helping Amazon and Walmart brands unlock a scalable, cost-effective marketing channel through direct affiliate partnerships. They have access to over 30,000 vetted publishers, influencers, affiliates, and media buyers.

$140,400–$224,250/yr
US

  • Own the product strategy for integrating all lifecycle marketing channels.
  • Define and manage the technical infrastructure and data foundation required to understand member behavior.
  • Lead the product development for Lifecycle Automation.

Headspace provides access to lifelong mental health support. They combine content, clinical care, and technology to help members get support. At Headspace, their values shape decisions, guide collaborations, and define their culture to build a human-centered team.

US

  • Develop and own product positioning and messaging frameworks to communicate the value of AI care.
  • Design and execute multi-channel acquisition strategies, implementing performance marketing metrics to optimize campaigns.
  • Build and mentor a high-performing marketing team, translating business goals into effective marketing strategies.

Texas General appears to be an innovative AI Care platform provider aimed at transforming healthcare accessibility. They seem to value flexible working hours and have a remote-first company culture.

US

  • Spearhead the marketing efforts for Advanced Oncology Solutions.
  • Develop and execute innovative marketing strategies.
  • Lead impactful customer engagement programs.

General is a partner company using Jobgether to find candidates. They value contributions and foster professional growth in a dynamic environment.

US

  • Shaping product positioning and messaging.
  • Creating sales enablement and go-to-market execution.
  • Maintaining market, customer, and competitive insight.

Strivacity is a company focused on providing identity and access management solutions. They are committed to equal employment opportunity and providing a work environment free of discrimination and harassment.

$250,000–$330,000/yr
US

  • Develop and execute targeted HCP and consumer marketing strategies aligned with brand positioning and commercial objectives.
  • Create compelling, compliant educational content and promotional materials for HCP audiences that translate clinical data into practical insights.
  • Lead omnichannel marketing strategy across digital, in-person, and virtual touchpoints to deliver personalized HCP experiences.

Compass Pathways plc is a biotechnology company dedicated to accelerating patient access to evidence-based innovation in mental health. They are pioneering a new paradigm for treating mental health conditions and envisioning a world where mental health means not just the absence of illness but the ability to thrive.

US

  • Define, plan, and execute go-to-market for integrated products.
  • Develop compelling product messaging and positioning.
  • Create sales and customer success training materials.

RealPage is a company that provides AI solutions within the Multifamily real estate industry. They are committed to creating an inclusive environment for all employees.

  • Develop a 3-to-5-year portfolio strategy to deliver revenue growth and aligned with the overall business strategy.
  • Engage with customers and team members to gather feedback and incorporate into product vision, positioning and innovation.
  • Define the value proposition for the Dr. Ehrenstorfer portfolio and work with Growth Marketing to embed it in effective marketing growth plans.

LGC Standards is a division of LGC Group and provides quality assurance and research tools, supporting analytical needs in over 120 countries. They innovate and apply science to ensure the safety and integrity of products and services, with a vision of science for a safer world.

$139,400–$200,000/yr
US 4w PTO

  • Define value propositions, positioning, and messaging for Oura's commercial offerings.
  • Lead GTM strategy and launch planning for commercial motions.
  • Own product positioning and messaging frameworks that power commercial sales materials.

Oura empowers individuals to understand and improve their health through the Oura Ring and connected app, providing insights into readiness, activity, and sleep quality. The company focuses on helping people live healthier lives and ensures its team members have what they need to do their best work.