Source Job

Global

  • Coach and up-level our Strategic CSM team
  • Bring best-in-class lifecycle and subscription strategies to our customers
  • Help turn Stay AI into a true retention growth partner, not just a platform

Klaviyo SMS Lifecycle Marketing CRM

17 jobs similar to Director of Retention Strategy

Jobs ranked by similarity.

US

  • Own and scale end-to-end CRM and retention efforts (through email, SMS, and loyalty/retention flows).
  • Partner closely with Brand, Product, CX, Web, Analytics, Growth and Commercial teams.
  • Improve retention, repeat purchase and LTV/LTR.

Pendulum is aiming to improve physical and mental health by understanding, then restoring and enhancing the human microbiome. Pendulum has an inspiring and collaborative environment and has earned a spot on Forbes Magazine’s exclusive “The Next Billion Dollar Startups” list.

$154,000–$220,000/yr
US Canada Unlimited PTO

  • Own lifecycle KPIs including activation, engagement, retention, churn reduction, and lifetime value.
  • Define and execute a lifecycle roadmap aligned to company and marketing OKRs.
  • Translate customer insights and behavioral data into measurable programs that drive long term value.

TextNow aims to democratize phone service by evolving the way the world connects. They are the largest provider of free phone service in the nation, serving ambitious, self-directed people who expect transparency, value, and freedom in how they connect.

$95,000–$115,000/yr
US

  • Own end-to-end lifecycle strategy and execution across acquisition, onboarding, engagement, churn, retention, and win-back.
  • Lead CRM/ESP strategy and innovation, including optimization, vendor management, and potential migrations – ensuring our platforms are scalable and future-ready.
  • Build automated, behaviorally-driven lifecycle journeys and ad hoc campaigns across email, SMS, and emerging channels.

Axios is a media company focused on delivering news and information efficiently. They are known for their "Smart Brevity" style. The company values open communication, diversity, and creating a positive work environment.

Director, CRM

IPSY
$170,000–$200,000/yr
US

  • Own Commercial Performance, drive lifecycle strategy tied directly to revenue, retention, ARPU, upgrades, and resubscriber targets.
  • Develop holistic lifecycle frameworks spanning acquisition, onboarding, engagement, upgrade, retention, and reactivation.
  • Act as a visible agent of change within the CRM organization; shift team mindset from campaign execution to member-centric growth thinking.

IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership. They think self-discovery, self-expression, and confidence are beautiful, and pride themselves to be a remote-first company.

$90,000–$105,000/yr
US Unlimited PTO

  • Own the Teacher and Buyer personas globally, designing high-conversion lifecycle campaigns across email, ads, and in-product.
  • Build omnichannel evergreen campaigns focused on driving retention, expansion and engagement with guidance of key marketing stakeholders.
  • Partner with Product teams to build in-product touchpoints to improve product usage, education, and retention.

Seesaw is an elementary learning experience platform offering tools, resources, and curriculum for teachers. They are trusted and loved by 25 million educators, students, and families worldwide and prioritize work-life balance and employee well-being.

US

  • Execute retention, adoption, and success lifecycle programs defined by Customer Marketing strategy.
  • Deliver onboarding, value-realisation, and renewal-adjacent communications with Marketing Automation and Content teams.
  • Execute operational and support-related customer communications, ensuring accuracy, timeliness, and clarity.

Geotab is a global leader in IoT and connected transportation and certified “Great Place to Work™.” They connect commercial vehicles to the internet and provide web-based analytics to help customers better manage their fleets. Geotab is a fast paced, ever changing environment with a fun and inclusive work culture where people follow their passion and think differently.

US

  • Execute demand generation programs across channels with agency partners.
  • Launch and manage lifecycle programs supporting onboarding, adoption, retention, and expansion.
  • Track pipeline contribution, conversion rates, and lifecycle engagement.

Wayvia helps the world’s top brands stay ahead—using AI, data, and innovation to shape the future of commerce. At Wayvia, you’ll find a team that’s curious, collaborative, and always up for solving what’s next; they move fast, think boldly, and support one another.

$150,000–$190,000/yr
North America

  • Own the health and retention (90%+) of our mid-market customer portfolio, managing relationships through a combination of high-impact touchpoints and systematic engagement
  • Build the scaled success motion from scratch—develop playbooks, automated campaigns, and engagement frameworks that can grow with the business
  • Monitor account health and usage patterns to identify risks and expansion opportunities, then execute targeted interventions to drive outcomes

Runway is building AI to simulate the world through merging art and science. The team consists of creative, open minded, caring and ambitious people who are determined to change the world.

US Unlimited PTO 13w maternity

  • Own Lifecycle Marketing as a revenue function across the full customer journey.
  • Build and manage Birdy Grey’s always-on lifecycle architecture across lead nurture, conversion and more.
  • Develop milestone-driven customer journeys that reflect the realities of wedding planning over time.

Birdy Grey is a direct-to-consumer brand with the mission of celebrating friendships during weddings. Founded in 2017, they offer affordable bridesmaid dresses and groomsmen suits, along with accessories, and have dressed over 2 million bridesmaids.

$150,000–$190,000/yr
North America

  • Own the health, retention (90%+), and expansion (10-15%) of our mid-market customer portfolio.
  • Build the scaled success motion from scratch—develop playbooks, automated campaigns, and engagement frameworks that can grow with the business.
  • Monitor account health and usage patterns to identify risks and expansion opportunities, then execute targeted interventions to drive outcomes.

Runway is building AI to simulate the world through merging art and science; they believe that world models are at the frontier of progress in artificial intelligence. Their team consists of creative, open minded, caring and ambitious people who are determined to change the world.

US Unlimited PTO 16w maternity

  • Own lifecycle strategy and execution across email, in-product, and other channels.
  • Map and maintain end-to-end customer journeys, identifying key moments, gaps, and opportunities for impact.
  • Design and execute end to end lifecycle programs from ideation through launch, QA, and iteration.

Vanta helps businesses earn and prove trust by providing a platform to monitor and verify security. They have a kind and talented team, and empower companies to practice better security and prove it with ease.

US

  • Own retention performance across call center channels, with direct accountability for Save Rate, Churn %, and revenue preservation targets.
  • Lead development and optimization of save offers, escalation pathways, and objection-handling frameworks.
  • Analyze cancellation drivers, call behaviors, and save outcomes to uncover performance gaps and optimization opportunities.

Brightspeed provides fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South. They are backed by funds managed by Apollo Global Management to upgrade copper to fiber optic technologies, bringing faster and more reliable internet service to rural markets.

Global

  • Owning end-to-end lifecycle marketing across acquisition, activation and retention.
  • Building and optimizing lifecycle workflows in HubSpot.
  • Creating and improving email experiences.

Platform Engineering is home to the world’s largest community of platform engineers. They connect thousands of professionals, share best practices, and help shape the future of how teams build and scale internal developer platforms.

$170,000–$195,000/yr
US 3w PTO

  • Own and drive key metrics including retention and LTV.
  • Design and optimize core product loops that drive repeat usage.
  • Define and execute a robust A/B testing roadmap.

Age of Learning is a leading developer of Pre-K through 5th grade learning resources. Their research-based curriculum includes ABCmouse.com and Adventure Academy, aiming to advance equity, access, and opportunity for all children.

US

  • Partner with merchants to help them launch, manage, and grow their subscription programs using Stay.
  • Provide hands-on support with feature setup, configuration, and ongoing optimization.
  • Answer technical and non-technical questions and guide merchants on platform best practices.

Stay AI is powered by DTC industry vets, building subscription programs for over ten years, working with 300+ subscription-focused CPG brands, and generating hundreds of millions of dollars in subscription revenue. They are a remote-first company that organizes annual offsite retreats.

Latin America

  • Own lifecycle campaigns from concept through development, QA, deployment, and optimization
  • Design and execute behavior-triggered lifecycle messaging programs
  • Analyze campaign results and translate insights into follow-up improvements

Doola simplifies business formation, payment setup, compliance, and taxes. They empower entrepreneurs and businesses of all sizes and are committed to creating an inclusive environment for all employees.

$90,000–$110,000/yr
US

  • Own end-to-end execution of CRM campaigns and always-on lifecycle journeys across Email, SMS, Push, and App.
  • Manage and support CRM Associates by assigning work, setting priorities, reviewing builds, and providing coaching and feedback.
  • Lead A/B testing and optimization efforts to improve engagement, conversion, and retention performance.

Nutrafol is a company that creates clinically tested products for hair growth and provides support for people at every step of their hair journey. They are recommended by over 7,500 physicians and hair professionals for trusted, reliable results, embracing individuality and differences.